Mini Content Marketing comparison of websites for nmt.edu

telecom.mcmaster.ca

57%
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washington.edu

42%
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ccbcmd.edu

25%
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nmt.edu

16%

catalog.wmich.edu

15%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric nmt.edu washington.edu telecom.mcmaster.ca catalog.wmich.edu ccbcmd.edu
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 1740
Youtube comments x x x x x
Youtube videos x x x x 268

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric nmt.edu washington.edu telecom.mcmaster.ca catalog.wmich.edu ccbcmd.edu
Number of Referring Backlinks (Content Popularity) (day) 1,048,373 24,168,237 9,436 342 252,250
Number of Referring Domains (Content Popularity) (day) 10,450 217,288 68 135 4,824
Number of URLs found in the index (day) 1,399,382 4,446,239 844 16,470 85,746
Number of IPs that refer to domain (day) 8,653 132,224 64 83 3,980
Number of subnets that refer to domain (day) 6,936 71,919 62 81 3,202
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 475 3,738 3 7 149
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 90,422 1,961,952 5 23 81,963
Number of governmental and .gov - related domains that refer to domain (day) 71 1,193 x x 14
Number of government and .gov - related external backlinks that link to domain (day) 1,298 60,614 x x 172
The exact number of educational domains that refer to domain (day) 315 1,845 3 6 123
Number of Backlinks from .EDU Domains (Content Popularity) (day) 88,081 1,901,649 5 15 81,264
The exact number of government domains that refer to domain (day) 68 279 x x 14
The exact number of government links that refer to domain (day) 1,269 52,455 x x 172
Average number of outgoing links to unique domains for that domain (day) 0 3 x 5 4
The number of outgoing links for this domain (day) 0 5 x 5 4
Average number of internal links for domain (day) 90 69 x 62 62
Link Strength of Referring Domains (Content Popularity) (day) 48 70 33 21 43
Authority of Referring Domains (Content Popularity) (day) 64 89 38 24 55
TrustMetric value for domain (day) - Majestic metric 64 89 38 24 55

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
New Mexico Institute of Mining and Technology
Desktop speed score 42
Mobile speed score 36
Mobile usability score 62
Number of all page resources 114
Number of static page resources 38
Number of JS page resources 11
Number of styles (CSS) page resources 9
Total request weight 18 kb
HTML response weight 27 kb
CSS response weight 28 kb
Images response weight 981 kb
JS response weight 485 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.nmt.edu/images/ert-white.jpg
http://www.nmt.edu/images/stories/Comm_Marketing/FacebookLogo.png
http://www.nmt.edu/images/stories/Comm_Marketing/Instagram_App_Large_May2016_200.png
Cache (mobile) by setting expiry date for
http://www.nmt.edu/images/ert-white.jpg
http://www.nmt.edu/images/stories/Comm_Marketing/FacebookLogo.png
http://www.nmt.edu/images/stories/Comm_Marketing/Instagram_App_Large_May2016_200.png
Speed up server response time
Response time in 2.1 seconds
Minify your CSS files (desktop)
http://www.nmt.edu/templates/nmt/css/layout.css - 2.1KiB (27%)
http://www.nmt.edu/media/jcalpro/modules/events/css/default.css - 1.4KiB (81%)
http://www.nmt.edu/modules/mod_news_pro_gk4/interface/css/style.css - 1,003B (19%)
Minify your CSS files (mobile)
http://www.nmt.edu/templates/nmt/css/layout.css - 2.1KiB (27%)
http://www.nmt.edu/media/jcalpro/modules/events/css/default.css - 1.4KiB (81%)
http://www.nmt.edu/modules/mod_news_pro_gk4/interface/css/style.css - 1,003B (19%)
Minify JavaScript files (desktop)
http://www.nmt.edu/modules/mod_news_pro_gk4/interface/scripts/engine.js - 1.2KiB (23%)
Minify JavaScript files (mobile)
http://www.nmt.edu/modules/mod_news_pro_gk4/interface/scripts/engine.js - 1.2KiB (23%)
Optimize image files (desktop)
http://www.nmt.edu/media/com_fpss/cache/7_9caa2793658f3cc387f216157300b1ce_m.jpg?t=1340259249 - 118.6KiB (74%)
http://www.nmt.edu/media/com_fpss/cache/6_ada9a09acea936d776a6f55c82778c43_m.jpg?t=1340259262 - 105.5KiB (75%)
http://www.nmt.edu/media/com_fpss/cache/32_867519228d1d5325856fc61d710ded0e_m.jpg?t=1491428452 - 85.5KiB (72%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 495.
  • The competing domain washington.edu has achieved a score of 1297

Content

  • 175 Words / phrases were found at competitor "washington.edu".
  • The word or combination of words with the best median result regarding the frequency is mexico (based on first 10 subpages of examined domain).
  • The competitor telecom.mcmaster.ca has achieved a value of 64 for the metric: "Number of referring domains from different IPs (daily value)".
  • The competitor telecom.mcmaster.ca has achieved a value of 62 for the metric: "Number of referring domains from different IP C blocks".
  • Competitor telecom.mcmaster.ca has achieved a value of 3 for the metric: "Number of referring .EDU domains (daily value)".

Social media

  • The domain ccbcmd.edu has an Instagram account.
  • A link to Twitter was found on the main domain.
  • The main domain has an Instagram account.
  • 60% of this group of domains has a Twitter account.
  • 20% of this group of domains has a Youtube account.

Seo

  • The data of the search engine results was updated on the 2020-01-17 for the domain ccbcmd.edu.
  • The search engine rankings update for the main domain took place on 2019-12-18.
  • The main domain's best performing keyword is quasar and it was found on the position 33
  • In the search engine rankings above, the average position of the main domain is: 69.
  • The competing websites have an average search engine position of 5641 in our rankings.

Server

  • The CSS of the competitor telecom.mcmaster.ca website accounts for26% of all data transfers.
  • Due to the font size being smaller than optimal, some texts on the competitor telecom.mcmaster.ca website may appear illegible to visitors on the mobile device.
  • The desktop version of the main domain received an Insights value of 42 for the performance.
  • When the homepage of the main domain is loaded once, 114 objects are downloaded (files, JS scripts, etc.).
  • The version for smartphones and tablets of the main domain has achieved 62 points for user-experience (how user-friendly a website is).