Mini
Content Marketing comparison of websites for benjaminmoore.com
adairs.com.au
grammarly.com
thebalance.com
benjaminmoore.com
slingbox.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | benjaminmoore.com | thebalance.com | grammarly.com | slingbox.com | adairs.com.au | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 653531 |
| Youtube subscribers | x | x | x | x | 732 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 139 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | benjaminmoore.com | thebalance.com | grammarly.com | slingbox.com | adairs.com.au |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 775,420 | 7,881,367 | 1,858,924 | 76,212 | 479,789 |
| Number of Referring Domains (Content Popularity) (day) | 17,457 | 68,489 | 26,375 | 3,451 | 2,050 |
| Number of URLs found in the index (day) | 431,282 | 58,023 | 77,319 | 7,181 | 27,496 |
| Number of IPs that refer to domain (day) | 10,820 | 44,016 | 20,182 | 2,778 | 1,426 |
| Number of subnets that refer to domain (day) | 6,940 | 24,899 | 13,050 | 2,364 | 1,019 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 38 | 762 | 1,077 | 9 | 1 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 109 | 6,248 | 863,273 | 20 | 1 |
| Number of governmental and .gov - related domains that refer to domain (day) | 9 | 61 | 21 | x | 2 |
| Number of government and .gov - related external backlinks that link to domain (day) | 26 | 162 | 960 | x | 3 |
| The exact number of educational domains that refer to domain (day) | 36 | 610 | 479 | 9 | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 107 | 4,278 | 25,062 | 20 | x |
| The exact number of government domains that refer to domain (day) | 8 | 47 | 10 | x | x |
| The exact number of government links that refer to domain (day) | 25 | 129 | 19 | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 3 | 4 | 1 | 9 | 2 |
| The number of outgoing links for this domain (day) | 4 | 4 | 1 | 11 | 3 |
| Average number of internal links for domain (day) | 16 | 14 | 7 | 32 | 46 |
| Link Strength of Referring Domains (Content Popularity) (day) | 55 | 63 | 55 | 45 | 42 |
| Authority of Referring Domains (Content Popularity) (day) | 64 | 61 | 39 | 20 | 18 |
| TrustMetric value for domain (day) - Majestic metric | 64 | 61 | 39 | 20 | 18 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Benjamin Moore Paints & Exterior Stains | Benjamin Moore |
|
| Desktop speed score | 49 |
|---|---|
| Mobile speed score | 40 |
| Mobile usability score | 99 |
| Number of all page resources | 86 |
| Number of static page resources | 47 |
| Number of JS page resources | 18 |
| Number of styles (CSS) page resources | 2 |
| Total request weight | 23 kb |
| HTML response weight | 147 kb |
| CSS response weight | 795 kb |
| Images response weight | 1949 kb |
| JS response weight | 2021 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Avoid landing page redirects for the following chain of redirected URLs http://benjaminmoore.com/
http://benjaminmoore.com/en-us/welcome-to-benjamin-moore
http://www.benjaminmoore.com/en-us/welcome-to-benjamin-moore
https://www.benjaminmoore.com/en-us/welcome-to-benjamin-moore
https://www.benjaminmoore.com/en-us
|
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Cache (desktop) by setting expiry date for https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2062-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2154-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/AF-300.png
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Cache (mobile) by setting expiry date for https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2062-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2154-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/AF-300.png
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Speed up server response time
Response time in 0.34 seconds
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Optimize image files (desktop) https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/psych_desktop7.jpg - 151.7KiB (49%)
https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/home-psychology-bg-2154-30.jpg - 44.7KiB (23%)
https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/home-psychology-bg-2062-30.jpg - 42.7KiB (24%)
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| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 923.
- The competing domain grammarly.com has achieved a score of 1045
Content
- The most common term on the website is your
- The word or combination of words with the worst "Count on Page" result on the competitors website is spelling words (based first 10 subpages of the domain under investigation).
- The term color only appears on this website and not on the websites of the competition.
- The competitor adairs.com.au has achieved a value of 1019 for the metric: "Number of referring domains from different IP C blocks".
- The competitor adairs.com.au has achieved a value of 1 for the metric: "Number of backlinks from .EDU and .EDU-like domains (daily value)".
Social media
- 100% of this group of domains has a Facebook account.
- 20% of this group of domains has a Youtube account.
- The number of Facebook fans belonging to the main domain facebook account is 762217 (since the last update).
- The number of Twitter Following for the main domain is 1284 (since the last update).
- The number of Instagram Following for the main domain is 868 (since the last update).
Seo
- This free report has been updated for the competitor adairs.com.au on 2020-01-31.
- The best position ever found for the competitor adairs.com.au was 43 and it was found the keyword :keyword.
- The number of visitors from the search engine to the main domain is 2353 per month.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- On average, the competitors get at least 944701 visitors per month from the search engine.
Server
- AJavascript on the competitor grammarly.com hold 73% of all data transfers.
- Static objects of the competitor grammarly.com are numerous and https://auth.grammarly.com/v3/user/oranonymous, https://collector-1516.tvsquared.com/tv2track.js, https://cdn.ywxi.net/js/host-loader.js?h=www.grammarly.com, https://static.hotjar.com/c/hotjar-299315.js?sv=5 could have information about their expiry date and be loaded from the cache of the browser.
- On the homepage, belonging to slingbox.com 5 CSS files can be identified.
- The HTML script of the competitor thebalance.com weighs 880 kb.
- The desktop version of the main domain received an Insights value of 49 for the performance.