Mini Content Marketing comparison of websites for ulrich-waffen.ch

waffenboerse.ch

75%
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vdb-waffen.de

33%
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ulrich-waffen.ch

20%

waffenzimmi.ch

18%
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selgis.ch

15%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric ulrich-waffen.ch waffenboerse.ch selgis.ch vdb-waffen.de waffenzimmi.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric ulrich-waffen.ch waffenboerse.ch selgis.ch vdb-waffen.de waffenzimmi.ch
Number of Referring Backlinks (Content Popularity) (day) x 3,517 x 2,311,364 329
Number of Referring Domains (Content Popularity) (day) x 185 x 908 74
Number of URLs found in the index (day) x 121,223 x 755,699 6,193
Number of IPs that refer to domain (day) x 176 x 484 72
Number of subnets that refer to domain (day) x 164 x 359 70
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 0 x 3 0
The number of outgoing links for this domain (day) x 1 x 3 0
Average number of internal links for domain (day) x 50 x 165 246
Link Strength of Referring Domains (Content Popularity) (day) x 26 x 42 12
Authority of Referring Domains (Content Popularity) (day) x 34 x 44 9
TrustMetric value for domain (day) - Majestic metric x 34 x 44 9

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Ulrich Waffen AG - Startseite
Desktop speed score 77
Mobile speed score 70
Mobile usability score 68
Number of all page resources 15
Number of static page resources 14
Number of JS page resources 3
Number of styles (CSS) page resources 2
Total request weight 1 kb
HTML response weight 5 kb
CSS response weight 8 kb
Images response weight 429 kb
JS response weight 83 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://ulrich-waffen.ch/media/00_01_Buechsenmacherei_Ulrich.jpg
http://ulrich-waffen.ch/system/templates/ulrich/css/jquery.lightbox-0.5.css
http://ulrich-waffen.ch/system/templates/ulrich/css/style.css
Cache (mobile) by setting expiry date for
http://ulrich-waffen.ch/media/00_01_Buechsenmacherei_Ulrich.jpg
http://ulrich-waffen.ch/system/templates/ulrich/css/jquery.lightbox-0.5.css
http://ulrich-waffen.ch/system/templates/ulrich/css/style.css
Optimize image files (desktop)
http://ulrich-waffen.ch/media/00_01_Buechsenmacherei_Ulrich.jpg - 98KiB (79%)
http://ulrich-waffen.ch/system/templates/ulrich/images/side.jpg - 23.8KiB (25%)
http://ulrich-waffen.ch/system/templates/ulrich/images/bg_content.jpg - 17KiB (26%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 524.
  • The competing domain vdb-waffen.de has achieved a score of 873

Content

  • For the popular word zubehör, this would be a similar word combination: waffenzubehör holster, zubehör bekleidung, westernwaffen zubehör, waffentresor zubehör, zubehör locker
  • The word or combination of words with the best median result regarding the frequency on the competitors website is selgis (based on first 10 subpages of examined domain).
  • The main domain probably has a legal disclosure subpage.
  • Competitor waffenboerse.ch has reached a value of 121223 for the metric: "Number of URLs found in the index (daily value)".
  • The competitor waffenboerse.ch has achieved a value of 176 for the metric: "Number of referring domains from different IPs (daily value)".

Social media

  • Facebook gives the category Community Organization for the domain vdb-waffen.de.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of Twitter tweets belonging to the competitor vdb-waffen.de tweet account is 37 (since the last update).
  • The number of Twitter fans belonging to the competitor vdb-waffen.de tweet account is 79 (since the last update).

Seo

  • The data of the search engine results was updated on the 2020-01-30 for the domain waffenzimmi.ch.
  • The competitors (selgis.ch) best performing keyword is schiessen and it was found on the position 19
  • The URL http://www.ulrich-waffen.ch/testschiessen-selgis-shooting/ occurs most frequently in the search engine results.
  • The number of visitors from the search engine to the main domain is 0 per month.
  • The domain waffenboerse.ch has the best search engine rankings average position.

Server

  • The competitor selgis.ch website could compress the JS file http://selgis.ch/system/templates/selgis/js/jquery.event.hover-1.0.js and save 727B kb (56%).
  • When the homepage of the competitor selgis.ch is loaded once, 29 objects are downloaded (files, JS scripts, etc.).
  • The version for smartphones and tablets of the competitor vdb-waffen.de has achieved 93 points for user-experience (how user-friendly a website is).
  • 14 CSS/JSS static elements can be found on the website of the main domain.
  • The content of the main domain website is allowed wider than viewport. This will likely require visitors to scroll horizontally.