Mini Content Marketing comparison of websites for qatarairways.com

qatarairways.com

73%

klm.com

67%
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brusselsairlines.com

36%
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Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric qatarairways.com brusselsairlines.com klm.com
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x x
Youtube comments x x x
Youtube videos x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric qatarairways.com brusselsairlines.com klm.com
Number of Referring Backlinks (Content Popularity) (day) 3,803,110 3,258,107 7,842,204
Number of Referring Domains (Content Popularity) (day) 24,968 12,225 35,982
Number of URLs found in the index (day) 191,845 2,283,296 630,362
Number of IPs that refer to domain (day) 16,876 7,543 24,142
Number of subnets that refer to domain (day) 11,720 5,668 16,157
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 66 14 159
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 273 42 344
Number of governmental and .gov - related domains that refer to domain (day) 53 5 28
Number of government and .gov - related external backlinks that link to domain (day) 422 13 119
The exact number of educational domains that refer to domain (day) 16 6 45
Number of Backlinks from .EDU Domains (Content Popularity) (day) 38 22 102
The exact number of government domains that refer to domain (day) 1 x 2
The exact number of government links that refer to domain (day) 1 x 2
Average number of outgoing links to unique domains for that domain (day) 6 0 6
The number of outgoing links for this domain (day) 7 0 7
Average number of internal links for domain (day) 167 4 40
Link Strength of Referring Domains (Content Popularity) (day) 60 57 55
Authority of Referring Domains (Content Popularity) (day) 73 65 71
TrustMetric value for domain (day) - Majestic metric 73 65 71

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 2707.
  • The competing domain klm.com has achieved a score of 2488

Content

  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is ccceaccess denied (based on first 10 subpages of examined domain).
  • We think there is a blog section on the competitors website "klm.com".
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "67:570".
  • Competitor klm.com has achieved a value of 119 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".
  • Competitor klm.com has achieved a value of 2 for the metric: "Number of referring .GOV domains (daily value)".

Social media

  • A link to the Linkedin was found on the domain brusselsairlines.com.
  • A link to the Linkedin was found on the main domain.
  • 100% of this group of domains has a Facebook account.
  • 100% of this group of domains has a Twitter account.
  • 33% of this group of domains has a Instagram account.

Seo

  • The URL https://www.qatarairways.com/de-ch/homepage.html occurs most frequently in the search engine results.
  • In the search engine rankings above, the average position of the main domain is: 52.
  • The competitors (brusselsairlines.com) best performing keyword is airline and it was found on the position 8
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The average number of visitors expected from the search engine for the competitors websites is 78849.

Server

  • Graphic files (on the homepage of the main domain) have a size of 1080 kb.
  • The competitor klm.com website could compress the JS file https://www.klm.com/ams/tmspixel/static/js/test/tms_bootstrap.js and save 677B kb (35%).
  • It would be an advantage to compress the image at the competitor klm.com website: https://www.klm.com/travel/generic/images/skyteam_tcm169-352908.png in order to 638B kb.
  • The version for smartphones and tablets of the competitor brusselsairlines.com has achieved 96 points for user-experience (how user-friendly a website is).
  • The compression of the HTML together with INLINE CSS and JS enables the competitor klm.com website to save 285B kb each time the page is loaded.