Content is the heart of all online marketing measures. To evaluate and optimize content and content marketing, we follow the simple principles: - How good? - How much? - How often? Your Benefits and Scopes of Application:
Content Quality and conception:
- Industry oriented content marketing knowhow Keyword research for search engine optimization
- Changes in the vocabulary of the owner and competitor websites practice-oriented source of ideas for content creation: Website Content, Newsletter, and Social Media Posts
Content Volumes and Statistics:
- Frequency and extent of content changes on your own website Frequency and extent of content changes on competing websites Daily results of changes on concrete pages
- Visual simulation of the concrete changes in the content: Before and after Website statistics change over time Tracking of important pages
Content (Link) popularity:
- Statistics on Main Link Metrics (Development + History) Information on how content is linked to your and your competitor’s website Anchor Text
- Popularity Statistics + Development over Time
- Idea Source for Link Building (Anchor Text Analysis)
- TOP linked pages (TOP1000) Idea source for content creation
- Daily list of new and lost links from external websites Tool for optimizing internal linking
- Tool for optimizing external linking (no SEO manipulations) Project management and controlling tools for the tool to increase the internal and external link structure
Social Media Presence
2.8 billion people use social networks, including your customers. With billion-dollar corporate budgets for social media advertising and even greater for social media content + management (presence), this channel is essential for your marketing and strategy on the web. A list of how LKX supports you to create or optimize your social media campaign:
Facebook, Instagram, Twitter:
Social Media Presence
2.8 billion people use social networks, including your customers. With billion-dollar corporate budgets for social media advertising and even greater for social media content + management (presence), this channel is essential for your marketing and strategy on the web. A list of how LKX supports you to create or optimize your social media campaign:
Facebook, Instagram, Twitter: