Mini Content Marketing comparison of websites for members.com

arborday.org

74%
Change competitor

members.com

51%

fens.org

49%
Change competitor

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric members.com arborday.org fens.org
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x 3600
Youtube comments x x x
Youtube videos x x 325

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric members.com arborday.org fens.org
Number of Referring Backlinks (Content Popularity) (day) 7,250 1,726,778 33,783
Number of Referring Domains (Content Popularity) (day) 741 16,084 1,837
Number of URLs found in the index (day) 630,526 650,492 15,266
Number of IPs that refer to domain (day) 370 11,390 1,588
Number of subnets that refer to domain (day) 320 7,653 1,430
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 6 236,971 713
Number of government and .gov - related external backlinks that link to domain (day) x 186,519 54
The number of outgoing links for this domain (day) 2 0 1
Average number of internal links for domain (day) 89 11 27
Link Strength of Referring Domains (Content Popularity) (day) 36 55 42
Authority of Referring Domains (Content Popularity) (day) 15 69 53
TrustMetric value for domain (day) - Majestic metric 15 69 53

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
- Members.com
Desktop speed score 77
Mobile speed score 60
Mobile usability score 100
Number of all page resources 17
Number of static page resources 13
Number of JS page resources 2
Number of styles (CSS) page resources 1
Total request weight 1 kb
HTML response weight 9 kb
CSS response weight 309 kb
Images response weight 575 kb
JS response weight 487 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://members.com/
https://members.com/
https://members.com/select-country?returnUrl=%2F
Minify HTML files (desktop)
https://members.com/select-country?returnUrl=%2F - 330B (15%)
Minify HTML files (mobile)
https://members.com/select-country?returnUrl=%2F - 334B (16%)
Optimize image files (desktop)
https://campadre-9966.kxcdn.com/content/images/wallpaper-members.jpg - 123.3KiB (22%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1803.
  • The competing domain fens.org has achieved a score of 1727

Content

  • The most common word or combination of words on the competitors Website: arborday.org is trees
  • The competitor arborday.org has reached a value of 0 for the metric: "Average number of outgoing links to different domains".
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 370.
  • The achieved value for the metric: "Number of referring domains from different IP C blocks" is 320 .
  • The achieved value for the metric: "Number of referring .EDU and similar to .EDU domains (daily value)" is 4 .

Social media

  • The domain arborday.org has a Twitter account.
  • The domain arborday.org was defined as category: Environmental Conservation Organization on Facebook.
  • 67% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Google+ account.
  • 33% of this group of domains has a Youtube account.

Seo

  • The URL https://www.fens.org/Meetings/The-Brain-Conferences/Understanding-and-targeting-Alzheimer-disease/ is the most frequent url in our search engine rankings, which belongs to the competitor fens.org
  • The competitor fens.org should get at least 0 visitors from the search engine per month.
  • The URL https://members.com/ is the most common search engine result in our search engine rankings
  • The number of visitors from the search engine to the main domain is 12456 per month.
  • On average, the competitors get at least 2056 visitors per month from the search engine.

Server

  • Static objects of the competitor arborday.org are numerous and https://www.arborday.org/celebrate/scripts/jquery.downCount.js, https://www.arborday.org/font/ss-social.js, https://www.arborday.org/font/ss-standard.js, https://www.arborday.org/font/ss-standard.woff could have information about their expiry date and be loaded from the cache of the browser.
  • It would be an advantage to compress the image at the competitor arborday.org website: https://www.arborday.org/images/thumb-grid/thumb-grid-cozy-shaded-landscaped-backyard.jpg in order to 22KiB kb.
  • On the homepage, belonging to arborday.org 5 CSS files can be identified.
  • The version for smartphones and tablets of the competitor arborday.org has achieved 100 points for user-experience (how user-friendly a website is).
  • The page http://members.com/ has 2 unnecessary redirects until it shows a URL with content.