Mini Content Marketing comparison of websites for mclarenvancouver.ca

autoweek.com

78%
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cars.mclaren.com

57%
Change competitor

mclarenvancouver.ca

39%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric mclarenvancouver.ca autoweek.com cars.mclaren.com
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x x
Youtube comments x x x
Youtube videos x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric mclarenvancouver.ca autoweek.com cars.mclaren.com
Number of Referring Backlinks (Content Popularity) (day) 239 3,208,141 884,623
Number of Referring Domains (Content Popularity) (day) 70 21,213 3,942
Number of URLs found in the index (day) 2,695 281,428 84,925
Number of IPs that refer to domain (day) 63 14,976 2,956
Number of subnets that refer to domain (day) 62 10,397 2,457
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 70 7
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 4,306 21
Number of governmental and .gov - related domains that refer to domain (day) x 9 5
Number of government and .gov - related external backlinks that link to domain (day) x 18 56
The exact number of educational domains that refer to domain (day) x 61 3
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 128 11
The exact number of government domains that refer to domain (day) x 8 2
The exact number of government links that refer to domain (day) x 16 10
Average number of outgoing links to unique domains for that domain (day) 8 5 0
The number of outgoing links for this domain (day) 11 6 0
Average number of internal links for domain (day) 47 42 1
Link Strength of Referring Domains (Content Popularity) (day) 21 42 44
Authority of Referring Domains (Content Popularity) (day) 17 37 47
TrustMetric value for domain (day) - Majestic metric 17 37 47

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
New and Used McLaren Dealer | Vancouver , British Columbia
Desktop speed score 46
Mobile speed score 44
Mobile usability score 99
Number of all page resources 118
Number of static page resources 89
Number of JS page resources 28
Number of styles (CSS) page resources 5
Total request weight 17 kb
HTML response weight 29 kb
CSS response weight 742 kb
Images response weight 1673 kb
JS response weight 2150 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://cdn.syndication.twimg.com/timeline/profile?callback=__twttr.callbacks.tl_i0_profile_Pfaff_Auto_old&dnt=true&domain=mclarenvancouver.ca&lang=en&screen_name=Pfaff_Auto&suppress_response_codes=true&t=1666626&tweet_limit=2&with_replies=false
http://www.googletagmanager.com/gtm.js?id=GTM-MZCGKZ
http://maps.googleapis.com/maps/api/js?language=en&key=AIzaSyDJWrJuv0iet43k0QTTcv5ZZPEKPtHu2uk
Cache (mobile) by setting expiry date for
https://cdn.syndication.twimg.com/timeline/profile?callback=__twttr.callbacks.tl_i0_profile_Pfaff_Auto_old&dnt=true&domain=mclarenvancouver.ca&lang=en&screen_name=Pfaff_Auto&suppress_response_codes=true&t=1666626&tweet_limit=2&with_replies=false
http://www.googletagmanager.com/gtm.js?id=GTM-MZCGKZ
http://maps.googleapis.com/maps/api/js?language=en&key=AIzaSyDJWrJuv0iet43k0QTTcv5ZZPEKPtHu2uk
Optimize image files (desktop)
http://mclarenvancouver.ca/images/dealer_images/344/news/13979/06ee32292214239e7bfe6a371a827ab2.jpg - 364.9KiB (96%)
http://mclarenvancouver.ca/images/dealer_images/344/news/15127/632706ebc6cb742f780553ca2ef7f984.jpg - 256KiB (94%)
http://mclarenvancouver.ca/images/dealer_images/344/news/14037/b8ceb09c3cbd7ab5d1341c5e24338bc2.jpg - 141KiB (92%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1338.
  • The competing domain autoweek.com has achieved a score of 2652

Content

  • The most common term (found) on the website is explore
  • 174 Words / phrases were found at competitor "cars.mclaren.com".
  • The achieved value for the metric: "Number of referring domains from different IP C blocks" is 62 .
  • The achieved value for the metric: "Trustmetric value for this domain - majestic metric" is 17 .
  • Competitor cars.mclaren.com has reached a value of 84925 for the metric: "Number of URLs found in the index (daily value)".

Social media

  • The domain autoweek.com has a Twitter account.
  • The main domain has a Twitter account.
  • A link to Instagram was found on the main domain.
  • 0% of this group of domains has a LinkedIn account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0

Seo

  • The main domain has a number of expected visitor coming from the search engine of 0 per month (traffic).
  • In the search engine rankings below, the average position for the competitor cars.mclaren.com is: 48.
  • The competitor cars.mclaren.com should get at least 238833 visitors from the search engine per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 119953 in our rankings.

Server

  • Javascript on the main domain hold 47% of all data transfers.
  • The competitor's autoweek.com meta title is: Car News, Car Reviews, Racing and Auto Show Stories | Autoweek .
  • The total amount of the website requests on competitor autoweek.com was calculated at 44 kb.
  • The entire HTML files of the competitor autoweek.com homepage weighs 85 kb.
  • The mobile version of the competitor autoweek.com achieved 73 points for the server response and website loading times in the Google Insights test.