Mini Content Marketing comparison of websites for jonesday.com

theguardian.com

82%
Change competitor

bloomberg.com

49%
Change competitor

sydney.edu.au

38%
Change competitor

rolandberger.com

36%
Change competitor

jonesday.com

29%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric jonesday.com theguardian.com bloomberg.com sydney.edu.au rolandberger.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric jonesday.com theguardian.com bloomberg.com sydney.edu.au rolandberger.com
Number of Referring Backlinks (Content Popularity) (day) 180,760 247,407,602 104,496,082 21,517,890 56,023,285
Number of Referring Domains (Content Popularity) (day) 5,415 726,461 418,339 40,589 7,001
Number of URLs found in the index (day) 183,576 7,349,878 5,746,400 667,966 154,187
Number of IPs that refer to domain (day) 3,935 323,779 225,480 29,000 5,056
Number of subnets that refer to domain (day) 3,231 118,839 96,904 19,264 4,019
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 100 4,007 2,666 1,433 46
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 725 566,317 137,832 2,212,063 152
Number of governmental and .gov - related domains that refer to domain (day) 10 900 631 166 3
Number of government and .gov - related external backlinks that link to domain (day) 10 16,466 46,880 3,406 11
The exact number of educational domains that refer to domain (day) 81 1,583 1,522 375 20
Number of Backlinks from .EDU Domains (Content Popularity) (day) 612 183,341 108,646 17,183 93
The exact number of government domains that refer to domain (day) 7 201 272 22 1
The exact number of government links that refer to domain (day) 7 4,041 6,167 81 2
Average number of outgoing links to unique domains for that domain (day) 3 1 0 2 1
The number of outgoing links for this domain (day) 9 2 2 4 1
Average number of internal links for domain (day) 38 6 13 30 33
Link Strength of Referring Domains (Content Popularity) (day) 49 90 90 62 48
Authority of Referring Domains (Content Popularity) (day) 60 83 84 72 47
TrustMetric value for domain (day) - Majestic metric 60 83 84 72 47

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Jones Day | Home
Desktop speed score 43
Mobile speed score 33
Mobile usability score 57
Number of all page resources 145
Number of static page resources 137
Number of JS page resources 14
Number of styles (CSS) page resources 2
Total request weight 19 kb
HTML response weight 111 kb
CSS response weight 176 kb
Images response weight 584 kb
JS response weight 502 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.jonesday.com/FCWSite/Features/_Ajax/ajaxtabs.js
http://www.jonesday.com/FCWSite/Img/SiteV2/dropshadow_bg.gif
http://www.jonesday.com/FCWSite/Img/SiteV2/nav/searchBtn.gif
Cache (mobile) by setting expiry date for
http://www.jonesday.com/FCWSite/Features/_Ajax/ajaxtabs.js
http://www.jonesday.com/FCWSite/Img/SiteV2/dropshadow_bg.gif
http://www.jonesday.com/FCWSite/Img/SiteV2/nav/searchBtn.gif
Speed up server response time
Response time in 1.8 seconds
Minify your CSS files (desktop)
http://www.jonesday.com/FCWSite/Include/sitev2/general.css - 3.6KiB (16%)
http://www.jonesday.com/FCWSite/Include/sitev2/print.css - 665B (18%)
Minify your CSS files (mobile)
http://www.jonesday.com/FCWSite/Include/sitev2/general.css - 3.6KiB (16%)
http://www.jonesday.com/FCWSite/Include/sitev2/print.css - 665B (18%)
Minify HTML files (desktop)
http://www.jonesday.com/ - 2.6KiB (13%)
Minify HTML files (mobile)
http://www.jonesday.com/ - 2.6KiB (13%)
Minify JavaScript files (desktop)
http://www.jonesday.com/FCWSite/Features/_Ajax/ajaxtabs.js - 49.1KiB (46%)
http://www.jonesday.com/FCWSite/Include/sitev2/backbone-min.js?v=2 - 38.6KiB (62%)
http://www.jonesday.com/FCWSite/Include/sitev2/dropdown.js - 9.4KiB (52%)
Minify JavaScript files (mobile)
http://www.jonesday.com/FCWSite/Features/_Ajax/ajaxtabs.js - 49.1KiB (46%)
http://www.jonesday.com/FCWSite/Include/sitev2/backbone-min.js?v=2 - 38.6KiB (62%)
http://www.jonesday.com/FCWSite/Include/sitev2/dropdown.js - 9.4KiB (52%)
Optimize image files (desktop)
http://www.jonesday.com/files/Office/181b1edd-9cb4-4dff-938f-aa4171391941/Presentation/OfficePhoto/p_Detroit.jpg - 33KiB (87%)
http://www.jonesday.com/files/Office/625bf8b6-ea7e-41bf-8312-072774c4f7de/Presentation/OfficePhoto/p_Pittsburgh.jpg - 24.1KiB (81%)
http://www.jonesday.com/files/Office/0af09b72-5868-4b1c-b4e1-e90843de0eff/Presentation/OfficePhoto/S_Singapore.jpg - 11.8KiB (66%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1037.
  • The competing domain bloomberg.com has achieved a score of 1735

Content

  • 181 Words / phrases were found at competitor "rolandberger.com".
  • Competitor rolandberger.com has reached a value of 154187 for the metric: "Number of URLs found in the index (daily value)".
  • The value achieved for the metric: "Number of referring domains (daily value)" is 5415.
  • The achieved value for the metric: "Number of backlinks from .EDU similar to .EDU domains (daily value)" is 725 .
  • The value achieved for the metric: "Authority of the referring domains" is 60 .

Social media

  • On Facebook the main domain was categorized as "Lawyer & Law Firm".
  • A link to the Linkedin was found on the main domain.
  • 40% of this group of domains has a Google+ account.
  • 60% of this group of domains has a LinkedIn account.
  • The number of Twitter favorites for the competitor theguardian.com tweet account is 141 (since the last update).

Seo

  • The URL https://www.theguardian.com/world/russia is the most frequent url in our search engine rankings, which belongs to the competitor theguardian.com
  • The average position in the search engine rankings for the website theguardian.com is 52.
  • The URL https://www.jonesday.com/de/hneumann/ is the most common search engine result in our search engine rankings
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 2724305 in our rankings.

Server

  • The main domain has a number of pages indexed in the search engine of 40,900.
  • The page http://theguardian.com/ has 3 unnecessary redirects until it shows a URL with content.
  • The entire CSS files of the competitor theguardian.com homepage weighs 258 kb.
  • The CSS file on the main domain http://www.jonesday.com/FCWSite/Include/sitev2/print.css could be compressed to save 18% - 665B kb.
  • The total amount of the website requests on the main domain was calculated at 19 kb.