Mini Content Marketing comparison of websites for politico.com

aljazeera.com

62%
Change competitor

abcnews.go.com

56%
Change competitor

thehill.com

43%
Change competitor

politico.com

38%

theweek.com

27%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric politico.com aljazeera.com abcnews.go.com thehill.com theweek.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric politico.com aljazeera.com abcnews.go.com thehill.com theweek.com
Number of Referring Backlinks (Content Popularity) (day) 35,177,309 34,885,185 51,265,324 25,516,947 4,574,472
Number of Referring Domains (Content Popularity) (day) 124,968 111,120 263,735 113,853 46,738
Number of URLs found in the index (day) 1,293,004 608,319 1,460,530 907,643 759,651
Number of IPs that refer to domain (day) 73,407 70,394 144,260 66,234 31,390
Number of subnets that refer to domain (day) 37,467 37,617 64,876 34,868 19,324
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1,008 1,234 1,839 833 406
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 82,654 37,830 71,763 330,759 4,530
Number of governmental and .gov - related domains that refer to domain (day) 149 137 272 197 32
Number of government and .gov - related external backlinks that link to domain (day) 12,452 5,682 12,676 19,225 108
The exact number of educational domains that refer to domain (day) 825 768 1,304 706 330
Number of Backlinks from .EDU Domains (Content Popularity) (day) 80,703 21,475 61,946 329,644 3,205
The exact number of government domains that refer to domain (day) 135 52 209 166 27
The exact number of government links that refer to domain (day) 12,409 4,105 12,095 18,759 98
Average number of outgoing links to unique domains for that domain (day) 4 7 4 3 3
The number of outgoing links for this domain (day) 7 18 6 3 5
Average number of internal links for domain (day) 37 73 24 62 24
Link Strength of Referring Domains (Content Popularity) (day) 89 81 84 89 65
Authority of Referring Domains (Content Popularity) (day) 74 59 85 72 60
TrustMetric value for domain (day) - Majestic metric 74 59 85 72 60

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Politics, Policy, Political News - POLITICO
Desktop speed score 52
Mobile speed score 49
Mobile usability score 99
Number of all page resources 209
Number of static page resources 79
Number of JS page resources 63
Number of styles (CSS) page resources 1
Total request weight 54 kb
HTML response weight 415 kb
CSS response weight 450 kb
Images response weight 1585 kb
JS response weight 3501 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://cdn-gl.imrworldwide.com/conf/PE72C6984-84A4-4249-898F-414DD7A977DB.js
http://cdn.adsnative.com/media/nw-106/24d51dde-6a71-4e77-9ec9-fde57d4c9527.png
http://cdn.adsnative.com/media/nw-106/270955dd-c57e-4b15-9158-8764eab028fa.png
Cache (mobile) by setting expiry date for
http://cdn-gl.imrworldwide.com/conf/PE72C6984-84A4-4249-898F-414DD7A977DB.js
http://cdn.adsnative.com/media/nw-106/d9a0b8f9-a42c-401e-94bc-e2bd9ffca100.png
http://secure-dcr.imrworldwide.com/novms/js/2/ggcmb500.js
Minify HTML files (desktop)
http://www.politico.com/ - 2.3KiB (11%)
http://cdn-gl.imrworldwide.com/novms/html/ls.html - 1.1KiB (45%)
Minify HTML files (mobile)
http://www.politico.com/ - 2.3KiB (11%)
http://cdn-gl.imrworldwide.com/novms/html/ls.html - 1.1KiB (45%)
Minify JavaScript files (desktop)
http://static.politico.com/resource/js/website/shared/libraries/jquery.extra.fbf31263f39294c52d3a5cc6a2f6b309.gz.js - 1.1KiB (30%)
http://static.politico.com/resource/js/website/shared/libraries/jquery-frame.50efb8f6cd88400053a419dfaa93e089.gz.js - 702B (28%)
http://cdn-gl.imrworldwide.com/conf/PE72C6984-84A4-4249-898F-414DD7A977DB.js - 601B (11%)
Minify JavaScript files (mobile)
http://static.politico.com/resource/js/website/shared/libraries/jquery.extra.fbf31263f39294c52d3a5cc6a2f6b309.gz.js - 1.1KiB (30%)
http://static.politico.com/resource/js/website/shared/libraries/jquery-frame.50efb8f6cd88400053a419dfaa93e089.gz.js - 702B (28%)
http://cdn-gl.imrworldwide.com/conf/PE72C6984-84A4-4249-898F-414DD7A977DB.js - 601B (11%)
Optimize image files (desktop)
http://cdn.adsnative.com/media/nw-106/270955dd-c57e-4b15-9158-8764eab028fa.png - 239.7KiB (91%)
https://tpc.googlesyndication.com/simgad/1104384673292965591 - 73.2KiB (80%)
http://static.politico.com/dims4/default/bd07b70/2147483647/legacy_thumbnail/770x418%5E/quality/90/?url=http%3A%2F%2Fstatic.politico.com%2F4d%2F0e%2F6c93728d4830834e9a1f7643100a%2Frobot-in-chief-final21.jpg - 62.3KiB (43%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1432.
  • The competing domain thehill.com has achieved a score of 1590

Content

  • The term north korea only appears on one competitor's website - abcnews.go.com.
  • The competitor aljazeera.com achieved a value of 21475 for the metric: "Number of backlinks from .EDU domains (daily value)".
  • The achieved value for the metric: "Number of incoming backlinks from .GOV and similar to .GOV domains (daily value)" is 12452 .
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 825 .
  • The value achieved for the metric: "Number of outgoing links" is 7 .

Social media

  • A link to the Linkedin was found on the domain thehill.com.
  • 60% of this group of domains has a Google+ account.
  • The number of Twitter tweets belonging to the competitor aljazeera.com tweet account is 244379 (since the last update).
  • The number of Twitter fans belonging to the competitor theweek.com tweet account is 129839 (since the last update).
  • The number of instagram posts on the competitor aljazeera.com instagram account is 7763 (since the last update).

Seo

  • The main domain's best performing keyword is flynn and it was found on the position 5
  • The average position in the search engine rankings for the main domain is 59.
  • From this group of websites, the domain aljazeera.com has the best average position among in search engine rankings.
  • The competing websites have an average search engine position of 284393 in our rankings.
  • On average, the competitors get at least 568785 visitors per month from the search engine.

Server

  • The main domain size of the website should reach 271,000 pages.
  • Graphic files (on the homepage of the competitor thehill.com) have a size of 626 kb.
  • Static objects of the main domain are numerous and http://cdn-gl.imrworldwide.com/conf/PE72C6984-84A4-4249-898F-414DD7A977DB.js, http://cdn.adsnative.com/media/nw-106/24d51dde-6a71-4e77-9ec9-fde57d4c9527.png, http://cdn.adsnative.com/media/nw-106/270955dd-c57e-4b15-9158-8764eab028fa.png, http://secure-dcr.imrworldwide.com/novms/js/2/ggcmb500.js could have information about their expiry date and be loaded from the cache of the browser.
  • The entire HTML files of the main domain homepage weighs 415 kb.
  • The entire CSS files of the main domain homepage weighs 450 kb.