Mini Content Marketing comparison of websites for members.com

arborday.org

74%
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members.com

51%

fens.org

49%
Change competitor

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric members.com arborday.org fens.org
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x 3390
Youtube comments x x x
Youtube videos x x 315

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric members.com arborday.org fens.org
Number of Referring Backlinks (Content Popularity) (day) 7,250 1,726,778 33,783
Number of Referring Domains (Content Popularity) (day) 741 16,084 1,837
Number of URLs found in the index (day) 630,526 650,492 15,266
Number of IPs that refer to domain (day) 370 11,390 1,588
Number of subnets that refer to domain (day) 320 7,653 1,430
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 4 466 117
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 6 236,971 713
Number of governmental and .gov - related domains that refer to domain (day) x 365 8
Number of government and .gov - related external backlinks that link to domain (day) x 186,519 54
The exact number of educational domains that refer to domain (day) 4 457 31
Number of Backlinks from .EDU Domains (Content Popularity) (day) 6 236,942 125
The exact number of government domains that refer to domain (day) x 363 1
The exact number of government links that refer to domain (day) x 186,517 3
Average number of outgoing links to unique domains for that domain (day) 2 0 1
The number of outgoing links for this domain (day) 2 0 1
Average number of internal links for domain (day) 89 11 27
Link Strength of Referring Domains (Content Popularity) (day) 36 55 42
Authority of Referring Domains (Content Popularity) (day) 15 69 53
TrustMetric value for domain (day) - Majestic metric 15 69 53

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
- Members.com
Desktop speed score 77
Mobile speed score 60
Mobile usability score 100
Number of all page resources 17
Number of static page resources 13
Number of JS page resources 2
Number of styles (CSS) page resources 1
Total request weight 1 kb
HTML response weight 9 kb
CSS response weight 309 kb
Images response weight 575 kb
JS response weight 487 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://members.com/
https://members.com/
https://members.com/select-country?returnUrl=%2F
Minify HTML files (desktop)
https://members.com/select-country?returnUrl=%2F - 330B (15%)
Minify HTML files (mobile)
https://members.com/select-country?returnUrl=%2F - 334B (16%)
Optimize image files (desktop)
https://campadre-9966.kxcdn.com/content/images/wallpaper-members.jpg - 123.3KiB (22%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1803.
  • The competing domain fens.org has achieved a score of 1727

Content

  • The word or combination of words with the worst "Count on Page" result is create accountmembers (based first 10 subpages of the domain under investigation).
  • The term homepage only appears on this website and not on the websites of the competition.
  • Competitor fens.org has achieved a value of 31 for the metric: "Number of referring .EDU domains (daily value)".
  • Competitor fens.org has achieved a value of 1 for the metric: "Number of referring .GOV domains (daily value)".
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 4 .

Social media

  • A link to Twitter has been found on the domain fens.org.
  • 67% of this group of domains has a Twitter account.
  • 33% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • The competitor fens.org youtube account has reached a subscribers number of 739 (since the last update)

Seo

  • Of all the URLs found in the domain arborday.org, "https://www.arborday.org/trees/" is the most frequently found URL in the search results.
  • The competitors (arborday.org) best performing keyword is identify and it was found on the position 20
  • The main domain has a number of expected visitor coming from the search engine of 12456 per month (traffic).
  • The competing websites have an average search engine position of 2056 in our rankings.
  • On average, the competitors get at least 2056 visitors per month from the search engine.

Server

  • The compression of the HTML together with INLINE CSS and JS enables the competitor arborday.org website to save 7KiB kb each time the page is loaded.
  • It would be an advantage to compress the image at the competitor arborday.org website: https://www.arborday.org/images/thumb-grid/thumb-grid-cozy-shaded-landscaped-backyard.jpg in order to 22KiB kb.
  • On the homepage, belonging to arborday.org 5 CSS files can be identified.
  • The total amount of the website requests on competitor arborday.org was calculated at 4 kb.
  • The page http://members.com/ has 2 unnecessary redirects until it shows a URL with content.