Mini Content Marketing comparison of websites for moma.org

moma.org

100%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric moma.org
Twitter followers x
Twitter following (account is following) x
Twitter likes x
Instagram followers x
Instagram following (account is following) x
Youtube subscribers x
Youtube comments x
Youtube videos x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric moma.org
Number of Referring Backlinks (Content Popularity) (day) 5,348,440
Number of Referring Domains (Content Popularity) (day) 61,044
Number of URLs found in the index (day) 1,771,004
Number of IPs that refer to domain (day) 40,601
Number of subnets that refer to domain (day) 24,571
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1,176
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 49,095
Number of governmental and .gov - related domains that refer to domain (day) 89
Number of government and .gov - related external backlinks that link to domain (day) 609
The exact number of educational domains that refer to domain (day) 799
Number of Backlinks from .EDU Domains (Content Popularity) (day) 27,209
The exact number of government domains that refer to domain (day) 40
The exact number of government links that refer to domain (day) 271
Average number of outgoing links to unique domains for that domain (day) 5
The number of outgoing links for this domain (day) 7
Average number of internal links for domain (day) 29
Link Strength of Referring Domains (Content Popularity) (day) 62
Authority of Referring Domains (Content Popularity) (day) 80
TrustMetric value for domain (day) - Majestic metric 80

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
MoMA
Desktop speed score 19
Mobile speed score 24
Mobile usability score 99
Number of all page resources 134
Number of static page resources 36
Number of JS page resources 19
Number of styles (CSS) page resources 3
Total request weight 38 kb
HTML response weight 195 kb
CSS response weight 117 kb
Images response weight 4221 kb
JS response weight 681 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://moma.org/
https://moma.org/
https://www.moma.org/
Cache (desktop) by setting expiry date for
https://www.moma.org/dist/moma-sans/moma-sans__medium.woff2
https://www.moma.org/dist/moma-sans/moma-sans__regular.woff2
https://www.moma.org/dist/moma-sans/moma-sans__semibold.woff2
Cache (mobile) by setting expiry date for
https://www.moma.org/dist/moma-sans/moma-sans__medium.woff2
https://www.moma.org/dist/moma-sans/moma-sans__regular.woff2
https://www.moma.org/dist/moma-sans/moma-sans__semibold.woff2
Speed up server response time
Response time in 0.68 seconds
Minify JavaScript files (desktop)
https://cdn-akamai.mookie1.com/LB/LightningBolt.js - 814B (13%)
Minify JavaScript files (mobile)
https://cdn-akamai.mookie1.com/LB/LightningBolt.js - 814B (13%)
Optimize image files (desktop)
https://www.moma.org/media/W1siZiIsIjE1MTE1NiJdLFsicCIsImNvbnZlcnQiLCItcmVzaXplIDIwMDB4MjAwMFx1MDAzZSJdXQ.jpg?sha=c8d4b06d4bd509f4 - 1.2MiB (92%)
https://www.moma.org/d/assets/W1siZiIsIjIwMTcvMDUvMDIvMmh5bjYwZG5wY19tb21hX2Zsd18yNjA0MjJfc3F1YXJlZF9saWdodC5qcGciXSxbInAiLCJjb252ZXJ0IiwiLXJlc2l6ZSAyMDAweDIwMDBcdTAwM2UiXV0/moma_flw_260422_squared_light.jpg?sha=ba40e72fcce95572 - 1MiB (93%)
https://www.moma.org/d/assets/W1siZiIsIjIwMTcvMDYvMjcvM2RuajZ1YnRncl9XYXJtX1VwX01vTUFfd2ViLmpwZyJdLFsicCIsImNvbnZlcnQiLCItcmVzaXplIDIwMDB4MjAwMFx1MDAzZSJdXQ/Warm_Up_MoMA_web.jpg?sha=8591035dff6f3b03 - 485.8KiB (85%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1170.

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.

Seo

  • The URL https://www.moma.org/calendar/exhibitions is the most common search engine result in our search engine rankings
  • This free report has been updated for the main domain on 2019-04-18.
  • The best position ever found for the main domain was 7 and it was found the keyword :keyword.
  • In the search engine rankings above, the average position of the main domain is: 62.
  • The number of visitors from the search engine to the main domain is 12079 per month.

Server

  • The CSS of the main domain website accounts for2% of all data transfers.
  • It would be an advantage to compress the image at the main domain: https://www.moma.org/d/assets/W1siZiIsIjIwMTcvMDYvMDYvMjdud3psZXUzZF9WZXJvbmFfUXVhcnRldF9waG90b19ieV9Kb3NlcGhfT25nX2FuZF9Ccml0dGFueV9GbG9yZW56LmpwZyJdLFsicCIsImNvbnZlcnQiLCItcmVzaXplIDExODR4NzQwXHUwMDNlIl1d/Verona%20Quartet_photo%20by%20Joseph%20Ong%20and%20Brittany%20Florenz.jpg?sha=e8f0e20086ae9d4b in order to 149.7KiB kb.
  • Title of the homepage for the main domain is MoMA .
  • The entire HTML files of the main domain homepage weighs 195 kb.
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.