Mini Content Marketing comparison of websites for doityourself.com

homedepot.com

90%
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thespruce.com

22%
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doityourself.com

15%

thermastor.com

14%
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tripsavvy.com

11%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric doityourself.com homedepot.com thespruce.com thermastor.com tripsavvy.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric doityourself.com homedepot.com thespruce.com thermastor.com tripsavvy.com
Number of Referring Backlinks (Content Popularity) (day) 1,409,437 20,614,504 4,806,008 8,942 2,317,007
Number of Referring Domains (Content Popularity) (day) 22,000 88,517 53,627 403 37,272
Number of URLs found in the index (day) 1,786,706 12,374,664 147,917 52,785 90,512
Number of IPs that refer to domain (day) 15,772 49,172 34,914 375 26,861
Number of subnets that refer to domain (day) 9,702 26,271 19,173 343 16,608
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 85 380 227 x 364
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 742 5,541 4,875 x 3,227
Number of governmental and .gov - related domains that refer to domain (day) 12 117 43 1 37
Number of government and .gov - related external backlinks that link to domain (day) 35 732 247 2 145
The exact number of educational domains that refer to domain (day) 65 347 181 x 304
Number of Backlinks from .EDU Domains (Content Popularity) (day) 270 5,347 2,653 x 1,893
The exact number of government domains that refer to domain (day) 11 110 35 1 32
The exact number of government links that refer to domain (day) 33 722 104 2 137
Average number of outgoing links to unique domains for that domain (day) 5 4 3 0 6
The number of outgoing links for this domain (day) 9 4 3 0 7
Average number of internal links for domain (day) 195 72 11 15 45
Link Strength of Referring Domains (Content Popularity) (day) 50 62 57 31 65
Authority of Referring Domains (Content Popularity) (day) 29 81 58 40 73
TrustMetric value for domain (day) - Majestic metric 29 81 58 40 73

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
DIY Home Improvement Information | DoItYourself.com
Desktop speed score 69
Mobile speed score 56
Mobile usability score 98
Number of all page resources 188
Number of static page resources 89
Number of JS page resources 58
Number of styles (CSS) page resources 4
Total request weight 43 kb
HTML response weight 272 kb
CSS response weight 208 kb
Images response weight 1118 kb
JS response weight 2725 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://cdn.linksmart.com/linksmart_2.3.0.min.js
http://geocoding.internetbrands.com/geocoding/api/v1/getIsoCode
http://load.s3.amazonaws.com/pixel.gif
Cache (mobile) by setting expiry date for
http://cdn.linksmart.com/linksmart_2.3.0.min.js
http://geocoding.internetbrands.com/geocoding/api/v1/getIsoCode
http://load.s3.amazonaws.com/pixel.gif
Minify JavaScript files (desktop)
http://pxl.ibpxl.com/doityourself.com.js - 1.3KiB (19%)
Minify JavaScript files (mobile)
http://pxl.ibpxl.com/doityourself.com.js - 1.3KiB (19%)
Optimize image files (desktop)
https://cimg1.ibsrv.net/cimg/www.doityourself.com/660x300_100-1/257/energy-efficient-house-253257.jpg - 88.4KiB (63%)
https://tpc.googlesyndication.com/simgad/9615601669464116306 - 48.5KiB (70%)
https://tpc.googlesyndication.com/simgad/11783625225072789407 - 10.2KiB (97%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 473.
  • The competing domain tripsavvy.com has achieved a score of 367

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is recipes (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is guide link (based on first 10 subpages of examined domain).
  • Competitor homedepot.com has achieved a value of 380 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • The competitor homedepot.com achieved a value of 5347 for the metric: "Number of backlinks from .EDU domains (daily value)".
  • The competitor homedepot.com has reached a value of 4 for the metric: "Average number of outgoing links to different domains".

Social media

  • A link to Twitter has been found on the domain homedepot.com.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0

Seo

  • The competitor thespruce.com should get at least 364770 visitors from the search engine per month.
  • The search engine rankings update for the main domain took place on 2018-02-07.
  • In the search engine rankings above, the average position of the main domain is: 64.
  • The number of visitors from the search engine to the main domain is 0 per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The number of static elements on the thermastor.com page is 32.
  • The CSS file on the competitor thermastor.com http://www.thermastor.com/style.css could be compressed to save 19% - 2.4KiB kb.
  • Due to the font size being smaller than optimal, some texts on the competitor thermastor.com website may appear illegible to visitors on the mobile device.
  • It would be an advantage to compress the image at the main domain: http://assets.doityourself.com/css/diy/images/ui-icons_pinterest_144x144.png in order to 1.2KiB kb.
  • On the homepage of the main domain 4 CSS files can be identified.