Mini Content Marketing comparison of websites for puma.com
puma.com
skechers.com
eu.puma.com
newbalance.de
Other competitor
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
Metric | puma.com | newbalance.de | skechers.com | eu.puma.com | |
---|---|---|---|---|---|
Facebook fans | x | x | x | x | |
Tweets | x | x | x | x | |
Twitter followers | x | x | x | x | |
Twitter following (account is following) | x | x | x | x | |
Twitter likes | x | x | x | x | |
Instagram posts | x | x | x | x | |
Instagram followers | x | x | x | x | |
Instagram following (account is following) | x | x | x | x | |
Youtube | Youtube views | x | 211723840 | 16912857 | x |
Youtube subscribers | x | 157000 | 705 | x | |
Youtube comments | x | x | x | x | |
Youtube videos | x | 366 | 10 | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
Metric | puma.com | newbalance.de | skechers.com | eu.puma.com |
---|---|---|---|---|
Number of Referring Backlinks (Content Popularity) (day) | 10,520,698 | 171,057 | 5,917,190 | 1,655,539 |
Number of Referring Domains (Content Popularity) (day) | 29,748 | 948 | 10,863 | 3,752 |
Number of URLs found in the index (day) | 1,669,708 | 165,941 | 428,847 | 813,037 |
Number of IPs that refer to domain (day) | 21,904 | 574 | 7,619 | 2,833 |
Number of subnets that refer to domain (day) | 15,393 | 462 | 5,683 | 2,256 |
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 66 | x | 27 | 2 |
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 428 | x | 56,498 | 6 |
Number of governmental and .gov - related domains that refer to domain (day) | 5 | x | 2 | 1 |
Number of government and .gov - related external backlinks that link to domain (day) | 10 | x | 7 | 2 |
The exact number of educational domains that refer to domain (day) | 32 | x | 19 | x |
Number of Backlinks from .EDU Domains (Content Popularity) (day) | 74 | x | 95 | x |
The exact number of government domains that refer to domain (day) | 2 | x | 2 | x |
The exact number of government links that refer to domain (day) | 3 | x | 7 | x |
Average number of outgoing links to unique domains for that domain (day) | 1 | 2 | 10 | 1 |
The number of outgoing links for this domain (day) | 1 | 2 | 10 | 1 |
Average number of internal links for domain (day) | 113 | 81 | 104 | 205 |
Link Strength of Referring Domains (Content Popularity) (day) | 57 | 39 | 51 | 47 |
Authority of Referring Domains (Content Popularity) (day) | 59 | 47 | 64 | 46 |
TrustMetric value for domain (day) - Majestic metric | 59 | 47 | 64 | 46 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
Page title Welcome to Puma.com |
|
Desktop speed score | 78 |
---|---|
Mobile speed score | 64 |
Mobile usability score | 100 |
Number of all page resources | 12 |
Number of static page resources | 9 |
Number of JS page resources | 7 |
Number of styles (CSS) page resources | 1 |
Total request weight | 2 kb |
HTML response weight | 16 kb |
CSS response weight | 113 kb |
Images response weight | 18 kb |
JS response weight | 132 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
Cache (desktop) by setting expiry date for https://cdn.cquotient.com/js/v2/gretel.min.js
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Cache (mobile) by setting expiry date for https://cdn.cquotient.com/js/v2/gretel.min.js
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Minify your CSS files (desktop) http://puma.com/css/styles.css - 59.5KiB (52%)
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Minify your CSS files (mobile) http://puma.com/css/styles.css - 59.5KiB (52%)
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Minify JavaScript files (desktop) http://puma.com/js/splash.js - 1.4KiB (45%)
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Minify JavaScript files (mobile) http://puma.com/js/splash.js - 1.4KiB (45%)
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Optimize image files (desktop) http://puma.com/images/cobra-dark.png - 14.4KiB (92%)
http://puma.com/images/icons/shopping-bag.png - 903B (64%)
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Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 2483.
- The competing domain eu.puma.com has achieved a score of 1730
Content
- The competitor "skechers.com" probably has a legal disclosure subpage.
- The word or combination of words with the worst "Count on Page" result is defy convention (based first 10 subpages of the domain under investigation).
- The term footer only appears on this website and not on the websites of the competition.
- The achieved value for the metric: "Average number of internal links" is 113 .
- The value achieved for the metric: "Authority of the referring domains" is 59 .
Social media
- A link to Twitter has been found on the domain eu.puma.com.
- 100% of this group of domains has a Instagram account.
- The competitor newbalance.de youtube account has reached a subscribers number of 50900 (since the last update)
- The number of instagram posts on the competitor skechers.com instagram account is 727 (since the last update).
- The number of Instagram Following for the competitor skechers.com instagram account is 299 (since the last update).
Seo
- This free report has been updated for the competitor eu.puma.com on 2020-02-15.
- In the search engine rankings below, the average position for the competitor newbalance.de is: 63.
- The competitor newbalance.de should get at least 1806 visitors from the search engine per month.
- The URL http://puma.com/ is the most common search engine result in our search engine rankings
- The competing websites have an average search engine position of 2321661 in our rankings.
Server
- The competitor's skechers.com meta title is: Shop for SKECHERS Shoes, Sneakers, Sport, Performance, Sandals and Boots - SKECHERS USA Official Site .
- The total amount of the website requests on competitor newbalance.de was calculated at 47 kb.
- Graphic files (on the homepage of the competitor newbalance.de) have a size of 2943 kb.
- Static objects of the main domain are numerous and https://cdn.cquotient.com/js/v2/gretel.min.js could have information about their expiry date and be loaded from the cache of the browser.
- Graphic files (on the homepage of the main domain) have a size of 18 kb.