Mini
Content Marketing comparison of websites for kellyservices.ch
www2.deloitte.com
roberthalf.ch
michaelpage.ch
kellyservices.de
kellyservices.ch
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | kellyservices.ch | roberthalf.ch | michaelpage.ch | www2.deloitte.com | kellyservices.de | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | 54421 | x | 8178497 | x |
| Youtube subscribers | x | 150 | x | 37400 | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | 49 | x | 2091 | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | kellyservices.ch | roberthalf.ch | michaelpage.ch | www2.deloitte.com | kellyservices.de |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 18,773 | 73,103 | 8,648 | 9,185,695 | 7,650 |
| Number of Referring Domains (Content Popularity) (day) | 677 | 436 | 622 | 76,943 | 257 |
| Number of URLs found in the index (day) | 28,239 | 39,514 | 21,620 | 838,814 | 7,001 |
| Number of IPs that refer to domain (day) | 278 | 186 | 256 | 54,357 | 231 |
| Number of subnets that refer to domain (day) | 249 | 169 | 235 | 35,183 | 197 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | x | x | 3 | 932 | x |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | x | x | 8 | 10,754 | x |
| Number of governmental and .gov - related domains that refer to domain (day) | x | x | x | 186 | x |
| Number of government and .gov - related external backlinks that link to domain (day) | x | x | x | 5,176 | x |
| The exact number of educational domains that refer to domain (day) | x | x | 1 | 481 | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | x | x | 1 | 3,662 | x |
| The exact number of government domains that refer to domain (day) | x | x | x | 46 | x |
| The exact number of government links that refer to domain (day) | x | x | x | 220 | x |
| Average number of outgoing links to unique domains for that domain (day) | 2 | 4 | 0 | 2 | 2 |
| The number of outgoing links for this domain (day) | 3 | 4 | 1 | 3 | 4 |
| Average number of internal links for domain (day) | 4 | 7 | 11 | 76 | 4 |
| Link Strength of Referring Domains (Content Popularity) (day) | 43 | 32 | 34 | 69 | 29 |
| Authority of Referring Domains (Content Popularity) (day) | 36 | 34 | 17 | 81 | 31 |
| TrustMetric value for domain (day) - Majestic metric | 36 | 34 | 17 | 81 | 31 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Switzerland |
|
| Desktop speed score | 69 |
|---|---|
| Mobile speed score | 46 |
| Mobile usability score | 97 |
| Number of all page resources | 55 |
| Number of static page resources | 37 |
| Number of JS page resources | 19 |
| Number of styles (CSS) page resources | 6 |
| Total request weight | 8 kb |
| HTML response weight | 123 kb |
| CSS response weight | 631 kb |
| Images response weight | 622 kb |
| JS response weight | 1691 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Avoid landing page redirects for the following chain of redirected URLs http://kellyservices.ch/
http://www.kellyservices.ch/
https://www.kellyservices.ch/
|
|
Cache (desktop) by setting expiry date for https://dc.services.visualstudio.com/v2/track
https://dl.episerver.net/13.2.1/epi-util/find.js
https://syndication.twitter.com/settings
|
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Cache (mobile) by setting expiry date for https://dc.services.visualstudio.com/v2/track
https://dl.episerver.net/13.2.1/epi-util/find.js
https://syndication.twitter.com/settings
|
|
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
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Minify your CSS files (desktop) https://www.kellyservices.ch/Static/newdesign/dist/assets/css/app.css - 4.6KiB (23%)
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Minify your CSS files (mobile) https://www.kellyservices.ch/Static/newdesign/dist/assets/css/app.css - 4.6KiB (23%)
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Minify HTML files (desktop) https://www.kellyservices.ch/ - 1.3KiB (13%)
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Minify HTML files (mobile) https://www.kellyservices.ch/ - 1.3KiB (13%)
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Minify JavaScript files (desktop) https://www.kellyservices.ch/Static/newdesign/dist/assets/js/app.bundle.js - 1.1KiB (25%)
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Minify JavaScript files (mobile) https://www.kellyservices.ch/Static/newdesign/dist/assets/js/app.bundle.js - 1.1KiB (25%)
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Optimize image files (desktop) https://img.youtube.com/vi/qMEQ5Aj0zpE/maxresdefault.jpg - 6.9KiB (15%)
https://yt3.ggpht.com/-wW7m93-8EKc/AAAAAAAAAAI/AAAAAAAAAAA/9ekm5TgaVVY/s68-c-k-no-mo-rj-c0xffffff/photo.jpg - 772B (36%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 576.
- The competing domain www2.deloitte.com has achieved a score of 3427
Content
- The competitor "michaelpage.ch" probably has a legal disclosure subpage.
- The main domain probably has an subpage with a contact form.
- The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "954:954".
- The term next only appears on this website and not on the websites of the competition.
- The competitor www2.deloitte.com has achieved a value of 9185695 for the metric: "Number of incoming backlinks (daily value)".
Social media
- The main domain category on Facebook is "Recruiter".
- 100% of this group of domains has a Facebook account.
- 80% of this group of domains has a LinkedIn account.
- The number of Twitter tweets belonging to the competitor kellyservices.de tweet account is 4303 (since the last update).
- The number of Instagram Following for the competitor www2.deloitte.com instagram account is 327 (since the last update).
Seo
- Of all the URLs found in the domain www2.deloitte.com, "https://www2.deloitte.com/content/dam/Deloitte/ch/Documents/audit/36857A%20Rechnungslegung.pdf" is the most frequently found URL in the search results.
- The best position ever found for the competitor michaelpage.ch was 2 and it was found the keyword :keyword.
- The competitor kellyservices.de should get at least 22094 visitors from the search engine per month.
- The average position in the search engine rankings for the main domain is 55.
- The main domain has a number of expected visitor coming from the search engine of 6774 per month (traffic).
Server
- The CSS of the competitor roberthalf.ch website accounts for25% of all data transfers.
- The mobile version of the competitor www2.deloitte.com achieved 40 points for the server response and website loading times in the Google Insights test.
- The CSS file on the main domain https://www.kellyservices.ch/Static/kelly/Dist/css/jquery.mmenu.all.css could be compressed to save 14% - 778B kb.
- The main domain website could compress the JS file https://www.kellyservices.ch/Static/kelly/assets/js/custom.js and save 890B kb (26%).
- 24 CSS/JSS static elements can be found on the website of the main domain.