Mini
Content Marketing comparison of websites for kansas.com
abcnews.go.com
giphy.com
kansas.com
hbr.org
si.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | kansas.com | giphy.com | abcnews.go.com | si.com | hbr.org | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | 14703160 | x | x | x | x |
| Youtube subscribers | 25300 | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | 6540 | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | kansas.com | giphy.com | abcnews.go.com | si.com | hbr.org |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 1,031,924 | 28,971,255 | 51,265,324 | 10,856,750 | 22,589,026 |
| Number of Referring Domains (Content Popularity) (day) | 25,678 | 178,756 | 263,735 | 58,173 | 160,569 |
| Number of URLs found in the index (day) | 965,866 | 6,506,653 | 1,460,530 | 1,879,692 | 560,379 |
| Number of IPs that refer to domain (day) | 17,802 | 108,597 | 144,260 | 37,008 | 95,599 |
| Number of subnets that refer to domain (day) | 11,923 | 52,667 | 64,876 | 21,462 | 49,797 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 203 | 874 | 1,839 | 445 | 1,751 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 2,291 | 38,874 | 71,763 | 6,624 | 652,736 |
| Number of governmental and .gov - related domains that refer to domain (day) | 47 | 122 | 272 | 31 | 173 |
| Number of government and .gov - related external backlinks that link to domain (day) | 1,336 | 694,322 | 12,676 | 83 | 2,679 |
| The exact number of educational domains that refer to domain (day) | 185 | 463 | 1,304 | 405 | 1,101 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 2,250 | 13,668 | 61,946 | 6,387 | 539,460 |
| The exact number of government domains that refer to domain (day) | 44 | 38 | 209 | 27 | 102 |
| The exact number of government links that refer to domain (day) | 1,303 | 995 | 12,095 | 79 | 690 |
| Average number of outgoing links to unique domains for that domain (day) | 8 | 2 | 4 | 7 | 6 |
| The number of outgoing links for this domain (day) | 12 | 2 | 6 | 23 | 7 |
| Average number of internal links for domain (day) | 61 | 8 | 24 | 34 | 39 |
| Link Strength of Referring Domains (Content Popularity) (day) | 59 | 71 | 84 | 70 | 73 |
| Authority of Referring Domains (Content Popularity) (day) | 58 | 49 | 85 | 54 | 70 |
| TrustMetric value for domain (day) - Majestic metric | 58 | 49 | 85 | 54 | 70 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Wichita Breaking News, Sports & Crime | The Wichita Eagle |
|
| Desktop speed score | 58 |
|---|---|
| Mobile speed score | 51 |
| Mobile usability score | 99 |
| Number of all page resources | 238 |
| Number of static page resources | 127 |
| Number of JS page resources | 95 |
| Number of styles (CSS) page resources | 7 |
| Total request weight | 50 kb |
| HTML response weight | 321 kb |
| CSS response weight | 290 kb |
| Images response weight | 1326 kb |
| JS response weight | 8114 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for https://media.kansas.com/misites/all/common.js
https://media.kansas.com/misites/wic/kansas.js
https://media.kansas.com/mistats/finalizestats.js
|
|
Cache (mobile) by setting expiry date for https://media.kansas.com/misites/all/common.js
https://media.kansas.com/misites/wic/kansas.js
https://media.kansas.com/mistats/finalizestats.js
|
|
Minify HTML files (desktop) https://www.kansas.com/ - 4.3KiB (18%)
|
|
Minify HTML files (mobile) https://www.kansas.com/ - 4.3KiB (18%)
|
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Minify JavaScript files (desktop) https://media.kansas.com/mistats/finalizestats.js - 2.1KiB (14%)
https://media.kansas.com/mistats/products/escenic.js - 1.7KiB (14%)
https://media.kansas.com/misites/all/common.js - 780B (97%)
|
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Minify JavaScript files (mobile) https://media.kansas.com/mistats/finalizestats.js - 2.1KiB (14%)
https://media.kansas.com/mistats/products/escenic.js - 1.7KiB (14%)
https://media.kansas.com/misites/all/common.js - 780B (97%)
|
|
Optimize image files (desktop) https://tpc.googlesyndication.com/simgad/8821108585397512950 - 67KiB (75%)
https://www.kansas.com/latest-news/r667mx/picture228301509/alternates/LANDSCAPE_768/060217Riverfest_fs3.JPG - 58.7KiB (77%)
https://www.kansas.com/latest-news/m22e9a/picture228542304/alternates/LANDSCAPE_768/DISPLAY - 42KiB (74%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1640.
- The competing domain giphy.com has achieved a score of 1745
Content
- The word or combination of words with the worst "Count on Page" result on the competitors website is what frustrates (based first 10 subpages of the domain under investigation).
- 199 Words / phrases were found at competitor "hbr.org".
- The word or combination of words with the best median result regarding the frequency is march (based on first 10 subpages of examined domain).
- The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "157:199".
- The value achieved for the metric: "Number of backlinks from .EDU domains (daily value)" is 2250 .
Social media
- The main domain category on Facebook is "Media/News Company".
- A link to the Linkedin was found on the domain hbr.org.
- 80% of this group of domains has a Twitter account.
- On Twitter, the main domain ha an activity of 88513 tweets.
- The main domain is being followed by 16100 subscribers (since the last update)
Seo
- Of all the URLs found in the domain abcnews.go.com, "https://abcnews.go.com/alerts/hillary-clinton" is the most frequently found URL in the search results.
- This free report has been updated for the competitor abcnews.go.com on 2020-02-13.
- The URL http://www.kansas.com/ is the most common search engine result in our search engine rankings
- The search engine rankings update for the main domain took place on 2019-12-09.
- The main domain has a number of expected visitor coming from the search engine of 0 per month (traffic).
Server
- The CSS of the competitor abcnews.go.com website accounts for9% of all data transfers.
- The desktop version of the website giphy.com had 60 points scored at Google Insights.
- The entire HTML files of the competitor si.com homepage weighs 422 kb.
- The HTML script of the competitor abcnews.go.com weighs 5059 kb.
- When the homepage of the main domain is loaded once, 238 objects are downloaded (files, JS scripts, etc.).