Mini
Content Marketing comparison of websites for riteaid.com
vocabulary.com
riteaid.com
aetna.com
lloydspharmacy.com
parknicollet.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | riteaid.com | vocabulary.com | parknicollet.com | aetna.com | lloydspharmacy.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 289098 |
| Youtube subscribers | x | x | x | x | 869 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 78 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | riteaid.com | vocabulary.com | parknicollet.com | aetna.com | lloydspharmacy.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 3,170,507 | 1,615,636 | 32,156 | 2,182,863 | 402,772 |
| Number of Referring Domains (Content Popularity) (day) | 10,720 | 24,009 | 1,889 | 22,980 | 5,865 |
| Number of URLs found in the index (day) | 250,233 | 503,182 | 2,947,172 | 81,203 | 40,017 |
| Number of IPs that refer to domain (day) | 7,845 | 19,365 | 1,271 | 14,364 | 4,157 |
| Number of subnets that refer to domain (day) | 5,543 | 13,317 | 1,104 | 9,920 | 3,134 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 144 | 548 | 26 | 321 | 18 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 479 | 9,260 | 137 | 2,267 | 45 |
| Number of governmental and .gov - related domains that refer to domain (day) | 22 | 32 | 9 | 88 | 44 |
| Number of government and .gov - related external backlinks that link to domain (day) | 84 | 426 | 27 | 2,126 | 3,733 |
| The exact number of educational domains that refer to domain (day) | 135 | 217 | 25 | 305 | 3 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 449 | 1,166 | 136 | 2,239 | 3 |
| The exact number of government domains that refer to domain (day) | 19 | 10 | 9 | 80 | x |
| The exact number of government links that refer to domain (day) | 76 | 76 | 27 | 2,085 | x |
| Average number of outgoing links to unique domains for that domain (day) | 7 | 2 | 1 | 2 | 6 |
| The number of outgoing links for this domain (day) | 9 | 2 | 1 | 3 | 6 |
| Average number of internal links for domain (day) | 92 | 48 | 73 | 19 | 175 |
| Link Strength of Referring Domains (Content Popularity) (day) | 49 | 59 | 42 | 53 | 50 |
| Authority of Referring Domains (Content Popularity) (day) | 54 | 63 | 51 | 71 | 58 |
| TrustMetric value for domain (day) - Majestic metric | 54 | 63 | 51 | 71 | 58 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Access Denied |
|
| Desktop speed score | 100 |
|---|---|
| Mobile speed score | 100 |
| Mobile usability score | 78 |
| Number of all page resources | 2 |
Usability - optimization suggestions
Selected advices to optimize loading times.
| Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile) |
|
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
|
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1702.
- The competing domain lloydspharmacy.com has achieved a score of 1461
Content
- The word or combination of words with the worst "Count on Page" result on the competitors website is content your (based first 10 subpages of the domain under investigation).
- 196 Words / phrases were found at competitor "parknicollet.com".
- The achieved value for the metric: "Number of referring .EDU and similar to .EDU domains (daily value)" is 144 .
- The value achieved for the metric: "Number of backlinks from .EDU domains (daily value)" is 449 .
- The value achieved for the metric: "Link power of the referring domains" is 49 .
Social media
- Facebook gives the category Pharmacy / Drugstore for the domain lloydspharmacy.com.
- 0% of this group of domains has a Instagram account.
- 20% of this group of domains has a LinkedIn account.
- The number of YouTube views of the competitor lloydspharmacy.com youtube account is 435409 (since the last update).
- The competitor lloydspharmacy.com youtube account has reached a subscribers number of 696 (since the last update)
Seo
- The competitors (vocabulary.com) best performing keyword is instructors and it was found on the position 2
- The search engine rankings update for the main domain took place on 2020-02-05.
- The main domain's best performing keyword is pharmacy and it was found on the position 10
- The average position in the search engine rankings for the main domain is 50.
- The number of visitors from the search engine to the main domain is 4575 per month.
Server
- The main domain size of the website should reach 108,000 pages.
- The page http://aetna.com/ has 2 unnecessary redirects until it shows a URL with content.
- The competitor aetna.com website could compress the JS file https://www.aetna.com/common/js/analytics/webtrends.js and save 4.6KiB kb (18%).
- The desktop version of the main domain received an Insights value of 100 for the performance.
- The mobile website of the main domain got a score of 100/100 points for the loading times.