Mini Content Marketing comparison of websites for

Change competitor


Change competitor

Change competitor

Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x 42 x
Youtube comments x x x x x
Youtube videos x 62 x 40 x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Number of Referring Backlinks (Content Popularity) (day) 9,173,285 227,857 466,681 26,920,995 3,816,235
Number of Referring Domains (Content Popularity) (day) 21,793 1,433 3,854 49,619 20,965
Number of URLs found in the index (day) 358,289 7,196 32,782 1,168,133 1,170,896
Number of IPs that refer to domain (day) 14,854 1,139 2,769 31,352 13,755
Number of subnets that refer to domain (day) 10,190 975 2,169 19,172 9,361
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 560 10 14 768 282
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 621,492 23 87 33,425 9,851
Number of governmental and .gov - related domains that refer to domain (day) 317 14 24 317 259
Number of government and .gov - related external backlinks that link to domain (day) 2,090,975 39 346 33,471 738,912
The exact number of educational domains that refer to domain (day) 548 10 14 713 266
Number of Backlinks from .EDU Domains (Content Popularity) (day) 621,442 23 87 33,271 9,725
The exact number of government domains that refer to domain (day) 310 13 23 296 254
The exact number of government links that refer to domain (day) 2,090,958 38 340 33,407 738,902
Average number of outgoing links to unique domains for that domain (day) 4 6 2 3 0
The number of outgoing links for this domain (day) 5 8 3 3 0
Average number of internal links for domain (day) 42 154 64 59 6
Link Strength of Referring Domains (Content Popularity) (day) 57 41 44 63 62
Authority of Referring Domains (Content Popularity) (day) 66 42 54 73 71
TrustMetric value for domain (day) - Majestic metric 66 42 54 73 71

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Summary of some information about this domain and its competition


  • Die Domain achieved a Score of 1073.
  • The competing domain has achieved a score of 840


  • 155 Words / phrases were found at competitor "".
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is your government (based on first 10 subpages of examined domain).
  • The term utah only occurs on the website and not on the website of the main domain.
  • The term housing only appears on one competitor's website -
  • Competitor has reached a value of 32782 for the metric: "Number of URLs found in the index (daily value)".

Social media

  • Facebook gives the category Business Service for the domain
  • A link to Twitter was found on the main domain.
  • The domain has a Google+ account.
  • 80% of this group of domains has a Facebook account.
  • The number of Twitter tweets belonging to the competitor tweet account is 44175 (since the last update).


  • The URL is the most frequent url in our search engine rankings, which belongs to the competitor
  • The main domain's best performing keyword is arizona and it was found on the position 3
  • The main domain has a number of expected visitor coming from the search engine of 7215 per month (traffic).
  • From this group of websites, the domain has the best average position among in search engine rankings.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine


  • The competitor`s size of the website should reach 561,000 pages.
  • The main domain has a number of pages indexed in the search engine of 326,000.