Mini Content Marketing comparison of websites for ocweekly.com

foodandwine.com

78%
Change competitor

ocweekly.com

60%

worldoffinewine.com

31%
Change competitor

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric ocweekly.com foodandwine.com worldoffinewine.com
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x x
Youtube comments x x x
Youtube videos x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric ocweekly.com foodandwine.com worldoffinewine.com
Number of Referring Backlinks (Content Popularity) (day) 742,514 21,857,354 50,094
Number of Referring Domains (Content Popularity) (day) 14,640 44,353 746
Number of URLs found in the index (day) 814,002 305,062 15,279
Number of IPs that refer to domain (day) 10,721 27,416 645
Number of subnets that refer to domain (day) 7,401 16,175 583
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 99 219 4
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2,021 11,227 14
Number of governmental and .gov - related domains that refer to domain (day) 8 17 x
Number of government and .gov - related external backlinks that link to domain (day) 275 56 x
The exact number of educational domains that refer to domain (day) 87 184 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 1,965 11,131 x
The exact number of government domains that refer to domain (day) 8 15 x
The exact number of government links that refer to domain (day) 275 52 x
Average number of outgoing links to unique domains for that domain (day) 1 5 3
The number of outgoing links for this domain (day) 1 8 3
Average number of internal links for domain (day) 23 21 35
Link Strength of Referring Domains (Content Popularity) (day) 51 60 37
Authority of Referring Domains (Content Popularity) (day) 56 67 30
TrustMetric value for domain (day) - Majestic metric 56 67 30

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
OC Weekly | Orange County's Leading Source Of News, Culture And Entertainment
Desktop speed score 17
Mobile speed score 58
Mobile usability score 93
Number of all page resources 149
Number of static page resources 130
Number of JS page resources 51
Number of styles (CSS) page resources 24
Total request weight 21 kb
HTML response weight 315 kb
CSS response weight 619 kb
Images response weight 5534 kb
JS response weight 1599 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://ocweekly.com/wp-content/themes/oc-weekly/images/icon-Facebook-white.svg
https://ocweekly.com/wp-content/themes/oc-weekly/images/icon-Instagram-white.svg
https://ocweekly.com/wp-content/themes/oc-weekly/images/icon-Twitter-white.svg
Cache (mobile) by setting expiry date for
https://ocweekly.com/wp-content/themes/oc-weekly/images/icon-Facebook-white.svg
https://ocweekly.com/wp-content/themes/oc-weekly/images/icon-Instagram-white.svg
https://ocweekly.com/wp-content/themes/oc-weekly/images/icon-Twitter-white.svg
Minify your CSS files (desktop)
https://ocweekly.com/wp-content/themes/oc-weekly/style.css?ver=4.9.8 - 5KiB (21%)
https://ocweekly.com/wp-content/plugins/events-manager/includes/css/events_manager.css?ver=5.95 - 859B (22%)
https://ocweekly.com/wp-content/plugins/custom-twitter-feeds/css/ctf-styles.css?ver=1.2.10 - 413B (14%)
Minify your CSS files (mobile)
https://ocweekly.com/wp-content/themes/oc-weekly/style.css?ver=4.9.8 - 5KiB (21%)
https://ocweekly.com/wp-content/plugins/events-manager/includes/css/events_manager.css?ver=5.95 - 859B (22%)
https://ocweekly.com/wp-content/plugins/custom-twitter-feeds/css/ctf-styles.css?ver=1.2.10 - 413B (14%)
Minify JavaScript files (desktop)
https://ocweekly.com/wp-content/plugins/events-manager/includes/js/events-manager.js?ver=5.95 - 3.1KiB (27%)
https://ocweekly.com/wp-content/plugins/advanced-ads-layer/public/assets/js/layer.js?ver=1.6.1 - 2.1KiB (34%)
https://ocweekly.com/wp-content/plugins/custom-twitter-feeds/js/ctf-scripts.js?ver=1.2.10 - 1.2KiB (21%)
Minify JavaScript files (mobile)
https://ocweekly.com/wp-content/plugins/events-manager/includes/js/events-manager.js?ver=5.95 - 3.1KiB (27%)
https://ocweekly.com/wp-content/plugins/advanced-ads-layer/public/assets/js/layer.js?ver=1.6.1 - 2.1KiB (34%)
https://ocweekly.com/wp-content/plugins/custom-twitter-feeds/js/ctf-scripts.js?ver=1.2.10 - 1.2KiB (21%)
Optimize image files (desktop)
https://ocweekly.com/wp-content/uploads/2019/03/IMG_1552.jpg - 633.1KiB (98%)
https://ocweekly.com/wp-content/uploads/2019/03/AJ1Q2714.jpg - 461.9KiB (97%)
https://ocweekly.com/wp-content/uploads/2019/03/GPN03198credit_gregnagel_anaheim-1024x683.png - 406.1KiB (76%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 2220.
  • The competing domain worldoffinewine.com has achieved a score of 1147

Content

  • The term posted only appears on this website and not on the websites of the competition.
  • The competitor foodandwine.com has achieved a value of 27416 for the metric: "Number of referring domains from different IPs (daily value)".
  • The competitor foodandwine.com has achieved a value of 16175 for the metric: "Number of referring domains from different IP C blocks".
  • Competitor foodandwine.com has achieved a value of 219 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 87 .

Social media

  • On Facebook the main domain was categorized as "Publisher".
  • The main domain has a Twitter account.
  • The domain foodandwine.com has a Twitter account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of Instagram Following for the main domain is 939 (since the last update).

Seo

  • The data of the search engine results was updated on the 2019-12-23 for the domain worldoffinewine.com.
  • The competitors (foodandwine.com) best performing keyword is chicken and it was found on the position 6
  • In the search engine rankings below, the average position for the competitor foodandwine.com is: 61.
  • The domain foodandwine.com has the best search engine rankings average position.
  • On average, the competitors get at least 44821 visitors per month from the search engine.

Server

  • It would be an advantage to compress the image at the competitor foodandwine.com website: https://d1v4mfkbpjku1v.cloudfront.net/brightcove/nextgen/img/icons/dislike.png in order to 3.2KiB kb.
  • The number of static elements on the foodandwine.com page is 112.
  • The entire HTML files of the competitor foodandwine.com homepage weighs 636 kb.
  • The CSS file on the main domain https://ocweekly.com/wp-content/plugins/events-manager/includes/css/events_manager.css?ver=5.95 could be compressed to save 22% - 859B kb.
  • The version for smartphones and tablets of the main domain has achieved 93 points for user-experience (how user-friendly a website is).