Mini Content Marketing comparison of websites for marvel.com

giphy.com

64%
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fandango.com

44%
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us.battle.net

42%
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marvel.com

40%

de.marvel-filme.wikia.com

38%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric marvel.com giphy.com us.battle.net de.marvel-filme.wikia.com fandango.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric marvel.com giphy.com us.battle.net de.marvel-filme.wikia.com fandango.com
Number of Referring Backlinks (Content Popularity) (day) 4,428,831 28,971,255 41,408,409 18,651 16,651,462
Number of Referring Domains (Content Popularity) (day) 48,329 178,756 30,698 156 30,850
Number of URLs found in the index (day) 1,003,093 6,506,653 2,938,560 10,978 6,644,017
Number of IPs that refer to domain (day) 33,337 108,597 23,656 149 20,936
Number of subnets that refer to domain (day) 20,880 52,667 15,253 138 13,380
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 314 874 122 1 240
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2,729 38,874 105,666 1 32,325
Number of governmental and .gov - related domains that refer to domain (day) 32 122 8 x 18
Number of government and .gov - related external backlinks that link to domain (day) 129 694,322 44 x 40
The exact number of educational domains that refer to domain (day) 246 463 87 x 220
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2,165 13,668 813 x 31,694
The exact number of government domains that refer to domain (day) 17 38 2 x 16
The exact number of government links that refer to domain (day) 93 995 13 x 35
Average number of outgoing links to unique domains for that domain (day) 1 2 2 7 6
The number of outgoing links for this domain (day) 1 2 5 11 8
Average number of internal links for domain (day) 11 8 10 173 51
Link Strength of Referring Domains (Content Popularity) (day) 65 71 57 27 64
Authority of Referring Domains (Content Popularity) (day) 71 49 54 20 72
TrustMetric value for domain (day) - Majestic metric 71 49 54 20 72

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Marvel.com: The Official Site | Iron Man, Spider-Man, Hulk, X-Men, Wolverine and the heroes of the Marvel Universe.Comics, News, Movies and Video Games | Marvel.com
Desktop speed score 44
Mobile speed score 39
Mobile usability score 99
Number of all page resources 141
Number of static page resources 86
Number of JS page resources 42
Number of styles (CSS) page resources 7
Total request weight 27 kb
HTML response weight 268 kb
CSS response weight 709 kb
Images response weight 2821 kb
JS response weight 3174 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://i.annihil.us/u/prod/marvel/html_blocks_assets/css/HP-OpenHTML-Block-c497a07e73.css
http://i.annihil.us/u/prod/marvel/html_blocks_assets/homepage/adhoc/2016/07/INSIDER_Homepage-Placement-Desktop-v1.jpg
http://i.annihil.us/u/prod/marvel/html_blocks_assets/homepage/adhoc/2017/03/mu-desktop-022117.jpg
Cache (mobile) by setting expiry date for
http://i.annihil.us/u/prod/marvel/html_blocks_assets/css/HP-OpenHTML-Block-c497a07e73.css
http://i.annihil.us/u/prod/marvel/html_blocks_assets/homepage/adhoc/2016/07/INSIDER_Homepage-Placement-Mobile-v1.jpg
http://i.annihil.us/u/prod/marvel/html_blocks_assets/homepage/adhoc/2017/03/mu-mobile-022117.jpg
Minify HTML files (desktop)
http://marvel.com/ - 4.7KiB (20%)
Minify HTML files (mobile)
http://marvel.com/ - 4.7KiB (20%)
Minify JavaScript files (desktop)
http://connect.facebook.net/en_US/fbds.js - 694B (33%)
Minify JavaScript files (mobile)
http://connect.facebook.net/en_US/fbds.js - 694B (33%)
Optimize image files (desktop)
https://news.marvel.com/wp-content/uploads/sites/28/2017/07/03_Inhumans_post_master-960x540.jpg - 150.7KiB (92%)
https://news.marvel.com/wp-content/uploads/sites/28/2017/07/RUNAWAYS_post_master-960x540.jpg - 119.1KiB (90%)
https://news.marvel.com/wp-content/uploads/sites/28/2017/07/03_DarthVader_post_master-960x540.jpg - 109.2KiB (89%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1320.
  • The competing domain fandango.com has achieved a score of 1476

Content

  • For the popular word gifs, this would be a similar word combination: animated gifs, reaction gifs, create gifs, best gifs, funny gifs
  • The word or combination of words with the worst "Count on Page" result on the competitors website is stellenangebote presse (based first 10 subpages of the domain under investigation).
  • The competitor "de.marvel-filme.wikia.com" enables visitors to subscribe to their newsletter list.
  • Competitor fandango.com has reached a value of 30850 for the metric: "Number of referring domains (daily value)".
  • Competitor us.battle.net has achieved a value of 122 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".

Social media

  • The domain fandango.com has a Google+ account.
  • 60% of this group of domains has a Facebook account.
  • 60% of this group of domains has a Twitter account.
  • 40% of this group of domains has a Instagram account.
  • The number of Twitter fans belonging to the competitor de.marvel-filme.wikia.com tweet account is 3 (since the last update).

Seo

  • The competitors (giphy.com) best performing keyword is gioved and it was found on the position 7
  • The search engine rankings update for the main domain took place on 2020-02-10.
  • The number of visitors from the search engine to the main domain is 128469 per month.
  • The domain de.marvel-filme.wikia.com has the best search engine rankings average position.
  • The competing websites have an average search engine position of 449401 in our rankings.

Server

  • The main domain has a number of pages indexed in the search engine of 160,000.
  • The entire CSS files of the competitor fandango.com homepage weighs 383 kb.
  • The CSS file on the competitor us.battle.net http://us.battle.net/static/css/navbar.css?v=51 could be compressed to save 17% - 1.8KiB kb.
  • Due to the font size being smaller than optimal, some texts on the competitor us.battle.net website may appear illegible to visitors on the mobile device.
  • The main domain website could compress the JS file http://connect.facebook.net/en_US/fbds.js and save 694B kb (33%).