Mini Content Marketing comparison of websites for foodgawker.com

allrecipes.com

79%
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thespruce.com

59%
Change competitor

taste.com.au

36%
Change competitor

recipes.sainsburys.co.uk

28%
Change competitor

foodgawker.com

26%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric foodgawker.com allrecipes.com taste.com.au thespruce.com recipes.sainsburys.co.uk
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric foodgawker.com allrecipes.com taste.com.au thespruce.com recipes.sainsburys.co.uk
Number of Referring Backlinks (Content Popularity) (day) 3,476,853 6,989,266 2,122,628 4,806,008 518,250
Number of Referring Domains (Content Popularity) (day) 6,112 71,655 12,016 53,627 802
Number of URLs found in the index (day) 33,080 2,054,998 886,301 147,917 626,294
Number of IPs that refer to domain (day) 4,392 41,893 8,874 34,914 712
Number of subnets that refer to domain (day) 3,051 23,318 5,913 19,173 606
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 14 453 64 227 2
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 34 2,851 391 4,875 3
Number of governmental and .gov - related domains that refer to domain (day) 1 43 10 43 1
Number of government and .gov - related external backlinks that link to domain (day) 1 200 37 247 5
The exact number of educational domains that refer to domain (day) 14 367 15 181 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 34 2,436 51 2,653 x
The exact number of government domains that refer to domain (day) x 35 x 35 x
The exact number of government links that refer to domain (day) x 190 x 104 x
Average number of outgoing links to unique domains for that domain (day) 0 2 2 3 1
The number of outgoing links for this domain (day) 0 4 2 3 1
Average number of internal links for domain (day) 0 33 29 11 124
Link Strength of Referring Domains (Content Popularity) (day) 41 72 57 57 49
Authority of Referring Domains (Content Popularity) (day) 24 74 23 58 39
TrustMetric value for domain (day) - Majestic metric 24 74 23 58 39

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
foodgawker | feed your eyes
Desktop speed score 48
Mobile speed score 63
Mobile usability score 87
Number of all page resources 46
Number of static page resources 40
Number of JS page resources 6
Number of styles (CSS) page resources 1
Total request weight 6 kb
HTML response weight 183 kb
CSS response weight 156 kb
Images response weight 1546 kb
JS response weight 445 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://ssl.google-analytics.com/ga.js
Cache (mobile) by setting expiry date for
https://ssl.google-analytics.com/ga.js
Minify JavaScript files (desktop)
https://static.foodgawker.com/wp-content/cfconcat-cache/foodgawker.com/js/1acbaf0e8471d9393705bdc74fec7400.0317e200d417ff70402e324c5bc93ec3.js?ver=4.5.3 - 27.3KiB (25%)
Minify JavaScript files (mobile)
https://static.foodgawker.com/wp-content/cfconcat-cache/foodgawker.com/js/1acbaf0e8471d9393705bdc74fec7400.0317e200d417ff70402e324c5bc93ec3.js?ver=4.5.3 - 27.3KiB (25%)
Optimize image files (desktop)
https://photo2.foodgawker.com/wp-content/uploads/2019/03/3407509.jpg - 86KiB (76%)
https://photo.foodgawker.com/wp-content/uploads/2019/03/3407568.jpeg - 69.4KiB (71%)
https://photo2.foodgawker.com/wp-content/uploads/2019/03/3407652.jpeg - 61.6KiB (71%)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 874.
  • The competing domain recipes.sainsburys.co.uk has achieved a score of 943

Content

  • The word or combination of words with the worst "Count on Page" result on the competitors website is offers from (based first 10 subpages of the domain under investigation).
  • The term view only occurs on the taste.com.au website and not on the website of the main domain.
  • Competitor allrecipes.com has achieved a value of 33 for the metric:"Average number of internal links".
  • The value achieved for the metric: "Number of incoming backlinks (daily value)" is 3476853.
  • The value achieved for the metric: "Authority of the referring domains" is 24 .

Social media

  • On Facebook the main domain was categorized as "Home & Garden Website".
  • The domain allrecipes.com has a Google+ account.
  • 60% of this group of domains has a Twitter account.
  • 20% of this group of domains has a Google+ account.
  • The number of Twitter tweets belonging to the competitor taste.com.au tweet account is 18545 (since the last update).

Seo

  • Of all the URLs found in the domain recipes.sainsburys.co.uk, "https://recipes.sainsburys.co.uk/" is the most frequently found URL in the search results.
  • The competitor thespruce.com should get at least 373380 visitors from the search engine per month.
  • The URL https://foodgawker.com/post/category/vegetarian/ occurs most frequently in the search engine results.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The average number of visitors expected from the search engine for the competitors websites is 1344803.

Server

  • The number of Javascript resources (on the homepage of the competitor thespruce.com) is 24 .
  • The version for smartphones and tablets of the competitor allrecipes.com has achieved 95 points for user-experience (how user-friendly a website is).
  • The compression of the HTML together with INLINE CSS and JS enables the competitor taste.com.au website to save 1.2KiB kb each time the page is loaded.
  • The entire HTML files of the main domain homepage weighs 183 kb.
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.