Mini Content Marketing comparison of websites for profit.ndtv.com

businesstoday.in

65%
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moneycontrol.com

34%
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business-standard.com

21%
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profit.ndtv.com

17%

money.rediff.com

11%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric profit.ndtv.com moneycontrol.com business-standard.com businesstoday.in money.rediff.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric profit.ndtv.com moneycontrol.com business-standard.com businesstoday.in money.rediff.com
Number of Referring Backlinks (Content Popularity) (day) 133,290 13,379,594 9,796,443 2,280,334 207,331
Number of Referring Domains (Content Popularity) (day) 4,516 28,260 48,792 14,327 643
Number of URLs found in the index (day) 69,029 1,847,067 3,503,863 988,036 25,114
Number of IPs that refer to domain (day) 3,744 18,531 34,621 10,836 560
Number of subnets that refer to domain (day) 3,072 12,156 21,624 7,621 493
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 29 129 612 140 1
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 87 931 84,146 787 1
Number of governmental and .gov - related domains that refer to domain (day) 6 41 175 46 x
Number of government and .gov - related external backlinks that link to domain (day) 50 1,545 16,061 369 x
The exact number of educational domains that refer to domain (day) 12 68 247 46 1
Number of Backlinks from .EDU Domains (Content Popularity) (day) 53 396 5,631 426 1
The exact number of government domains that refer to domain (day) x 2 27 3 x
The exact number of government links that refer to domain (day) x 3 2,284 3 x
Average number of outgoing links to unique domains for that domain (day) 0 0 4 2 0
The number of outgoing links for this domain (day) 0 1 5 3 1
Average number of internal links for domain (day) 1 12 159 45 93
Link Strength of Referring Domains (Content Popularity) (day) 40 60 70 57 40
Authority of Referring Domains (Content Popularity) (day) 32 37 64 46 32
TrustMetric value for domain (day) - Majestic metric 32 37 64 46 32

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Business News, Market Updates, Economy, Finance, Stock, BSE, NSE, Nifty – NDTV Profit
Desktop speed score 73
Mobile speed score 58
Mobile usability score 100
Number of all page resources 162
Number of static page resources 104
Number of JS page resources 42
Number of styles (CSS) page resources 6
Total request weight 29 kb
HTML response weight 218 kb
CSS response weight 163 kb
Images response weight 484 kb
JS response weight 4644 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://profit.ndtv.com/
https://profit.ndtv.com/
https://www.ndtv.com/business
Cache (desktop) by setting expiry date for
https://i.ndtvimg.com/video/images/vod/thumb/2018-01/thumb_477835_1517398045.jpg?downsize=280:210&output-quality=80&output-format=webp
https://i.ndtvimg.com/video/images/vod/thumb/2018-03/thumb_479938_1519928848.jpg?downsize=280:210&output-quality=80&output-format=webp
https://edata.ndtv.com/budget/2018/static/js/config.js
Cache (mobile) by setting expiry date for
https://drop.ndtv.com/homepage/profit/css/fonts3/profit.svg
https://i.ndtvimg.com/video/images/vod/thumb/2018-03/thumb_481228_1521646099.jpg?downsize=280:210&output-quality=80
https://www.ndtv.com/convergence/ndtv/new/fonts/marketfont.ttf?7fj0l9
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
Minify your CSS files (desktop)
https://edata.ndtv.com/budget/2018/widgets/css/budget2016.css?ver=2.2 - 1.2KiB (20%)
Minify HTML files (desktop)
https://www.ndtv.com/business - 3.2KiB (17%)
https://edata.ndtv.com/budget/2018/widgets/market-data.html - 676B (24%)
https://www.ndtv.com/business/marketdata/market-embedded2?iframe=1 - 450B (11%)
Minify JavaScript files (desktop)
https://edata.ndtv.com/budget/2018/widgets/js/common.js?ver=1.2 - 257B (17%)
Minify JavaScript files (mobile)
https://drop.ndtv.com/test/vj-ndtv/html/revamp/5e/js/custom.js - 614B (24%)
Optimize image files (desktop)
https://images.taboola.com/taboola/image/fetch/f_jpg%2Cq_auto%2Ch_589%2Cw_1000%2Cc_fill%2Cg_faces:auto%2Ce_sharpen/http%3A//cdn.taboola.com/libtrc/static/thumbnails/7babf5ec423f30d7c85b72fd839a39df.jpg - 24.3KiB (27%)
https://drop.ndtv.com/homepage/images/homepage_sprite_sep2017.png - 3.1KiB (13%)
https://drop.ndtv.com/common/images/homepage_sprite.png - 2.6KiB (14%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 593.
  • The competing domain businesstoday.in has achieved a score of 2234

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is stock market (based on first 10 subpages of examined domain).
  • The competitor "moneycontrol.com" enables visitors to subscribe to their newsletter list.
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "220:220".
  • Competitor businesstoday.in has achieved a value of 140 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • Competitor businesstoday.in has achieved a value of 369 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".

Social media

  • A link to Twitter was found on the main domain.
  • The main domain has a Google+ account.
  • A link to Twitter has been found on the domain business-standard.com.
  • Facebook gives the category Business & Economy Website for the domain moneycontrol.com.
  • 60% of this group of domains has a Facebook account.

Seo

  • The competitors (money.rediff.com) best performing keyword is tata and it was found on the position 47
  • In the search engine rankings below, the average position for the competitor businesstoday.in is: 70.
  • The search engine rankings update for the main domain took place on 2018-02-14.
  • The domain moneycontrol.com has the best search engine rankings average position.
  • The competing websites have an average search engine position of 9203 in our rankings.

Server

  • The competitor moneycontrol.com website could compress the JS file http://stat3.moneycontrol.com/mcjs/markets/common.js?ver=11.18 and save 4.1KiB kb (17%).
  • The number of static elements on the business-standard.com page is 81.
  • The entire CSS files of the competitor business-standard.com homepage weighs 376 kb.
  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 450B kb each time the page is loaded.
  • Graphic files (on the homepage of the main domain) have a size of 484 kb.