Mini
Content Marketing comparison of websites for gnb.ca
who.int
txdot.gov
ksdot.org
capgemini.com
gnb.ca
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | gnb.ca | who.int | capgemini.com | txdot.gov | ksdot.org | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 861443 |
| Youtube subscribers | x | x | x | x | 840 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 320 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | gnb.ca | who.int | capgemini.com | txdot.gov | ksdot.org |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 2,601,159 | 50,342,159 | 7,130,278 | 2,217,257 | 2,284,576 |
| Number of Referring Domains (Content Popularity) (day) | 12,299 | 280,841 | 22,299 | 20,593 | 2,792 |
| Number of URLs found in the index (day) | 645,991 | 4,089,367 | 620,619 | 507,199 | 85,902 |
| Number of IPs that refer to domain (day) | 8,839 | 166,881 | 16,437 | 15,672 | 1,980 |
| Number of subnets that refer to domain (day) | 6,540 | 82,055 | 12,468 | 10,284 | 1,628 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 118 | 4,445 | 212 | 254 | 38 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 567 | 461,201 | 2,291 | 3,557 | 464 |
| Number of governmental and .gov - related domains that refer to domain (day) | 55 | 2,148 | 36 | 159 | 57 |
| Number of government and .gov - related external backlinks that link to domain (day) | 142 | 2,179,600 | 176 | 7,349 | 1,909 |
| The exact number of educational domains that refer to domain (day) | 76 | 1,609 | 93 | 103 | 37 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 470 | 86,477 | 564 | 1,173 | 463 |
| The exact number of government domains that refer to domain (day) | 16 | 367 | 5 | 133 | 57 |
| The exact number of government links that refer to domain (day) | 48 | 42,221 | 8 | 7,114 | 1,909 |
| Average number of outgoing links to unique domains for that domain (day) | 0 | 1 | 0 | 2 | 5 |
| The number of outgoing links for this domain (day) | 1 | 1 | 1 | 2 | 6 |
| Average number of internal links for domain (day) | 28 | 41 | 23 | 21 | 46 |
| Link Strength of Referring Domains (Content Popularity) (day) | 48 | 77 | 61 | 51 | 42 |
| Authority of Referring Domains (Content Popularity) (day) | 53 | 92 | 73 | 60 | 51 |
| TrustMetric value for domain (day) - Majestic metric | 53 | 92 | 73 | 60 | 51 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title New Brunswick Government / Gouvernement du Nouveau-Brunswick, Canada |
|
| Desktop speed score | 88 |
|---|---|
| Mobile speed score | 76 |
| Mobile usability score | 89 |
| Number of all page resources | 9 |
| Number of static page resources | 6 |
| Number of JS page resources | 3 |
| Number of styles (CSS) page resources | 2 |
| Total request weight | 2 kb |
| HTML response weight | 6 kb |
| CSS response weight | 5 kb |
| Images response weight | 72 kb |
| JS response weight | 246 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for http://www.googletagmanager.com/gtm.js?id=GTM-MGVPDD
http://www.google-analytics.com/analytics.js
http://www.google-analytics.com/ga.js
|
|
Cache (mobile) by setting expiry date for http://www.googletagmanager.com/gtm.js?id=GTM-MGVPDD
http://www.google-analytics.com/analytics.js
http://www.google-analytics.com/ga.js
|
|
Optimize image files (desktop) http://gnb.ca/include/root/include/gnbRND/a2.jpg - 26.7KiB (38%)
|
|
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
|
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1097.
- The competing domain txdot.gov has achieved a score of 1392
Content
- The competitor capgemini.com has achieved a value of 12468 for the metric: "Number of referring domains from different IP C blocks".
- The competitor who.int has achieved a value of 92 for the metric: "Trust metric - Majestic metric".
- The value achieved for the metric: "Number of backlinks from .EDU domains (daily value)" is 470 .
- The achieved value for the metric: "Average number of outbound links to different domains" is 0 .
- The value achieved for the metric: "Link power of the referring domains" is 48 .
Social media
- The domain ksdot.org has a Linkedin account.
- The domain ksdot.org has a YouTube account.
- 60% of this group of domains has a Facebook account.
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
- The competitor ksdot.org youtube account has reached a subscribers number of 586 (since the last update)
Seo
- The competitor who.int should get at least 966130 visitors from the search engine per month.
- The best position ever found for the main domain was 53 and it was found the keyword :keyword.
- The number of visitors from the search engine to the main domain is 0 per month.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- On average, the competitors get at least 488101 visitors per month from the search engine.
Server
- When the homepage of the competitor capgemini.com is loaded once, 102 objects are downloaded (files, JS scripts, etc.).
- The CSS of the main domain website accounts for2% of all data transfers.
- Title of the homepage for the main domain is New Brunswick Government / Gouvernement du Nouveau-Brunswick, Canada .
- Graphic files (on the homepage of the main domain) have a size of 72 kb.
- The mobile website of the main domain got a score of 76/100 points for the loading times.