Mini Content Marketing comparison of websites for thecircle.ch

phzh.ch

73%
Change competitor

flughafen-zuerich.ch

26%
Change competitor

thedoldergrand.com

20%
Change competitor

welcomehotels.ch

19%
Change competitor

thecircle.ch

12%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric thecircle.ch phzh.ch welcomehotels.ch flughafen-zuerich.ch thedoldergrand.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x 1684 x x x
Instagram following (account is following) x 178 x x x
Youtube subscribers x x x x 461
Youtube comments x x x x x
Youtube videos x x x x 29

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric thecircle.ch phzh.ch welcomehotels.ch flughafen-zuerich.ch thedoldergrand.com
Number of Referring Backlinks (Content Popularity) (day) x 46,922 3,532 384,435 15,750
Number of Referring Domains (Content Popularity) (day) x 1,888 310 4,174 2,344
Number of URLs found in the index (day) x 90,701 1,886 71,912 37,308
Number of IPs that refer to domain (day) x 1,468 276 2,612 1,704
Number of subnets that refer to domain (day) x 1,128 251 1,843 1,419
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 29 1 4 3
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 139 5 8 8
Number of governmental and .gov - related domains that refer to domain (day) x 4 x 2 x
Number of government and .gov - related external backlinks that link to domain (day) x 15 x 4 x
The exact number of educational domains that refer to domain (day) x 6 1 x 3
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 22 5 x 8
The exact number of government domains that refer to domain (day) x 2 x x x
The exact number of government links that refer to domain (day) x 3 x x x
Average number of outgoing links to unique domains for that domain (day) x 0 8 5 2
The number of outgoing links for this domain (day) x 0 9 7 4
Average number of internal links for domain (day) x 19 47 118 28
Link Strength of Referring Domains (Content Popularity) (day) x 32 25 48 39
Authority of Referring Domains (Content Popularity) (day) x 26 21 60 35
TrustMetric value for domain (day) - Majestic metric x 26 21 60 35

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
THE CIRCLE
Desktop speed score 51
Mobile speed score 52
Mobile usability score 99
Number of all page resources 34
Number of static page resources 5
Number of JS page resources 3
Number of styles (CSS) page resources 3
Total request weight 4 kb
HTML response weight 41 kb
CSS response weight 414 kb
Images response weight 1552 kb
JS response weight 745 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://thecircle.ch/
https://thecircle.ch/
https://thecircle.ch/en
Cache (desktop) by setting expiry date for
https://thecircle.ch/sites/default/files/js/js_aRiBBuc7jsA_XXgwKahZ80FXCdkOlN3b5-fPW9YfQUE.js
https://thecircle.ch/themes/circle/assets/images/logo.svg
https://thecircle.ch/themes/circle/assets/images/text-logo.svg
Cache (mobile) by setting expiry date for
https://thecircle.ch/sites/default/files/js/js_aRiBBuc7jsA_XXgwKahZ80FXCdkOlN3b5-fPW9YfQUE.js
https://thecircle.ch/themes/circle/assets/images/logo.svg
https://thecircle.ch/themes/circle/assets/images/text-logo.svg
Optimize image files (desktop)
https://thecircle.ch/sites/default/files/styles/square_medium/public/2017-03/circ-1-17-0019_website_bilder_diningevents_960x960px_01_kreise2_1.jpg?itok=G4sdvxke - 133.4KiB (92%)
https://thecircle.ch/sites/default/files/styles/square_medium/public/2017-03/circ-1-17-0019_website_bilder_diningevents_960x960px_01_kreise3_1.jpg?itok=xYEzy2wS - 117.6KiB (95%)
https://thecircle.ch/sites/default/files/styles/square_medium/public/2017-03/circ-1-17-0019_website_bilder_diningevents_960x960px_01_kreise4_1.jpg?itok=oTZ6qOds - 116.7KiB (95%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 460.
  • The competing domain phzh.ch has achieved a score of 2804

Content

  • The most common term on the website is zürich
  • The word or combination of words with the worst "Count on Page" result on the competitors website is berufsbildung sekundarstufe (based first 10 subpages of the domain under investigation).
  • The term email only appears on this website and not on the websites of the competition.
  • Competitor phzh.ch has reached a value of 1888 for the metric: "Number of referring domains (daily value)".
  • The competitor phzh.ch has achieved a value of 26 for the metric: "Trust metric - Majestic metric".

Social media

  • A link to Instagram was found on the competitors website flughafen-zuerich.ch.
  • 100% of this group of domains has a Facebook account.
  • 60% of this group of domains has a Instagram account.
  • The number of YouTube views of the competitor thedoldergrand.com youtube account is 100509 (since the last update).
  • The competitor thedoldergrand.com has created 32 youtube videos.

Seo

  • The average position in the search engine rankings for the website flughafen-zuerich.ch is 49.
  • The competitor thedoldergrand.com should get at least 22690 visitors from the search engine per month.
  • The search engine rankings update for the main domain took place on 2020-02-09.
  • The number of visitors from the search engine to the main domain is 299755 per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The mobile version of the competitor thedoldergrand.com achieved 20 points for the server response and website loading times in the Google Insights test.
  • The content of the competitor welcomehotels.ch website is allowed wider than viewport. This will likely require visitors to scroll horizontally.
  • Javascript on the main domain hold 27% of all data transfers.
  • On the homepage of the main domain 3 CSS files can be identified.
  • Graphic files (on the homepage of the main domain) have a size of 1552 kb.