Mini
Content Marketing comparison of websites for us.shein.com
witchery.com.au
prettylittlething.us
justfab.com
countryroad.com.au
us.shein.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | us.shein.com | justfab.com | prettylittlething.us | witchery.com.au | countryroad.com.au | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | 95732502 | 5520635 | 6195874 |
| Youtube subscribers | x | x | 562000 | 1290 | 2960 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | 2133 | 236 | 90 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | us.shein.com | justfab.com | prettylittlething.us | witchery.com.au | countryroad.com.au |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 339,943 | 5,558,145 | 169,540 | 547,656 | 618,243 |
| Number of Referring Domains (Content Popularity) (day) | 6,598 | 5,060 | 1,703 | 2,169 | 2,982 |
| Number of URLs found in the index (day) | 142,215 | 673,027 | 60,376 | 34,089 | 1,895,990 |
| Number of IPs that refer to domain (day) | 3,388 | 3,485 | 1,248 | 1,390 | 1,950 |
| Number of subnets that refer to domain (day) | 2,340 | 2,291 | 986 | 1,126 | 1,473 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 3 | 7 | 2 | x | 3 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 3 | 49 | 4 | x | 3 |
| Number of governmental and .gov - related domains that refer to domain (day) | x | x | x | 1 | 4 |
| Number of government and .gov - related external backlinks that link to domain (day) | x | x | x | 1 | 129 |
| The exact number of educational domains that refer to domain (day) | 3 | 7 | 2 | x | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 3 | 49 | 4 | x | x |
| The exact number of government domains that refer to domain (day) | x | x | x | x | 1 |
| The exact number of government links that refer to domain (day) | x | x | x | x | 120 |
| Average number of outgoing links to unique domains for that domain (day) | 8 | 14 | 7 | 0 | 2 |
| The number of outgoing links for this domain (day) | 8 | 17 | 13 | 1 | 2 |
| Average number of internal links for domain (day) | 219 | 35 | 275 | 0 | 68 |
| Link Strength of Referring Domains (Content Popularity) (day) | 45 | 47 | 45 | 31 | 34 |
| Authority of Referring Domains (Content Popularity) (day) | 19 | 18 | 20 | 31 | 17 |
| TrustMetric value for domain (day) - Majestic metric | 19 | 18 | 20 | 31 | 17 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title SheIn.com - Contemporary Women's Fashion at Affordable Prices |
|
| Mobile speed score | 45 |
|---|---|
| Mobile usability score | 96 |
| Number of all page resources | 210 |
| Number of static page resources | 126 |
| Number of JS page resources | 49 |
| Number of styles (CSS) page resources | 8 |
| Total request weight | 34 kb |
| HTML response weight | 571 kb |
| CSS response weight | 1152 kb |
| Images response weight | 10892 kb |
| JS response weight | 5889 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for http://img.shein.com/images/lookbook/wearing/201732/17201502366110683635121.jpg
http://img.shein.com/images/lookbook/wearing/201732/2222221502413483444624745.jpg
http://img.shein.com/images/lookbook/wearing/201732/2222221502413716902325185.jpg
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Cache (mobile) by setting expiry date for http://img.ltwebstatic.com/images/goods_img_bak/pi/201707/51/15011541652901774375_thumbnail_220x293.jpg
http://img.ltwebstatic.com/images/goods_img_bak/pi/201707/85/15010597328611482093_thumbnail_220x293.jpg
http://img.ltwebstatic.com/images/goods_img_bak/pi/201707/e0/15014912723271239906_thumbnail_220x293.jpg
|
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Speed up server response time
Response time in 0.58 seconds
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Minify your CSS files (desktop) http://sheinsz.ltwebstatic.com/image/us/css/stylesheet_v9520eea.css?v=shein_492 - 8.6KiB (20%)
http://sheinsz.ltwebstatic.com/image/us/css/stylesheet_up_vc13794f.css?v=shein_492 - 6.9KiB (17%)
http://sheinsz.ltwebstatic.com/image/css/us/th_style_v32a1b5a.css?v=shein_492 - 549B (13%)
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Minify HTML files (desktop) http://us.shein.com/ - 12.5KiB (21%)
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Minify HTML files (mobile) http://m.shein.com/us/?ref=us&rep=dir&ret=mus - 6.5KiB (23%)
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Minify JavaScript files (desktop) http://sheinsz.ltwebstatic.com/js/category.js?v=shein_492 - 48.4KiB (30%)
http://sheinsz.ltwebstatic.com/js/facebook_login_all.js?v=shein_492 - 28.3KiB (46%)
http://sheinsz.ltwebstatic.com/js/thickbox_plus.js?v=shein_492 - 3.7KiB (31%)
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Minify JavaScript files (mobile) http://sheinm.ltwebstatic.com/dist/libs/zepto/zepto.js - 24.1KiB (35%)
http://sheinm.ltwebstatic.com/dist/libs/lazyload/lazyload.js - 7.4KiB (54%)
http://sheinm.ltwebstatic.com/dist/js/common-8d9320d185.js - 7.1KiB (25%)
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Optimize image files (desktop) http://img.shein.com/images/shein.com/201708/68/15026807247838649128.jpg - 1.5MiB (78%)
http://img.shein.com/images/shein.com/201708/46/15026807593963091444.jpg - 1.3MiB (83%)
http://img.shein.com/images/shein.com/201708/e0/15026807440276735436.jpg - 664.2KiB (69%)
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| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 765.
- The competing domain justfab.com has achieved a score of 887
Content
- 262 words or phrases (two word combinations) were found on the main domain.
- The word or combination of words with the best median result regarding the frequency is shein (based on first 10 subpages of examined domain).
- The word or combination of words with the lowest median result regarding the frequency is lookbook summer (based on first 10 subpages of examined domain).
- The term that appears on all competitors websites, but not on the website of the main domain, is clothing.
- The competitor witchery.com.au has reached a value of 0 for the metric: "Average number of outgoing links to different domains".
Social media
- The domain witchery.com.au was defined as category: Clothing (Brand) on Facebook.
- On Facebook the main domain was categorized as "Clothing (Brand)".
- The main domain has a Twitter account.
- 100% of this group of domains has a Facebook account.
- The number of Twitter tweets belonging to the main domain tweet account is 33930 (since the last update).
Seo
- This free report has been updated for the competitor witchery.com.au on 2020-02-09.
- The URL https://us.shein.com/US-Clothing-vc-34769.html is the most common search engine result in our search engine rankings
- The search engine rankings update for the main domain took place on 2019-07-12.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- On average, the competitors get at least 529 visitors per month from the search engine.
Server
- The main domain size of the website should reach 91,400 pages.
- The competitor justfab.com website could compress the JS file https://www.justfab.com/assets/js/lib/jquery.countdown.js?v=1501716706175 and save 3.4KiB kb (44%).
- The main domain website could compress the JS file http://sheinsz.ltwebstatic.com/js/quick_register.js?v=shein_492 and save 3.7KiB kb (26%).
- Graphic files (on the homepage of the main domain) have a size of 10892 kb.
- Some links and buttons are too small and can cause problems for website visitors of the main domain.