Mini Content Marketing comparison of websites for members.com

arborday.org

74%
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members.com

51%

fens.org

49%
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Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric members.com arborday.org fens.org
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x 3390
Youtube comments x x x
Youtube videos x x 315

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric members.com arborday.org fens.org
Number of Referring Backlinks (Content Popularity) (day) 7,250 1,726,778 33,783
Number of Referring Domains (Content Popularity) (day) 741 16,084 1,837
Number of URLs found in the index (day) 630,526 650,492 15,266
Number of IPs that refer to domain (day) 370 11,390 1,588
Number of subnets that refer to domain (day) 320 7,653 1,430
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 4 466 117
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 6 236,971 713
Number of governmental and .gov - related domains that refer to domain (day) x 365 8
Number of government and .gov - related external backlinks that link to domain (day) x 186,519 54
The exact number of educational domains that refer to domain (day) 4 457 31
Number of Backlinks from .EDU Domains (Content Popularity) (day) 6 236,942 125
The exact number of government domains that refer to domain (day) x 363 1
The exact number of government links that refer to domain (day) x 186,517 3
Average number of outgoing links to unique domains for that domain (day) 2 0 1
The number of outgoing links for this domain (day) 2 0 1
Average number of internal links for domain (day) 89 11 27
Link Strength of Referring Domains (Content Popularity) (day) 36 55 42
Authority of Referring Domains (Content Popularity) (day) 15 69 53
TrustMetric value for domain (day) - Majestic metric 15 69 53

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
- Members.com
Desktop speed score 77
Mobile speed score 60
Mobile usability score 100
Number of all page resources 17
Number of static page resources 13
Number of JS page resources 2
Number of styles (CSS) page resources 1
Total request weight 1 kb
HTML response weight 9 kb
CSS response weight 309 kb
Images response weight 575 kb
JS response weight 487 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://members.com/
https://members.com/
https://members.com/select-country?returnUrl=%2F
Minify HTML files (desktop)
https://members.com/select-country?returnUrl=%2F - 330B (15%)
Minify HTML files (mobile)
https://members.com/select-country?returnUrl=%2F - 334B (16%)
Optimize image files (desktop)
https://campadre-9966.kxcdn.com/content/images/wallpaper-members.jpg - 123.3KiB (22%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1803.
  • The competing domain fens.org has achieved a score of 1727

Content

  • 4 words or phrases (two word combinations) were found on the main domain.
  • Competitor fens.org has reached a value of 15266 for the metric: "Number of URLs found in the index (daily value)".
  • The competitor fens.org has achieved a value of 1430 for the metric: "Number of referring domains from different IP C blocks".
  • The competitor arborday.org has reached a value of 0 for the metric: "Average number of outgoing links to different domains".
  • The value achieved for the metric: "Number of referring domains (daily value)" is 741.

Social media

  • The domain fens.org has a YouTube account.
  • Facebook gives the category Environmental Conservation Organization for the domain arborday.org.
  • 33% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of YouTube views of the competitor fens.org youtube account is 58734 (since the last update).

Seo

  • In the search engine rankings below, the average position for the competitor fens.org is: 65.
  • The URL https://members.com/ occurs most frequently in the search engine results.
  • The average position in the search engine rankings for the main domain is 26.
  • The main domain has a number of expected visitor coming from the search engine of 12456 per month (traffic).
  • The average number of visitors expected from the search engine for the competitors websites is 2056.

Server

  • It would be an advantage to compress the image at the competitor arborday.org website: https://www.arborday.org/images/patterns/wave-grid-2.png in order to 1.6KiB kb.
  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 330B kb each time the page is loaded.
  • Title of the homepage for the main domain is - Members.com .
  • Graphic files (on the homepage of the main domain) have a size of 575 kb.
  • The HTML script of the main domain weighs 487 kb.