Mini Content Marketing comparison of websites for benjaminmoore.com

adairs.com.au

61%
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grammarly.com

29%
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thebalance.com

28%
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benjaminmoore.com

26%

slingbox.com

10%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric benjaminmoore.com thebalance.com grammarly.com slingbox.com adairs.com.au
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 748
Youtube comments x x x x x
Youtube videos x x x x 139

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric benjaminmoore.com thebalance.com grammarly.com slingbox.com adairs.com.au
Number of Referring Backlinks (Content Popularity) (day) 775,420 7,881,367 1,858,924 76,212 479,789
Number of Referring Domains (Content Popularity) (day) 17,457 68,489 26,375 3,451 2,050
Number of URLs found in the index (day) 431,282 58,023 77,319 7,181 27,496
Number of IPs that refer to domain (day) 10,820 44,016 20,182 2,778 1,426
Number of subnets that refer to domain (day) 6,940 24,899 13,050 2,364 1,019
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 109 6,248 863,273 20 1
Number of government and .gov - related external backlinks that link to domain (day) 26 162 960 x 3
The number of outgoing links for this domain (day) 4 4 1 11 3
Average number of internal links for domain (day) 16 14 7 32 46
Link Strength of Referring Domains (Content Popularity) (day) 55 63 55 45 42
Authority of Referring Domains (Content Popularity) (day) 64 61 39 20 18
TrustMetric value for domain (day) - Majestic metric 64 61 39 20 18

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Benjamin Moore Paints & Exterior Stains | Benjamin Moore
Desktop speed score 49
Mobile speed score 40
Mobile usability score 99
Number of all page resources 86
Number of static page resources 47
Number of JS page resources 18
Number of styles (CSS) page resources 2
Total request weight 23 kb
HTML response weight 147 kb
CSS response weight 795 kb
Images response weight 1949 kb
JS response weight 2021 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://benjaminmoore.com/
http://benjaminmoore.com/en-us/welcome-to-benjamin-moore
http://www.benjaminmoore.com/en-us/welcome-to-benjamin-moore
https://www.benjaminmoore.com/en-us/welcome-to-benjamin-moore
https://www.benjaminmoore.com/en-us
Cache (desktop) by setting expiry date for
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2062-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2154-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/AF-300.png
Cache (mobile) by setting expiry date for
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2062-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2154-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/AF-300.png
Speed up server response time
Response time in 0.34 seconds
Optimize image files (desktop)
https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/psych_desktop7.jpg - 151.7KiB (49%)
https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/home-psychology-bg-2154-30.jpg - 44.7KiB (23%)
https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/home-psychology-bg-2062-30.jpg - 42.7KiB (24%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 923.
  • The competing domain slingbox.com has achieved a score of 370

Content

  • The most common word or combination of words on the competitors Website: adairs.com.au is kids
  • The word or combination of words with the worst "Count on Page" result on the competitors website is earnest money (based first 10 subpages of the domain under investigation).
  • We think there is a blog section on the competitors website "slingbox.com".
  • The word or combination of words with the lowest median result regarding the frequency is facility maintenance (based on first 10 subpages of examined domain).
  • It is very likely that you can register and open a user account on the competitors website "slingbox.com".

Social media

  • The domain adairs.com.au has a YouTube account.
  • A link to Twitter has been found on the domain grammarly.com.
  • The main domain category on Facebook is "Home Decor".
  • A link to Twitter was found on the main domain.
  • The number of Facebook fans belonging to the main domain facebook account is 762217 (since the last update).

Seo

  • The URL https://www.grammarly.com/blog/catalog-catalogue/ is the most frequent url in our search engine rankings, which belongs to the competitor grammarly.com
  • In the search engine rankings below, the average position for the competitor slingbox.com is: 58.
  • In the search engine rankings above, the average position of the main domain is: 63.
  • The domain grammarly.com has the best search engine rankings average position.
  • On average, the competitors get at least 944701 visitors per month from the search engine.

Server

  • The competitor`s adairs.com.au size of the website should reach 8,350 pages.
  • The CSS of the main domain website accounts for16% of all data transfers.
  • The entire HTML files of the main domain homepage weighs 147 kb.
  • The HTML script of the main domain weighs 2021 kb.
  • The mobile website of the main domain got a score of 40/100 points for the loading times.