Mini
Content Marketing comparison of websites for insead.edu
ey.com
accenture.com
imd.org
insead.edu
de.esmt.org
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | insead.edu | accenture.com | ey.com | de.esmt.org | imd.org | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | 553 | x | x | x |
| Instagram followers | x | 4093 | x | x | x | |
| Instagram following (account is following) | x | 173 | x | x | x | |
Youtube
|
Youtube views | 38897022 | 13926645 | 5909523 | 1774808 | 3699994 |
| Youtube subscribers | 60000 | 76600 | 1200 | 3540 | 25700 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | 2277 | 261 | 534 | 563 | 1136 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | insead.edu | accenture.com | ey.com | de.esmt.org | imd.org |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 237,033 | 7,402,279 | 17,927,663 | 248 | 835,403 |
| Number of Referring Domains (Content Popularity) (day) | 13,630 | 55,898 | 60,166 | 46 | 12,066 |
| Number of URLs found in the index (day) | 146,200 | 534,940 | 737,568 | 191 | 191,809 |
| Number of IPs that refer to domain (day) | 8,198 | 40,151 | 42,904 | 44 | 7,651 |
| Number of subnets that refer to domain (day) | 5,453 | 27,341 | 29,354 | 42 | 4,957 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 220 | 668 | 906 | x | 192 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 1,352 | 49,457 | 12,010 | x | 680 |
| Number of governmental and .gov - related domains that refer to domain (day) | 14 | 90 | 201 | x | 35 |
| Number of government and .gov - related external backlinks that link to domain (day) | 68 | 21,016 | 83,944 | x | 161 |
| The exact number of educational domains that refer to domain (day) | 116 | 347 | 449 | x | 82 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 529 | 2,866 | 5,187 | x | 271 |
| The exact number of government domains that refer to domain (day) | 1 | 35 | 50 | x | 4 |
| The exact number of government links that refer to domain (day) | 1 | 20,706 | 211 | x | 5 |
| Average number of outgoing links to unique domains for that domain (day) | 2 | 0 | 0 | 1 | 3 |
| The number of outgoing links for this domain (day) | 3 | 0 | 0 | 1 | 21 |
| Average number of internal links for domain (day) | 31 | 6 | 42 | 0 | 95 |
| Link Strength of Referring Domains (Content Popularity) (day) | 54 | 66 | 78 | 17 | 53 |
| Authority of Referring Domains (Content Popularity) (day) | 63 | 79 | 80 | 15 | 61 |
| TrustMetric value for domain (day) - Majestic metric | 63 | 79 | 80 | 15 | 61 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1002.
- The competing domain imd.org has achieved a score of 1729
Content
- The competitor accenture.com has achieved a value of 7402279 for the metric: "Number of incoming backlinks (daily value)".
- Competitor ey.com has reached a value of 737568 for the metric: "Number of URLs found in the index (daily value)".
- The competitor imd.org achieved a value of 283 for the metric: "Number of backlinks from .EDU domains (daily value)".
- Competitor ey.com has achieved a value of 50 for the metric: "Number of referring .GOV domains (daily value)".
- The competitor imd.org has achieved a value of 61 for the metric: "Trust metric - Majestic metric".
Social media
- A link to Twitter was found on the main domain.
- The main domain has an Instagram account.
- 80% of this group of domains has a LinkedIn account.
- The number of Twitter favorites for the competitor de.esmt.org tweet account is 3119 (since the last update).
- The number of YouTube views of the main domain is 6540744 (since the last update).
Seo
- The best position ever found for the competitor imd.org was 1 and it was found the keyword :keyword.
- The URL https://www.insead.edu/ occurs most frequently in the search engine results.
- The main domain has a number of expected visitor coming from the search engine of 1475 per month (traffic).
- From this group of websites, the domain imd.org has the best average position among in search engine rankings.
- The average number of visitors expected from the search engine for the competitors websites is 1086349.
Server
- The CSS of the competitor imd.org website accounts for10% of all data transfers.
- The desktop version of the website accenture.com had 63 points scored at Google Insights.
- When the homepage of the competitor de.esmt.org is loaded once, 38 objects are downloaded (files, JS scripts, etc.).
- The number of Javascript resources (on the homepage of the competitor imd.org) is 31 .
- On the homepage of the main domain 12 CSS files can be identified.