Mini
Content Marketing comparison of websites for lib.vt.edu
washington.edu
ebscohost.com
uwplatt.edu
web.library.emory.edu
lib.vt.edu
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | lib.vt.edu | ebscohost.com | washington.edu | web.library.emory.edu | uwplatt.edu | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 342609 |
| Youtube subscribers | x | x | x | x | 1050 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 576 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | lib.vt.edu | ebscohost.com | washington.edu | web.library.emory.edu | uwplatt.edu |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 545 | 45,133,081 | 24,168,237 | 105,049 | 184,081 |
| Number of Referring Domains (Content Popularity) (day) | 125 | 44,599 | 217,288 | 779 | 5,250 |
| Number of URLs found in the index (day) | 507 | 5,417,731 | 4,446,239 | 526,856 | 188,109 |
| Number of IPs that refer to domain (day) | 119 | 33,577 | 132,224 | 672 | 4,214 |
| Number of subnets that refer to domain (day) | 110 | 24,396 | 71,919 | 628 | 3,465 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 9 | 6,983 | 3,738 | 76 | 254 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 26 | 9,891,080 | 1,961,952 | 2,872 | 5,394 |
| Number of governmental and .gov - related domains that refer to domain (day) | x | 412 | 1,193 | 3 | 7 |
| Number of government and .gov - related external backlinks that link to domain (day) | x | 59,907 | 60,614 | 14 | 71 |
| The exact number of educational domains that refer to domain (day) | 7 | 2,348 | 1,845 | 70 | 197 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 18 | 3,326,989 | 1,901,649 | 2,851 | 5,190 |
| The exact number of government domains that refer to domain (day) | x | 201 | 279 | 1 | 5 |
| The exact number of government links that refer to domain (day) | x | 13,874 | 52,455 | 2 | 66 |
| Average number of outgoing links to unique domains for that domain (day) | 6 | 0 | 3 | 8 | 1 |
| The number of outgoing links for this domain (day) | 8 | 1 | 5 | 9 | 2 |
| Average number of internal links for domain (day) | 96 | 72 | 69 | 172 | 21 |
| Link Strength of Referring Domains (Content Popularity) (day) | 40 | 55 | 70 | 43 | 41 |
| Authority of Referring Domains (Content Popularity) (day) | 50 | 61 | 89 | 47 | 56 |
| TrustMetric value for domain (day) - Majestic metric | 50 | 61 | 89 | 47 | 56 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title University Libraries | University Libraries | Virginia Tech |
|
| Desktop speed score | 23 |
|---|---|
| Mobile speed score | 45 |
| Mobile usability score | 96 |
| Number of all page resources | 76 |
| Number of static page resources | 68 |
| Number of JS page resources | 23 |
| Number of styles (CSS) page resources | 20 |
| Total request weight | 7 kb |
| HTML response weight | 56 kb |
| CSS response weight | 276 kb |
| Images response weight | 3396 kb |
| JS response weight | 1007 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for http://m.lib.vt.edu/meta/lib/modifyGlobalJS.js
http://m.lib.vt.edu/meta/lib/modifyGlobalJS_body.js
http://m.lib.vt.edu/meta/lib/modifyGlobalTemplate.css
|
|
Cache (mobile) by setting expiry date for http://m.lib.vt.edu/meta/lib/modifyGlobalJS.js
http://m.lib.vt.edu/meta/lib/modifyGlobalJS_body.js
http://m.lib.vt.edu/meta/lib/modifyGlobalTemplate.css
|
|
Minify your CSS files (desktop) http://www.lib.vt.edu/global_assets/templates/moss/css/core.css - 2.1KiB (35%)
http://m.lib.vt.edu/meta/lib/modifyGlobalTemplate.css - 1.4KiB (21%)
http://www.lib.vt.edu/global_assets/templates/moss/css/xsmall.css - 963B (30%)
|
|
Minify your CSS files (mobile) http://www.lib.vt.edu/global_assets/templates/moss/css/core.css - 2.1KiB (35%)
http://m.lib.vt.edu/meta/lib/modifyGlobalTemplate.css - 1.4KiB (21%)
http://www.lib.vt.edu/global_assets/templates/moss/css/xsmall.css - 963B (30%)
|
|
Minify JavaScript files (desktop) http://code.jquery.com/ui/1.12.1/jquery-ui.js - 46.2KiB (38%)
http://www.lib.vt.edu/local_assets/www.assets.cms.vt.edu/js/access-megamenu/jquery-accessibleMegaMenu.js - 5.1KiB (57%)
http://m.lib.vt.edu/meta/lib/modifyGlobalJS.js - 3.6KiB (24%)
|
|
Minify JavaScript files (mobile) http://code.jquery.com/ui/1.12.1/jquery-ui.js - 46.2KiB (38%)
http://www.lib.vt.edu/local_assets/www.assets.cms.vt.edu/js/access-megamenu/jquery-accessibleMegaMenu.js - 5.1KiB (57%)
http://m.lib.vt.edu/meta/lib/modifyGlobalJS.js - 3.6KiB (24%)
|
|
Optimize image files (desktop) http://www.lib.vt.edu/content/lib_vt_edu/en/index/jcr:content/content/vtmulticolumn/vt-items_1/adaptiveimage_copy.img.640.high.png/1497279358188.png - 747.7KiB (84%)
http://www.lib.vt.edu/content/lib_vt_edu/en/index/jcr:content/content/vtmulticolumn/vt-items_0/adaptiveimage_copy.img.640.high.png/1499902654793.png - 735.6KiB (84%)
http://www.lib.vt.edu/content/lib_vt_edu/en/index/jcr:content/content/vtmulticolumn/vt-items_2/adaptiveimage_copy.img.640.high.png/1497279446700.png - 701.4KiB (84%)
|
| The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1038.
- The competing domain washington.edu has achieved a score of 2747
Content
- It is very likely that you can register and open a user account on the competitors website "ebscohost.com".
- The term main only appears on one competitor's website - washington.edu.
- The competitor uwplatt.edu has achieved a value of 184081 for the metric: "Number of incoming backlinks (daily value)".
- Competitor washington.edu has achieved a value of 69 for the metric:"Average number of internal links".
- The competitor ebscohost.com achieved a value of 61 for the metric: "Authority of the referring domains".
Social media
- The main domain category on Facebook is "Library".
- The main domain has a Twitter account.
- 100% of this group of domains has a Facebook account.
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
- The number of Twitter fans belonging to the competitor ebscohost.com tweet account is 19754 (since the last update).
Seo
- The competitors (ebscohost.com) best performing keyword is medline and it was found on the position 16
- The URL http://www.lib.vt.edu/help/research/primary-secondary-tertiary.html is the most common search engine result in our search engine rankings
- The average position in the search engine rankings for the main domain is 44.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The competing websites have an average search engine position of 8078 in our rankings.
Server
- The main domain has a number of pages indexed in the search engine of 137,000.
- Static objects of the competitor ebscohost.com are numerous and https://www.ebsco.com/apps/global/betty/css/framework.min.css, https://www.ebsco.com/apps/global/clarke/css/img/SingleMobileMenu.png, https://www.ebsco.com/apps/global/clarke/css/source/mod_search.css, https://www.ebsco.com/apps/global/clarke/js/source/eis.js could have information about their expiry date and be loaded from the cache of the browser.
- The desktop version of the website ebscohost.com had 32 points scored at Google Insights.
- The main domain website could compress the JS file http://www.lib.vt.edu/local_assets/www.assets.cms.vt.edu/js/access-megamenu/jquery-accessibleMegaMenu.js and save 5.1KiB kb (57%).
- On the homepage of the main domain 20 CSS files can be identified.