Mini Content Marketing comparison of websites for giant-bicycles.com

giant-bicycles.com

66%

petzl.com

52%
Change competitor

cannondale.com

46%
Change competitor

bike.shimano.com

39%
Change competitor

liv-cycling.com

29%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric giant-bicycles.com bike.shimano.com petzl.com liv-cycling.com cannondale.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric giant-bicycles.com bike.shimano.com petzl.com liv-cycling.com cannondale.com
Number of Referring Backlinks (Content Popularity) (day) 2,825,521 2,856,524 1,040,212 506,796 1,117,412
Number of Referring Domains (Content Popularity) (day) 11,309 6,065 10,186 1,710 7,931
Number of URLs found in the index (day) 96,287 132,882 130,906 44,566 91,660
Number of IPs that refer to domain (day) 8,348 4,706 7,716 1,355 6,226
Number of subnets that refer to domain (day) 6,363 3,722 5,757 1,165 4,714
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 43 11 47 1 33
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 299 18 373 2 85
Number of governmental and .gov - related domains that refer to domain (day) 16 3 2 x 5
Number of government and .gov - related external backlinks that link to domain (day) 498 13 2 x 16
The exact number of educational domains that refer to domain (day) 13 6 28 1 23
Number of Backlinks from .EDU Domains (Content Popularity) (day) 35 7 73 2 62
The exact number of government domains that refer to domain (day) 5 x 2 x 2
The exact number of government links that refer to domain (day) 17 x 2 x 11
Average number of outgoing links to unique domains for that domain (day) 9 7 3 9 1
The number of outgoing links for this domain (day) 12 10 4 12 1
Average number of internal links for domain (day) 132 166 49 119 9
Link Strength of Referring Domains (Content Popularity) (day) 47 56 49 39 50
Authority of Referring Domains (Content Popularity) (day) 60 48 51 34 63
TrustMetric value for domain (day) - Majestic metric 60 48 51 34 63

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Giant Bicycles | Official site
Desktop speed score 75
Mobile speed score 51
Mobile usability score 100
Number of all page resources 38
Number of static page resources 25
Number of JS page resources 6
Number of styles (CSS) page resources 3
Total request weight 5 kb
HTML response weight 34 kb
CSS response weight 401 kb
Images response weight 847 kb
JS response weight 1583 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://giant-bicycles.com/
https://www.giant-bicycles.com/
https://www.giant-bicycles.com/global/
Cache (desktop) by setting expiry date for
https://cdn.raygun.io/raygun4js/raygun.min.js
https://www.google-analytics.com/analytics.js
Cache (mobile) by setting expiry date for
https://cdn.raygun.io/raygun4js/raygun.min.js
https://www.google-analytics.com/analytics.js
Minify HTML files (desktop)
https://www.giant-bicycles.com/global/ - 1.1KiB (16%)
Minify HTML files (mobile)
https://www.giant-bicycles.com/global/ - 1.1KiB (16%)
Optimize image files (desktop)
https://dstqaa92re5c4.cloudfront.net/Images/Giant/Banners/1920x600/Giant_Ebike_header_1920.jpg - 30.2KiB (13%)
https://giantcdn-qu2qwwv2de7wv85rz.stackpathdns.com/remote/www.giant-bicycles.com/_upload/news/2017/sunweb-men/Barguil_TDF_9_1.jpg?quality=90&width=400&height=400&mode=crop&bgcolor=white&scale=both&anchor=middlecenter - 13.2KiB (18%)
https://giantcdn-qu2qwwv2de7wv85rz.stackpathdns.com/remote/www.giant-bicycles.com/_upload/news/2017/Other/Giro%20Celebration%20TCR.jpg?quality=90&width=400&height=400&mode=crop&bgcolor=white&scale=both&anchor=middlecenter - 8.8KiB (16%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 2268.
  • The competing domain liv-cycling.com has achieved a score of 976

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is guides (based on first 10 subpages of examined domain).
  • The word or combination of words with the worst "Count on Page" result is recently unveiled (based first 10 subpages of the domain under investigation).
  • The competitor petzl.com achieved a value of 51 for the metric: "Authority of the referring domains".
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 8348.
  • The achieved value for the metric: "Number of incoming backlinks from .GOV and similar to .GOV domains (daily value)" is 498 .

Social media

  • A link to Instagram was found on the competitors website bike.shimano.com.
  • The main domain category on Facebook is "Product/Service".
  • 60% of this group of domains has a Twitter account.
  • 80% of this group of domains has a Instagram account.
  • On Instagram, the main domain is followed by 504595 followers.

Seo

  • The URL https://www.petzl.com/DE/de/Sport/Klettern is the most frequent url in our search engine rankings, which belongs to the competitor petzl.com
  • This free report has been updated for the competitor cannondale.com on 2020-02-07.
  • The competitors (petzl.com) best performing keyword is petzl and it was found on the position 1
  • The URL https://www.giant-bicycles.com/ch is the most common search engine result in our search engine rankings
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The competitor cannondale.com has a number of pages indexed in the search engine of 13,500.
  • The CSS of the competitor petzl.com website accounts for9% of all data transfers.
  • The server of the competitor bike.shimano.com responded within1.1 seconds.
  • The mobile version of the competitor petzl.com achieved 59 points for the server response and website loading times in the Google Insights test.
  • The entire CSS files of the main domain homepage weighs 401 kb.