Mini Content Marketing comparison of websites for pullandbear.com

stradivarius.com

60%
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de.maxmara.com

27%
Change competitor

de.louisvuitton.com

27%
Change competitor

pullandbear.com

22%

nelly.de

14%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric pullandbear.com de.louisvuitton.com nelly.de de.maxmara.com stradivarius.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric pullandbear.com de.louisvuitton.com nelly.de de.maxmara.com stradivarius.com
Number of Referring Backlinks (Content Popularity) (day) 326,854 8,768 10,413 830 357,227
Number of Referring Domains (Content Popularity) (day) 9,285 993 775 159 8,503
Number of URLs found in the index (day) 799,020 16,008 46,317 2,936 766,913
Number of IPs that refer to domain (day) 6,313 859 404 135 5,683
Number of subnets that refer to domain (day) 4,571 659 333 115 4,024
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 5 x x x 3
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 20 x x x 13
Number of governmental and .gov - related domains that refer to domain (day) x x x x 1
Number of government and .gov - related external backlinks that link to domain (day) x x x x 1
The exact number of educational domains that refer to domain (day) 1 x x x 1
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2 x x x 6
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 13 1 2 6 1
The number of outgoing links for this domain (day) 15 1 2 8 1
Average number of internal links for domain (day) 31 105 14 62 26
Link Strength of Referring Domains (Content Popularity) (day) 35 43 24 23 38
Authority of Referring Domains (Content Popularity) (day) 22 50 17 10 21
TrustMetric value for domain (day) - Majestic metric 22 50 17 10 21

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
PULL&BEAR Official Website | Summer Sale 2017
Desktop speed score 66
Mobile speed score 63
Mobile usability score 100
Number of all page resources 141
Number of static page resources 83
Number of JS page resources 34
Number of styles (CSS) page resources 12
Total request weight 43 kb
HTML response weight 1646 kb
CSS response weight 201 kb
Images response weight 683 kb
JS response weight 2310 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://static.empathybroker.com/sb-pullbear/js/empathy.resources.js
https://www.pullandbear.com/webapp/wcs/stores/servlet/ContentTargettingJSON
https://cdn.optimizely.com/js/2703671967.js
Cache (mobile) by setting expiry date for
https://www.pullandbear.com/m/static/itxwebmobile/images/sprite_pull_2X.png
https://cdn.optimizely.com/js/2703671967.js
https://cdn.optimizely.com/js/2730450314.js
Minify your CSS files (desktop)
https://static.pullandbear.net/wcsstore/PullStorefrontAssetStore/css/common-standard.css?ver=20170713040500 - 1.5KiB (27%)
https://static.pullandbear.net/2/static2/restyling/menu/css/menuRestyling2016.css?ver=$20170713040500 - 968B (29%)
https://static.pullandbear.net/2/static2/restyling/search/css/search2016.css?ver=$20170713040500 - 711B (14%)
Minify HTML files (desktop)
https://www.pullandbear.com/ - 5.4KiB (11%)
Minify HTML files (mobile)
https://www.pullandbear.com/ - 5.4KiB (11%)
https://www.pullandbear.com/m/ - 3.9KiB (11%)
Minify JavaScript files (desktop)
https://static.pullandbear.net/wcsstore/PullStorefrontAssetStore/js/common-standard.js?ver=20170713040500 - 35.9KiB (22%)
https://static.pullandbear.net/2/static2/js/MultiCover2016.js?ver=20170713040500 - 10.3KiB (20%)
https://static.pullandbear.net/wcsstore/PullStorefrontAssetStore/js/common-worldwide.js?ver=20170713040500 - 8.8KiB (23%)
Minify JavaScript files (mobile)
https://static.pullandbear.net/wcsstore/PullStorefrontAssetStore/js/common-worldwide.js?ver=20170713040500 - 8.8KiB (23%)
https://static.pullandbear.net/2/static2/itxwebmobile/js/itx-custom-api.min.js?t=201707130940301816138658 - 3.4KiB (26%)
https://static.pullandbear.net/2/static2/smartbanner/jquery.smartbanner.js - 1.5KiB (36%)
Optimize image files (desktop)
https://static.pullandbear.net/2/static2/img/MultiCover/RestylingCovers/elements/2017-06/sales/selector/img_woman.jpg?20160621 - 42.9KiB (32%)
https://static.pullandbear.net/2/static2/img/worldwide/worldwideSS2017.jpg?ver=20170301 - 42.2KiB (13%)
https://static.pullandbear.net/2/static2/img/MultiCover/RestylingCovers/elements/2017-06/sales/selector/man.jpg?20160621 - 20.8KiB (22%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 730.
  • The competing domain de.louisvuitton.com has achieved a score of 880

Content

  • The most common term on the website is women
  • The word or combination of words with the worst "Count on Page" result on the competitors website is hilfe kundendienst (based first 10 subpages of the domain under investigation).
  • The word or combination of words with the best median result regarding the frequency is bear (based on first 10 subpages of examined domain).
  • The competitor stradivarius.com has achieved a value of 38 for the metric: "Link power of the referring domains".
  • The competitor stradivarius.com has achieved a value of 21 for the metric: "Trust metric - Majestic metric".

Social media

  • The domain nelly.de has a Twitter account.
  • A link to Instagram was found on the competitors website de.louisvuitton.com.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter Following for the competitor de.maxmara.com tweet account is 248 (since the last update).

Seo

  • This free report has been updated for the competitor nelly.de on 2020-01-26.
  • The competitors (de.maxmara.com) best performing keyword is winterkollektion and it was found on the position 8
  • The search engine rankings update for the main domain took place on 2020-02-10.
  • The best position ever found for the main domain was 1 and it was found the keyword :keyword.
  • The main domain has a number of expected visitor coming from the search engine of 148526 per month (traffic).

Server

  • The competitor`s nelly.de size of the website should reach 0 pages.
  • The main domain has a number of pages indexed in the search engine of 294,000.
  • AJavascript on the competitor stradivarius.com hold 53% of all data transfers.
  • Static objects of the competitor de.maxmara.com are numerous and https://de.maxmara.com/_ui/desktop/theme-maxmara/images/loader.svg, https://de.maxmara.com/_ui/desktop/theme-maxmara/images/maxmaraworld.svg, https://de.maxmara.com/_ui/desktop/theme-maxmara/images/storelocator.svg, https://imagesrv.adition.com/1x1.gif could have information about their expiry date and be loaded from the cache of the browser.
  • The number of Javascript resources (on the homepage of the competitor de.maxmara.com) is 53 .