Mini Content Marketing comparison of websites for freeletics.com

trainingsworld.com

52%
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menshealth.de

41%
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womenshealth.de

26%
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runtastic.com

25%
Change competitor

freeletics.com

20%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric freeletics.com runtastic.com trainingsworld.com menshealth.de womenshealth.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric freeletics.com runtastic.com trainingsworld.com menshealth.de womenshealth.de
Number of Referring Backlinks (Content Popularity) (day) 47,334 1,352,614 10,370 218,634 441,787
Number of Referring Domains (Content Popularity) (day) 3,219 12,088 1,221 4,788 1,942
Number of URLs found in the index (day) 85,296 5,207,903 49,006 300,822 38,565
Number of IPs that refer to domain (day) 2,741 9,610 852 3,500 1,457
Number of subnets that refer to domain (day) 2,217 7,031 648 2,273 1,113
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 6 49 x 5 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 111 201 x 10 x
Number of governmental and .gov - related domains that refer to domain (day) 1 2 x x x
Number of government and .gov - related external backlinks that link to domain (day) 2 5 x x x
The exact number of educational domains that refer to domain (day) 1 27 x 3 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 13 150 x 3 x
The exact number of government domains that refer to domain (day) x 1 x x x
The exact number of government links that refer to domain (day) x 1 x x x
Average number of outgoing links to unique domains for that domain (day) 1 0 1 1 1
The number of outgoing links for this domain (day) 1 0 1 2 3
Average number of internal links for domain (day) 6 41 88 82 50
Link Strength of Referring Domains (Content Popularity) (day) 37 52 42 47 41
Authority of Referring Domains (Content Popularity) (day) 21 30 20 54 23
TrustMetric value for domain (day) - Majestic metric 21 30 20 54 23

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Intensive workouts & individual training plans | FREELETICS
Desktop speed score 74
Mobile speed score 48
Mobile usability score 100
Number of all page resources 87
Number of static page resources 31
Number of JS page resources 31
Number of styles (CSS) page resources 2
Total request weight 20 kb
HTML response weight 128 kb
CSS response weight 296 kb
Images response weight 67 kb
JS response weight 3044 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://freeletics.com/
https://freeletics.com/
https://www.freeletics.com/
https://www.freeletics.com/en/
Cache (desktop) by setting expiry date for
https://amplify.outbrain.com/cp/obtp.js
https://assets.freeletics.com/packages/web-package-particle/fonts/freeletics-the-sans.woff2
https://assets.freeletics.com/packages/web-package-particle/fonts/proximanova-bold-webfont.woff2
Cache (mobile) by setting expiry date for
https://amplify.outbrain.com/cp/obtp.js
https://assets.freeletics.com/packages/web-package-particle/fonts/freeletics-the-sans.woff2
https://assets.freeletics.com/packages/web-package-particle/fonts/proximanova-bold-webfont.woff2

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 552.
  • The competing domain menshealth.de has achieved a score of 1168

Content

  • 63 words or phrases (two word combinations) were found on the main domain.
  • The word or combination of words with the lowest median result regarding the frequency is situps squats (based on first 10 subpages of examined domain).
  • The term workouts only appears on one competitor's website - trainingsworld.com.
  • Competitor trainingsworld.com has reached a value of 49006 for the metric: "Number of URLs found in the index (daily value)".
  • The competitor trainingsworld.com has achieved a value of 42 for the metric: "Link power of the referring domains".

Social media

  • A link to Twitter has been found on the domain womenshealth.de.
  • The domain menshealth.de has a Google+ account.
  • 60% of this group of domains has a Facebook account.
  • 40% of this group of domains has a Twitter account.
  • 40% of this group of domains has a Instagram account.

Seo

  • Of all the URLs found in the domain womenshealth.de, "https://www.womenshealth.de/artikel/schonend-haare-aufhellen-199522.html" is the most frequently found URL in the search results.
  • The URL https://www.freeletics.com/de/login is the most common search engine result in our search engine rankings
  • The main domain's best performing keyword is beweglichkeit and it was found on the position 6
  • The average position in the search engine rankings for the main domain is 56.
  • The competing websites have an average search engine position of 564666 in our rankings.

Server

  • The main domain has a number of pages indexed in the search engine of 13,800.
  • The number of Javascript resources (on the homepage of the main domain) is 31 .
  • The compression of the HTML together with INLINE CSS and JS enables the competitor womenshealth.de website to save 515B kb each time the page is loaded.
  • It would be an advantage to compress the image at the competitor womenshealth.de website: http://img1.womenshealth.de/image-rotationTeaserEntry-f7c59077-26436.jpg in order to 16.7KiB kb.
  • The mobile version of the competitor womenshealth.de achieved 55 points for the server response and website loading times in the Google Insights test.