Mini Content Marketing comparison of websites for

Change competitor

Change competitor

Change competitor

Change competitor


Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Twitter followers 1799 x 1091 x x
Twitter following (account is following) 961 x 208 x x
Twitter likes x x x x x
Instagram followers 208 x x x 407
Instagram following (account is following) 89 x x x 183
Youtube subscribers x x x x 629
Youtube comments x x x x x
Youtube videos x x x x 87

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Number of Referring Backlinks (Content Popularity) (day) 82,835 37,899,013 84,392 7,306,058 35,984
Number of Referring Domains (Content Popularity) (day) 2,778 103,919 1,865 10,474 1,114
Number of URLs found in the index (day) 785,368 10,643,070 33,117 15,282 441
Number of IPs that refer to domain (day) 2,012 67,511 1,541 7,231 941
Number of subnets that refer to domain (day) 1,683 39,235 1,301 5,188 841
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 15 1,349 36 179 18
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 63 39,472 29,788 46,006 46
Number of governmental and .gov - related domains that refer to domain (day) 56 341 54 109 3
Number of government and .gov - related external backlinks that link to domain (day) 1,885 71,189 870 224,191 6
The exact number of educational domains that refer to domain (day) 14 1,098 36 168 17
Number of Backlinks from .EDU Domains (Content Popularity) (day) 62 36,875 29,788 45,592 45
The exact number of government domains that refer to domain (day) 55 270 52 107 3
The exact number of government links that refer to domain (day) 1,884 70,793 868 224,184 6
Average number of outgoing links to unique domains for that domain (day) 0 1 10 1 0
The number of outgoing links for this domain (day) 0 1 11 2 0
Average number of internal links for domain (day) 6 10 110 29 0
Link Strength of Referring Domains (Content Popularity) (day) 42 71 40 60 28
Authority of Referring Domains (Content Popularity) (day) 53 84 27 72 23
TrustMetric value for domain (day) - Majestic metric 53 84 27 72 23

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Arizona Corporation Commission: Arizona Corporation Commission
Mobile usability score 95
Number of all page resources 24
Number of static page resources 4
Number of JS page resources 2
Number of styles (CSS) page resources 6
Total request weight 2 kb
HTML response weight 33 kb
CSS response weight 193 kb
Images response weight 10432 kb
JS response weight 298 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Minify HTML files (desktop) - 945B (19%)
Minify HTML files (mobile) - 945B (19%)
Minify JavaScript files (desktop) - 39.5KiB (50%)
Minify JavaScript files (mobile) - 39.5KiB (50%)
Optimize image files (desktop) - 4.8MiB (99%) - 1.6MiB (99%) - 1.5MiB (99%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition


  • Die Domain achieved a Score of 737.
  • The competing domain has achieved a score of 747


  • The word or combination of words with the worst "Count on Page" result is business ecorp (based first 10 subpages of the domain under investigation).
  • The word or combination of words with the best median result regarding the frequency is arizona (based on first 10 subpages of examined domain).
  • The term that appears on all competitors websites, but not on the website of the main domain, is with.
  • The competitor achieved a value of 29788 for the metric: "Number of backlinks from .EDU domains (daily value)".
  • Competitor has achieved a value of 52 for the metric: "Number of referring .GOV domains (daily value)".

Social media

  • The main domain has a Twitter account.
  • The main domain has an Instagram account.
  • The number of Twitter tweets belonging to the competitor tweet account is 1822 (since the last update).
  • The number of Instagram followers, which belong to the main domain is 208 (since the last update).
  • The number of YouTube views of the competitor youtube account is 245907 (since the last update).


  • The data of the search engine results was updated on the 2020-02-08 for the domain
  • The competitor should get at least 1000 visitors from the search engine per month.
  • The main domain has a number of expected visitor coming from the search engine of 0 per month (traffic).
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 22800 in our rankings.


  • The page has 2 unnecessary redirects until it shows a URL with content.
  • The number of static elements on the page is 50.
  • 4 CSS/JSS static elements can be found on the website of the main domain.
  • On the homepage of the main domain 6 CSS files can be identified.
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.