Mini Content Marketing comparison of websites for support.lexmark.com

mcafee.com

76%
Change competitor

dict.tu-chemnitz.de

49%
Change competitor

support.wdc.com

42%
Change competitor

downloadcenter.intel.com

40%
Change competitor

support.lexmark.com

26%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric support.lexmark.com dict.tu-chemnitz.de mcafee.com support.wdc.com downloadcenter.intel.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric support.lexmark.com dict.tu-chemnitz.de mcafee.com support.wdc.com downloadcenter.intel.com
Number of Referring Backlinks (Content Popularity) (day) 3,038,823 1,118,036 20,765,041 441,264 632,167
Number of Referring Domains (Content Popularity) (day) 4,409 4,066 66,956 7,688 15,355
Number of URLs found in the index (day) 62,559 1,616,814 1,659,043 90,779 269,799
Number of IPs that refer to domain (day) 3,714 3,290 49,747 6,607 13,056
Number of subnets that refer to domain (day) 2,722 2,530 32,392 5,282 9,924
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 20 181 917 28 69
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 92 1,870 389,991 107 2,200
Number of governmental and .gov - related domains that refer to domain (day) 8 6 150 2 19
Number of government and .gov - related external backlinks that link to domain (day) 26 10 7,529 2 65
The exact number of educational domains that refer to domain (day) 15 111 509 16 21
Number of Backlinks from .EDU Domains (Content Popularity) (day) 78 325 6,403 36 2,032
The exact number of government domains that refer to domain (day) 2 4 67 2 3
The exact number of government links that refer to domain (day) 11 8 6,992 2 9
Average number of outgoing links to unique domains for that domain (day) 1 4 2 2 0
The number of outgoing links for this domain (day) 1 4 3 2 4
Average number of internal links for domain (day) 12 124 48 11 149
Link Strength of Referring Domains (Content Popularity) (day) 48 45 66 52 51
Authority of Referring Domains (Content Popularity) (day) 57 65 73 47 57
TrustMetric value for domain (day) - Majestic metric 57 65 73 47 57

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Lexmark United States Select a Product
Desktop speed score 40
Mobile speed score 46
Mobile usability score 67
Number of all page resources 80
Number of static page resources 64
Number of JS page resources 16
Number of styles (CSS) page resources 22
Total request weight 8 kb
HTML response weight 48 kb
CSS response weight 165 kb
Images response weight 668 kb
JS response weight 427 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://support.lexmark.com/
http://support.lexmark.com/index?page=productSelection&channel=supportAndDownloads
http://support.lexmark.com/index?page=productSelection&channel=supportAndDownloads&locale=en&userlocale=EN_US
Cache (desktop) by setting expiry date for
http://support.lexmark.com/apps/infocenter/resources//images/spacer.gif
http://support.lexmark.com/apps/infocenter/resources//js/custom/jquery.autocomplete.js
http://support.lexmark.com/apps/infocenter/resources//js/custom/shadowbox-3.0.3/shadowbox.css
Cache (mobile) by setting expiry date for
http://support.lexmark.com/apps/infocenter/resources//images/spacer.gif
http://support.lexmark.com/apps/infocenter/resources//js/custom/jquery.autocomplete.js
http://support.lexmark.com/apps/infocenter/resources//js/custom/shadowbox-3.0.3/shadowbox.css
Speed up server response time
Response time in 11.1 seconds
Minify your CSS files (desktop)
http://support.lexmark.com/apps/infocenter/resources/lexmark/search.css - 1.3KiB (29%)
http://www.lexmark.com/common/css/srd2013/esupport-tx.css - 1.3KiB (31%)
http://www.lexmark.com/common/css/v3/style.css - 1.1KiB (19%)
Minify your CSS files (mobile)
http://support.lexmark.com/apps/infocenter/resources/lexmark/search.css - 1.3KiB (29%)
http://www.lexmark.com/common/css/srd2013/esupport-tx.css - 1.3KiB (31%)
http://www.lexmark.com/common/css/v3/style.css - 1.1KiB (19%)
Minify HTML files (desktop)
http://support.lexmark.com/index?page=productSelection&channel=supportAndDownloads&locale=en&userlocale=EN_US - 2.1KiB (22%)
Minify HTML files (mobile)
http://support.lexmark.com/index?page=productSelection&channel=supportAndDownloads&locale=en&userlocale=EN_US - 2.1KiB (22%)
Minify JavaScript files (desktop)
http://support.lexmark.com/apps/infocenter/resources/lexmark/carousel.js - 2.4KiB (46%)
http://support.lexmark.com/apps/infocenter/resources//js/custom/jquery.autocomplete.js - 2.3KiB (35%)
http://support.lexmark.com/apps/infocenter/resources//lexmark/search.js - 2.1KiB (28%)
Minify JavaScript files (mobile)
http://support.lexmark.com/apps/infocenter/resources/lexmark/carousel.js - 2.4KiB (46%)
http://support.lexmark.com/apps/infocenter/resources//js/custom/jquery.autocomplete.js - 2.3KiB (35%)
http://support.lexmark.com/apps/infocenter/resources//lexmark/search.js - 2.1KiB (28%)
Optimize image files (desktop)
http://contentdelivery.lexmark.com/webcontent/images/product/150x150/MULTIFUNCTION_LASER.gif - 14.9KiB (73%)
http://contentdelivery.lexmark.com/webcontent/images/product/150x150/SOFTWARE_AND_SOLUTIONS.gif - 14.6KiB (73%)
http://contentdelivery.lexmark.com/webcontent/images/product/150x150/MONOLASER.gif - 14.6KiB (73%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 877.
  • The competing domain dict.tu-chemnitz.de has achieved a score of 1673

Content

  • The word or combination of words with the best median result regarding the frequency is products (based on first 10 subpages of examined domain).
  • Competitor downloadcenter.intel.com has reached a value of 269799 for the metric: "Number of URLs found in the index (daily value)".
  • Competitor dict.tu-chemnitz.de has achieved a value of 111 for the metric: "Number of referring .EDU domains (daily value)".
  • Competitor downloadcenter.intel.com has achieved a value of 9 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
  • The achieved value for the metric: "Number of incoming backlinks from .GOV domains (daily value)" is 11 .

Social media

  • Facebook gives the category Technology Company for the domain support.wdc.com.
  • A link to Twitter has been found on the domain support.wdc.com.
  • The domain mcafee.com has a Linkedin account.
  • 40% of this group of domains has a Twitter account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0

Seo

  • The competitors (support.wdc.com) best performing keyword is acronis and it was found on the position 47
  • The search engine rankings update for the main domain took place on 2020-01-22.
  • The number of visitors from the search engine to the main domain is 3293 per month.
  • From this group of websites, the domain dict.tu-chemnitz.de has the best average position among in search engine rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 621633.

Server

  • The competitor downloadcenter.intel.com website could compress the JS file https://downloadcenter.intel.com/inc/javascript/dlc_site.js?ver=1.0.7017.26838 and save 6.8KiB kb (51%).
  • The entire HTML files of the competitor mcafee.com homepage weighs 30 kb.
  • The server of the main domain responded within11.1 seconds.
  • 64 CSS/JSS static elements can be found on the website of the main domain.
  • The page http://mcafee.com/ has 3 unnecessary redirects until it shows a URL with content.