Mini Content Marketing comparison of websites for m.valsparpaint.com

benjaminmoore.com

75%
Change competitor

mcdonalds.com.au

42%
Change competitor

wilsonart.com

34%
Change competitor

mazakusa.com

31%
Change competitor

m.valsparpaint.com

21%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric m.valsparpaint.com wilsonart.com benjaminmoore.com mazakusa.com mcdonalds.com.au
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric m.valsparpaint.com wilsonart.com benjaminmoore.com mazakusa.com mcdonalds.com.au
Number of Referring Backlinks (Content Popularity) (day) 37,133 152,094 775,420 45,032 2,191,328
Number of Referring Domains (Content Popularity) (day) 1,177 4,981 17,457 784 3,367
Number of URLs found in the index (day) 67,026 21,457 431,282 6,090 6,782
Number of IPs that refer to domain (day) 891 3,551 10,820 634 2,539
Number of subnets that refer to domain (day) 615 2,757 6,940 600 1,999
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 23 38 4 33
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 61 109 8 119
Number of governmental and .gov - related domains that refer to domain (day) x x 9 x 9
Number of government and .gov - related external backlinks that link to domain (day) x x 26 x 222
The exact number of educational domains that refer to domain (day) x 20 36 3 1
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 54 107 7 1
The exact number of government domains that refer to domain (day) x x 8 x x
The exact number of government links that refer to domain (day) x x 25 x x
Average number of outgoing links to unique domains for that domain (day) 1 11 3 10 3
The number of outgoing links for this domain (day) 1 25 4 12 3
Average number of internal links for domain (day) 8 107 16 50 33
Link Strength of Referring Domains (Content Popularity) (day) 39 38 55 39 45
Authority of Referring Domains (Content Popularity) (day) 24 26 64 47 37
TrustMetric value for domain (day) - Majestic metric 24 26 64 47 37

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Valspar Paint - Home
Desktop speed score 60
Mobile speed score 48
Mobile usability score 96
Number of all page resources 72
Number of static page resources 21
Number of JS page resources 14
Number of styles (CSS) page resources 4
Total request weight 16 kb
HTML response weight 14 kb
CSS response weight 89 kb
Images response weight 267 kb
JS response weight 570 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://m.valsparpaint.com/css/camera.css
http://m.valsparpaint.com/css/fonts.css
http://m.valsparpaint.com/css/home.css
Cache (mobile) by setting expiry date for
http://m.valsparpaint.com/css/camera.css
http://m.valsparpaint.com/css/fonts.css
http://m.valsparpaint.com/css/home.css
Minify your CSS files (desktop)
http://m.valsparpaint.com/css/valspar.css - 8.4KiB (16%)
http://m.valsparpaint.com/css/camera.css - 3.6KiB (14%)
http://m.valsparpaint.com/css/home.css - 1.3KiB (24%)
Minify your CSS files (mobile)
http://m.valsparpaint.com/css/valspar.css - 8.4KiB (16%)
http://m.valsparpaint.com/css/camera.css - 3.6KiB (14%)
http://m.valsparpaint.com/css/home.css - 1.3KiB (24%)
Minify HTML files (desktop)
http://m.valsparpaint.com/home.php - 2.9KiB (25%)
Minify HTML files (mobile)
http://m.valsparpaint.com/home.php - 2.9KiB (25%)
Minify JavaScript files (desktop)
http://m.valsparpaint.com/js/valspar-inline.js - 2.4KiB (26%)
http://m.valsparpaint.com/js/forms.js - 828B (45%)
Minify JavaScript files (mobile)
http://m.valsparpaint.com/js/valspar-inline.js - 2.4KiB (26%)
http://m.valsparpaint.com/js/forms.js - 828B (45%)
Optimize image files (desktop)
http://m.valsparpaint.com/images/footer-social.png - 83KiB (98%)
http://m.valsparpaint.com/images/promo-color-of-the-year.jpg?1501289283424 - 53.1KiB (57%)
http://m.valsparpaint.com/images/promo-jd-power.jpg?1501289283422 - 16.2KiB (26%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 773.
  • The competing domain mazakusa.com has achieved a score of 1163

Content

  • 165 words or phrases (two word combinations) were found on the main domain.
  • The competitor benjaminmoore.com has achieved a value of 9 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
  • Competitor benjaminmoore.com has achieved a value of 25 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
  • The value achieved for the metric: "Authority of the referring domains" is 24 .
  • The achieved value for the metric: "Trustmetric value for this domain - majestic metric" is 24 .

Social media

  • 0% of this group of domains has a Youtube account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter tweets belonging to the competitor benjaminmoore.com tweet account is 16573 (since the last update).
  • The number of Twitter fans belonging to the competitor benjaminmoore.com tweet account is 103244 (since the last update).
  • The number of instagram posts on the competitor benjaminmoore.com instagram account is 1336 (since the last update).

Seo

  • The competitor mazakusa.com should get at least 0 visitors from the search engine per month.
  • The URL http://m.valsparpaint.com/colors.php occurs most frequently in the search engine results.
  • This free report has been updated for the main domain on 2019-09-10.
  • The domain mcdonalds.com.au has the best search engine rankings average position.
  • The competing websites have an average search engine position of 4799 in our rankings.

Server

  • The content of the competitor wilsonart.com website is allowed wider than viewport. This will likely require visitors to scroll horizontally.
  • It would be an advantage to compress the image at the main domain: http://m.valsparpaint.com/images/promo-color-of-the-year.jpg?1501289283424 in order to 53.1KiB kb.
  • The total amount of the website requests on the main domain was calculated at 16 kb.
  • The entire CSS files of the main domain homepage weighs 89 kb.
  • The version for smartphones and tablets of the main domain has achieved 96 points for user-experience (how user-friendly a website is).