Mini Content Marketing comparison of websites for plaza-club.ch

extellent.ch

61%
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dein-alex.de

37%
Change competitor

nachtseminar.ch

30%
Change competitor

plaza.ch

17%
Change competitor

plaza-club.ch

17%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric plaza-club.ch plaza.ch dein-alex.de nachtseminar.ch extellent.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric plaza-club.ch plaza.ch dein-alex.de nachtseminar.ch extellent.ch
Number of Referring Backlinks (Content Popularity) (day) 16 312 32,329 53 36
Number of Referring Domains (Content Popularity) (day) 10 112 1,653 16 12
Number of URLs found in the index (day) 3 15,057 16,231 94 19
Number of IPs that refer to domain (day) 10 107 945 13 9
Number of subnets that refer to domain (day) 9 104 715 13 9
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 1 x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 5 x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x 1 x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 5 x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 0 1 194 3
The number of outgoing links for this domain (day) x 0 1 281 8
Average number of internal links for domain (day) x 2 4 12 11
Link Strength of Referring Domains (Content Popularity) (day) 7 23 39 10 9
Authority of Referring Domains (Content Popularity) (day) 7 31 45 4 8
TrustMetric value for domain (day) - Majestic metric 7 31 45 4 8

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Error
Desktop speed score 93
Mobile speed score 83
Mobile usability score 86
Number of all page resources 18
Number of static page resources 14
Number of JS page resources 7
Number of styles (CSS) page resources 3
Total request weight 2 kb
CSS response weight 31 kb
Images response weight 101 kb
JS response weight 226 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Optimize image files (desktop)
http://static.parastorage.com/services/wix-public/1.231.0/images/error-pages/cable-spaghetti-bg.jpg - 19KiB (21%)
http://static.parastorage.com/services/wix-public/1.231.0/images/error-pages/link-arrow.png - 889B (86%)
http://static.parastorage.com/services/wix-public/1.231.0/images/error-pages/logo.png - 660B (23%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 464.
  • The competing domain extellent.ch has achieved a score of 1652

Content

  • The most common term on the website is alex
  • For the popular word alex, this would be a similar word combination: alexgutscheine, alexpresseexpansionimpressum, kaufenalex, datenschutzalex, alex bremen
  • The competitor "dein-alex.de" enables visitors to subscribe to their newsletter list.
  • The term event only appears on one competitor's website - plaza.ch.
  • Competitor extellent.ch has achieved a value of 11 for the metric:"Average number of internal links".

Social media

  • The domain nachtseminar.ch was defined as category: Community Organization on Facebook.
  • 20% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter tweets belonging to the competitor nachtseminar.ch tweet account is 993 (since the last update).
  • The number of Twitter favorites for the competitor nachtseminar.ch tweet account is 89 (since the last update).

Seo

  • The URL http://www.nachtseminar.ch/tag/usgang/ is the most frequent url in our search engine rankings, which belongs to the competitor nachtseminar.ch
  • This free report has been updated for the competitor plaza.ch on 2019-03-23.
  • In the search engine rankings above, the average position of the main domain is: 80.
  • The domain extellent.ch has the best search engine rankings average position.
  • The competing websites have an average search engine position of 31372 in our rankings.

Server

  • When the homepage of the competitor dein-alex.de is loaded once, 36 objects are downloaded (files, JS scripts, etc.).
  • Due to the font size being smaller than optimal, some texts on the competitor plaza.ch website may appear illegible to visitors on the mobile device.
  • The entire CSS files of the main domain homepage weighs 31 kb.
  • The CSS of the competitor dein-alex.de website accounts for18% of all data transfers.
  • The competitor dein-alex.de website could compress the JS file https://www.dein-alex.de/includes/js/lib/infobox.js and save 3.5KiB kb (59%).