Mini Content Marketing comparison of websites for hapa.ch

rohrerag.com

57%
Change competitor

thinprint.com

42%
Change competitor

esko.com

36%
Change competitor

staplescopyandprint.ca

21%
Change competitor

hapa.ch

14%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric hapa.ch staplescopyandprint.ca thinprint.com esko.com rohrerag.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric hapa.ch staplescopyandprint.ca thinprint.com esko.com rohrerag.com
Number of Referring Backlinks (Content Popularity) (day) 6,763 5,506,785 39,186 619,202 759
Number of Referring Domains (Content Popularity) (day) 198 1,008 1,422 3,011 60
Number of URLs found in the index (day) 3,464 42,046 27,316 21,111,110 37
Number of IPs that refer to domain (day) 155 630 972 2,161 48
Number of subnets that refer to domain (day) 149 518 883 1,873 47
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x 2 10 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x 3 41,774 x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x 1 6 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x 1 35 x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 5 3 0 0 x
The number of outgoing links for this domain (day) 6 5 0 5 x
Average number of internal links for domain (day) 25 21 3 51 x
Link Strength of Referring Domains (Content Popularity) (day) 30 36 38 43 11
Authority of Referring Domains (Content Popularity) (day) 15 27 48 55 16
TrustMetric value for domain (day) - Majestic metric 15 27 48 55 16

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Desktop speed score 39
Mobile speed score 33
Mobile usability score 67
Number of all page resources 58
Number of static page resources 55
Number of JS page resources 10
Number of styles (CSS) page resources 11
Total request weight 5 kb
HTML response weight 35 kb
CSS response weight 50 kb
Images response weight 1574 kb
JS response weight 219 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.hapa.ch/zcms/zpublish/31/2707/loading.gif
http://www.hapa.ch/zcms/zpublish/31/2707/pallino.png
http://www.hapa.ch/zcms/zpublish/31/2707/pallino_current.png
Cache (mobile) by setting expiry date for
http://www.hapa.ch/zcms/zpublish/31/2707/loading.gif
http://www.hapa.ch/zcms/zpublish/31/2707/pallino.png
http://www.hapa.ch/zcms/zpublish/31/2707/pallino_current.png
Speed up server response time
Response time in 0.23 seconds
Minify your CSS files (desktop)
http://www.hapa.ch/zcms/zpublish/31/select/themes/base/jquery.ui.theme.css - 2.9KiB (19%)
http://www.hapa.ch/zcms/zpublish/31/css/style.css - 2.1KiB (13%)
http://www.hapa.ch/zcms/zpublish/31/2707/style_2707.css - 860B (21%)
Minify your CSS files (mobile)
http://www.hapa.ch/zcms/zpublish/31/select/themes/base/jquery.ui.theme.css - 2.9KiB (19%)
http://www.hapa.ch/zcms/zpublish/31/css/style.css - 2.1KiB (13%)
http://www.hapa.ch/zcms/zpublish/31/2707/style_2707.css - 860B (21%)
Minify HTML files (desktop)
http://www.hapa.ch/ - 19.6KiB (55%)
Minify HTML files (mobile)
http://www.hapa.ch/ - 19.6KiB (55%)
Minify JavaScript files (desktop)
http://www.hapa.ch/zcms/zpublish/31/js/gallery/jquery.nivo.slider.js - 13.9KiB (47%)
http://www.hapa.ch/zcms/zpublish/31/select/ui/jquery.ui.selectmenu.js - 8KiB (32%)
http://www.hapa.ch/zcms/zpublish/31/select/ui/jquery.ui.core.js - 3KiB (38%)
Minify JavaScript files (mobile)
http://www.hapa.ch/zcms/zpublish/31/js/gallery/jquery.nivo.slider.js - 13.9KiB (47%)
http://www.hapa.ch/zcms/zpublish/31/select/ui/jquery.ui.selectmenu.js - 8KiB (32%)
http://www.hapa.ch/zcms/zpublish/31/select/ui/jquery.ui.core.js - 3KiB (38%)
Optimize image files (desktop)
http://www.hapa.ch/zcms/zpublish/31/uploads/31/ban_home/14146611458735625705_03_JIT_EN.jpg - 199.7KiB (74%)
http://www.hapa.ch/zcms/zpublish/31/uploads/31/ban_home/14146612379775661331_06_Late_Stage_Customization_EN.jpg - 190.7KiB (73%)
http://www.hapa.ch/zcms/zpublish/31/uploads/31/ban_home/13941935790159769929_HP_Slideshow02.jpg - 184.1KiB (73%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 326.
  • The competing domain esko.com has achieved a score of 847

Content

  • The most common term on the website is your
  • The word or combination of words with the worst "Count on Page" result is packs suppository (based first 10 subpages of the domain under investigation).
  • The competitor "thinprint.com" enables visitors to subscribe to their newsletter list.
  • The competitor rohrerag.com has achieved a value of 759 for the metric: "Number of incoming backlinks (daily value)".
  • Competitor rohrerag.com has reached a value of 37 for the metric: "Number of URLs found in the index (daily value)".

Social media

  • A link to Twitter has been found on the domain staplescopyandprint.ca.
  • A link to Twitter was found on the main domain.
  • The main domain has a LinkedIn account.
  • 80% of this group of domains has a Facebook account.
  • The number of Twitter tweets belonging to the competitor thinprint.com tweet account is 2333 (since the last update).

Seo

  • The best position ever found for the main domain was 23 and it was found the keyword :keyword.
  • In the search engine rankings above, the average position of the main domain is: 62.
  • The competitor rohrerag.com should get at least 2204 visitors from the search engine per month.
  • The domain esko.com has the best search engine rankings average position.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • Static objects of the main domain are numerous and http://www.hapa.ch/zcms/zpublish/31/2707/loading.gif, http://www.hapa.ch/zcms/zpublish/31/2707/pallino.png, http://www.hapa.ch/zcms/zpublish/31/2707/pallino_current.png, http://www.hapa.ch/zcms/zpublish/31/2707/script_2707.js could have information about their expiry date and be loaded from the cache of the browser.
  • 55 CSS/JSS static elements can be found on the website of the main domain.
  • The content of the main domain website is allowed wider than viewport. This will likely require visitors to scroll horizontally.
  • Due to the font size being smaller than optimal, some texts on the competitor staplescopyandprint.ca website may appear illegible to visitors on the mobile device.
  • Some links and buttons are too small and can cause problems for website visitors of the competitor thinprint.com website.