Mini
Content Marketing comparison of websites for benjaminmoore.com
adairs.com.au
grammarly.com
thebalance.com
benjaminmoore.com
slingbox.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | benjaminmoore.com | thebalance.com | grammarly.com | slingbox.com | adairs.com.au | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 654214 |
| Youtube subscribers | x | x | x | x | 736 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 139 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | benjaminmoore.com | thebalance.com | grammarly.com | slingbox.com | adairs.com.au |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 775,420 | 7,881,367 | 1,858,924 | 76,212 | 479,789 |
| Number of Referring Domains (Content Popularity) (day) | 17,457 | 68,489 | 26,375 | 3,451 | 2,050 |
| Number of URLs found in the index (day) | 431,282 | 58,023 | 77,319 | 7,181 | 27,496 |
| Number of IPs that refer to domain (day) | 10,820 | 44,016 | 20,182 | 2,778 | 1,426 |
| Number of subnets that refer to domain (day) | 6,940 | 24,899 | 13,050 | 2,364 | 1,019 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 109 | 6,248 | 863,273 | 20 | 1 |
| Number of government and .gov - related external backlinks that link to domain (day) | 26 | 162 | 960 | x | 3 |
| The number of outgoing links for this domain (day) | 4 | 4 | 1 | 11 | 3 |
| Average number of internal links for domain (day) | 16 | 14 | 7 | 32 | 46 |
| Link Strength of Referring Domains (Content Popularity) (day) | 55 | 63 | 55 | 45 | 42 |
| Authority of Referring Domains (Content Popularity) (day) | 64 | 61 | 39 | 20 | 18 |
| TrustMetric value for domain (day) - Majestic metric | 64 | 61 | 39 | 20 | 18 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Benjamin Moore Paints & Exterior Stains | Benjamin Moore |
|
| Desktop speed score | 49 |
|---|---|
| Mobile speed score | 40 |
| Mobile usability score | 99 |
| Number of all page resources | 86 |
| Number of static page resources | 47 |
| Number of JS page resources | 18 |
| Number of styles (CSS) page resources | 2 |
| Total request weight | 23 kb |
| HTML response weight | 147 kb |
| CSS response weight | 795 kb |
| Images response weight | 1949 kb |
| JS response weight | 2021 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Avoid landing page redirects for the following chain of redirected URLs http://benjaminmoore.com/
http://benjaminmoore.com/en-us/welcome-to-benjamin-moore
http://www.benjaminmoore.com/en-us/welcome-to-benjamin-moore
https://www.benjaminmoore.com/en-us/welcome-to-benjamin-moore
https://www.benjaminmoore.com/en-us
|
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Cache (desktop) by setting expiry date for https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2062-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2154-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/AF-300.png
|
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Cache (mobile) by setting expiry date for https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2062-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2154-30.png
https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/AF-300.png
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Speed up server response time
Response time in 0.34 seconds
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Optimize image files (desktop) https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/psych_desktop7.jpg - 151.7KiB (49%)
https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/home-psychology-bg-2154-30.jpg - 44.7KiB (23%)
https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/psychology-of-color-module/home-psychology-bg-2062-30.jpg - 42.7KiB (24%)
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| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 923.
- The competing domain adairs.com.au has achieved a score of 2207
Content
- The word or combination of words with the best median result regarding the frequency is color (based on first 10 subpages of examined domain).
- The term color only appears on this website and not on the websites of the competition.
- The competitor adairs.com.au has achieved a value of 1019 for the metric: "Number of referring domains from different IP C blocks".
- Competitor adairs.com.au has reached a value of 3 for the metric: "Number of outgoing links".
- The competitor adairs.com.au has achieved a value of 42 for the metric: "Link power of the referring domains".
Social media
- The domain adairs.com.au has a YouTube account.
- 40% of this group of domains has a Google+ account.
- The competitor adairs.com.au youtube account has reached a subscribers number of 282 (since the last update)
- The number of Twitter Following for the competitor grammarly.com tweet account is 3779 (since the last update).
- The number of Instagram Following for the main domain is 868 (since the last update).
Seo
- The data of the search engine results was updated on the 2020-01-31 for the domain adairs.com.au.
- The competitor grammarly.com should get at least 613196 visitors from the search engine per month.
- The best position ever found for the main domain was 19 and it was found the keyword :keyword.
- In the search engine rankings above, the average position of the main domain is: 63.
- From this group of websites, the domain grammarly.com has the best average position among in search engine rankings.
Server
- Static objects of the main domain are numerous and https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2062-30.png, https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/2154-30.png, https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/AF-300.png, https://media.benjaminmoore.com/WebServices/prod/dollops/90x90/HC-144.png could have information about their expiry date and be loaded from the cache of the browser.
- It would be an advantage to compress the image at the main domain: https://www.benjaminmoore.com/-/media/sites/benjaminmoore/images/home/home-pairing-paint-space-living-room.jpg?h=236&w=236&la=en&hash=11849282A1756DE65A9FC358B76A383BEE73C9AC in order to 10.9KiB kb.
- When the homepage of the main domain is loaded once, 86 objects are downloaded (files, JS scripts, etc.).
- The mobile website of the main domain got a score of 40/100 points for the loading times.
- The content of the competitor slingbox.com website is allowed wider than viewport. This will likely require visitors to scroll horizontally.