Mini Content Marketing comparison of websites for vector.com

mathworks.com

74%
Change competitor

fluke.com

56%
Change competitor

pepperl-fuchs.com

40%
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vector.com

34%

ixxat.com

21%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric vector.com mathworks.com ixxat.com pepperl-fuchs.com fluke.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric vector.com mathworks.com ixxat.com pepperl-fuchs.com fluke.com
Number of Referring Backlinks (Content Popularity) (day) 181,445 8,445,840 81,639 7,979,211 3,572,188
Number of Referring Domains (Content Popularity) (day) 3,040 29,278 889 4,474 12,423
Number of URLs found in the index (day) 112,138 3,431,987 10,822 842,836 221,328
Number of IPs that refer to domain (day) 2,097 21,843 666 3,267 9,563
Number of subnets that refer to domain (day) 1,797 15,821 620 2,830 7,642
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 24 1,359 4 10 93
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 188 56,987 11 30 856
Number of governmental and .gov - related domains that refer to domain (day) x 53 x 2 15
Number of government and .gov - related external backlinks that link to domain (day) x 773 x 6 98
The exact number of educational domains that refer to domain (day) 14 599 2 5 67
Number of Backlinks from .EDU Domains (Content Popularity) (day) 168 38,451 7 14 195
The exact number of government domains that refer to domain (day) x 34 x 1 6
The exact number of government links that refer to domain (day) x 678 x 5 39
Average number of outgoing links to unique domains for that domain (day) 0 2 4 3 8
The number of outgoing links for this domain (day) 1 2 5 3 10
Average number of internal links for domain (day) 77 33 27 92 124
Link Strength of Referring Domains (Content Popularity) (day) 43 71 40 72 51
Authority of Referring Domains (Content Popularity) (day) 27 76 28 57 65
TrustMetric value for domain (day) - Majestic metric 27 76 28 57 65

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Vector: Software + Services for Automotive Engineering
Desktop speed score 65
Mobile speed score 53
Mobile usability score 100
Number of all page resources 48
Number of static page resources 37
Number of JS page resources 14
Number of styles (CSS) page resources 5
Total request weight 7 kb
HTML response weight 36 kb
CSS response weight 114 kb
Images response weight 485 kb
JS response weight 444 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://www.googletagmanager.com/gtm.js?id=GTM-NKB5KB
https://www.etracker.de/dc/js/jquery-1.8.3.min.js
https://www.google-analytics.com/analytics.js
Cache (mobile) by setting expiry date for
https://www.googletagmanager.com/gtm.js?id=GTM-NKB5KB
https://www.etracker.de/dc/js/jquery-1.8.3.min.js
https://www.google-analytics.com/analytics.js
Speed up server response time
Response time in 1.9 seconds
Minify your CSS files (desktop)
https://vector.com/portal/css/base_index.css - 1.1KiB (16%)
https://vector.com/portal/skripts/highslide/highslide.css - 857B (23%)
https://vector.com/portal/css/smartphone.css - 807B (13%)
Minify your CSS files (mobile)
https://vector.com/portal/css/base_index.css - 1.1KiB (16%)
https://vector.com/portal/skripts/highslide/highslide.css - 857B (23%)
https://vector.com/portal/css/smartphone.css - 807B (13%)
Minify HTML files (desktop)
https://vector.com/ - 4.3KiB (13%)
Minify HTML files (mobile)
https://vector.com/ - 4.3KiB (13%)
Minify JavaScript files (desktop)
https://vector.com/portal/skripts/webfontloadenhancer-1.2.js - 1.8KiB (58%)
https://vector.com/portal/skripts/startseite/jquery.mousewheel_events.js - 1.2KiB (49%)
https://vector.com/portal/skripts/timeline/jquery-easing.js - 1.1KiB (58%)
Minify JavaScript files (mobile)
https://vector.com/portal/skripts/webfontloadenhancer-1.2.js - 1.8KiB (58%)
https://vector.com/portal/skripts/startseite/jquery.mousewheel_events.js - 1.2KiB (49%)
https://vector.com/portal/skripts/timeline/jquery-easing.js - 1.1KiB (58%)
Optimize image files (desktop)
https://vector.com/portal/medien/vector_group/teaser1000x340/CANoe10.jpg - 108.2KiB (60%)
https://vector.com/portal/medien/vector_group/teaser1000x340/adas-teaser.jpg - 86KiB (62%)
https://vector.com/portal/medien/vector_group/teaser1000x340/varianthandling.jpg - 24.6KiB (34%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1152.
  • The competing domain fluke.com has achieved a score of 1907

Content

  • The term that appears on all competitors websites, but not on the website of the main domain, is solutions.
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 14 .
  • Competitor mathworks.com has reached a value of 29278 for the metric: "Number of referring domains (daily value)".
  • The competitor fluke.com has achieved a value of 7642 for the metric: "Number of referring domains from different IP C blocks".
  • The competitor mathworks.com has achieved a value of 53 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".

Social media

  • The domain ixxat.com has a Twitter account.
  • A link to the Linkedin was found on the domain mathworks.com.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter tweets belonging to the competitor mathworks.com tweet account is 8744 (since the last update).
  • The number of Twitter fans belonging to the competitor mathworks.com tweet account is 65690 (since the last update).

Seo

  • The URL https://www.vector.com/de/de/produkte/produkte-a-z/software/canoe/ is the most common search engine result in our search engine rankings
  • The main domain's best performing keyword is vector and it was found on the position 1
  • The average position in the search engine rankings for the website mathworks.com is 63.
  • The competitor fluke.com should get at least 54032 visitors from the search engine per month.
  • The domain fluke.com has the best search engine rankings average position.

Server

  • Javascript on the main domain hold 41% of all data transfers.
  • The desktop version of the main domain received an Insights value of 65 for the performance.
  • The version for smartphones and tablets of the main domain has achieved 100 points for user-experience (how user-friendly a website is).
  • The page http://pepperl-fuchs.com/ has 4 unnecessary redirects until it shows a URL with content.
  • The server of the competitor fluke.com responded within0.31 seconds.