Mini
Content Marketing comparison of websites for campaignlive.co.uk
prnewswire.com
hbr.org
campaignlive.co.uk
thedrum.com
campaignasia.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | campaignlive.co.uk | hbr.org | prnewswire.com | campaignasia.com | thedrum.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 3306056 |
| Youtube subscribers | x | x | x | x | 12100 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 1605 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | campaignlive.co.uk | hbr.org | prnewswire.com | campaignasia.com | thedrum.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 2,796,847 | 22,589,026 | 37,431,137 | 905,319 | 2,170,095 |
| Number of Referring Domains (Content Popularity) (day) | 27,408 | 160,569 | 202,178 | 4,209 | 34,328 |
| Number of URLs found in the index (day) | 2,305,010 | 560,379 | 2,793,406 | 1,085,550 | 550,289 |
| Number of IPs that refer to domain (day) | 20,319 | 95,599 | 119,503 | 3,262 | 24,854 |
| Number of subnets that refer to domain (day) | 13,858 | 49,797 | 60,136 | 2,786 | 16,208 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 252 | 1,751 | 1,223 | 29 | 221 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 2,716 | 652,736 | 47,143 | 90 | 1,172 |
| Number of governmental and .gov - related domains that refer to domain (day) | 8 | 173 | 270 | 5 | 19 |
| Number of government and .gov - related external backlinks that link to domain (day) | 10 | 2,679 | 8,085 | 16 | 51 |
| The exact number of educational domains that refer to domain (day) | 102 | 1,101 | 894 | 11 | 87 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 321 | 539,460 | 39,221 | 21 | 431 |
| The exact number of government domains that refer to domain (day) | 2 | 102 | 217 | 1 | 1 |
| The exact number of government links that refer to domain (day) | 2 | 690 | 7,479 | 1 | 1 |
| Average number of outgoing links to unique domains for that domain (day) | 4 | 6 | 4 | 2 | 4 |
| The number of outgoing links for this domain (day) | 6 | 7 | 6 | 2 | 6 |
| Average number of internal links for domain (day) | 18 | 39 | 95 | 27 | 51 |
| Link Strength of Referring Domains (Content Popularity) (day) | 62 | 73 | 84 | 47 | 70 |
| Authority of Referring Domains (Content Popularity) (day) | 51 | 70 | 79 | 27 | 59 |
| TrustMetric value for domain (day) - Majestic metric | 51 | 70 | 79 | 27 | 59 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Campaign: marketing, advertising and media news & analysis |
|
| Desktop speed score | 61 |
|---|---|
| Mobile usability score | 99 |
| Number of all page resources | 231 |
| Number of static page resources | 138 |
| Number of JS page resources | 60 |
| Number of styles (CSS) page resources | 1 |
| Total request weight | 44 kb |
| HTML response weight | 240 kb |
| CSS response weight | 314 kb |
| Images response weight | 1795 kb |
| JS response weight | 2121 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for http://cached.offlinehbpl.hbpl.co.uk/pageCreator/KUC/richedit/thinkbox-thin.jpg
http://static.campaignlive.co.uk/_hbi_ui/basesitenet/img/responsive/logoHaymarket.png
http://static.campaignlive.co.uk/css/min/_Layout_Universal_CmgLayoutMediaProvider_76F7A5426237AE13E9D31F542F321770.css
|
|
Cache (mobile) by setting expiry date for http://cached.offlinehbpl.hbpl.co.uk/pageCreator/KUC/richedit/thinkbox-thin.jpg
http://static.campaignlive.co.uk/_hbi_ui/basesitenet/img/responsive/logoHaymarket.png
http://static.campaignlive.co.uk/css/min/_Layout_Universal_CmgLayoutMediaProvider_76F7A5426237AE13E9D31F542F321770.css
|
|
Speed up server response time
Response time in 0.54 seconds
|
|
Minify HTML files (desktop) http://www.campaignlive.co.uk/ - 28.2KiB (13%)
|
|
Minify HTML files (mobile) http://www.campaignlive.co.uk/ - 23.5KiB (13%)
|
|
Minify JavaScript files (desktop) http://cdnjs.cloudflare.com/ajax/libs/handlebars.js/4.0.5/handlebars.runtime.min.js - 691B (14%)
|
|
Minify JavaScript files (mobile) http://cdnjs.cloudflare.com/ajax/libs/handlebars.js/4.0.5/handlebars.runtime.min.js - 691B (14%)
|
|
Optimize image files (desktop) https://tpc.googlesyndication.com/simgad/6108118812202920350 - 41.2KiB (76%)
https://tpc.googlesyndication.com/simgad/8916483260771985574 - 32.5KiB (57%)
http://cached.offlinehbpl.hbpl.co.uk/pageCreator/KUC/richedit/thinkbox-thin.jpg - 12KiB (40%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1663.
- The competing domain prnewswire.com has achieved a score of 2253
Content
- The term quot only appears on this website and not on the websites of the competition.
- The competitor hbr.org has achieved a value of 49797 for the metric: "Number of referring domains from different IP C blocks".
- The competitor hbr.org has achieved a value of 73 for the metric: "Link power of the referring domains".
- The achieved value for the metric: "Number of referring .GOV and similar to .GOV domains (daily value)" is 8 .
- The achieved value for the metric: "Number of incoming backlinks from .GOV domains (daily value)" is 2 .
Social media
- The domain hbr.org was defined as category: Publisher on Facebook.
- The domain thedrum.com has an Instagram account.
- The number of Twitter tweets belonging to the competitor campaignasia.com tweet account is 31379 (since the last update).
- The number of Twitter favorites for the competitor campaignasia.com tweet account is 1751 (since the last update).
- The number of Twitter fans belonging to the main domain facebook account is 196647 (since the last update).
Seo
- The competitor campaignasia.com should get at least 11859 visitors from the search engine per month.
- The URL https://www.campaignlive.co.uk/ occurs most frequently in the search engine results.
- The best position ever found for the main domain was 1 and it was found the keyword :keyword.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The competing websites have an average search engine position of 53316 in our rankings.
Server
- The main domain has a number of pages indexed in the search engine of 264,000.
- The CSS of the competitor hbr.org website accounts for11% of all data transfers.
- The competitor hbr.org website could compress the JS file https://assets.adobedtm.com/9146204dcdccfe9dc3405fbec7e2354ec4405ec3/scripts/satellite-58d486e064746d16620035af.js and save 772B kb (40%).
- The entire CSS files of the competitor hbr.org homepage weighs 709 kb.
- Title of the homepage for the main domain is Campaign: marketing, advertising and media news & analysis .