Mini Content Marketing comparison of websites for autismspeaks.org

ndss.org

58%
Change competitor

autismspeaks.org

31%

alz.org

23%
Change competitor

arthritis.org

18%
Change competitor

mssociety.org.uk

16%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric autismspeaks.org ndss.org alz.org arthritis.org mssociety.org.uk
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 16900
Youtube comments x x x x x
Youtube videos x x x x 147

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric autismspeaks.org ndss.org alz.org arthritis.org mssociety.org.uk
Number of Referring Backlinks (Content Popularity) (day) 2,408,070 283,296 7,341,198 2,120,284 737,062
Number of Referring Domains (Content Popularity) (day) 29,818 7,426 55,109 26,787 7,601
Number of URLs found in the index (day) 1,134,459 4,004 3,268,683 1,524,201 426,262
Number of IPs that refer to domain (day) 19,946 5,253 32,811 17,632 4,519
Number of subnets that refer to domain (day) 13,370 4,194 20,169 11,839 3,261
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 612 205 834 367 103
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 6,268 922 9,541 6,550 2,081
Number of governmental and .gov - related domains that refer to domain (day) 114 65 277 118 76
Number of government and .gov - related external backlinks that link to domain (day) 886 335 6,710 1,148 24,737
The exact number of educational domains that refer to domain (day) 536 189 706 339 8
Number of Backlinks from .EDU Domains (Content Popularity) (day) 5,827 889 8,530 6,504 34
The exact number of government domains that refer to domain (day) 85 61 251 110 1
The exact number of government links that refer to domain (day) 786 326 6,578 1,101 2
Average number of outgoing links to unique domains for that domain (day) 5 3 1 3 7
The number of outgoing links for this domain (day) 8 4 1 5 7
Average number of internal links for domain (day) 27 26 9 26 24
Link Strength of Referring Domains (Content Popularity) (day) 57 45 64 58 47
Authority of Referring Domains (Content Popularity) (day) 38 66 81 49 61
TrustMetric value for domain (day) - Majestic metric 38 66 81 49 61

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Home | Autism Speaks
Desktop speed score 67
Mobile speed score 54
Mobile usability score 97
Number of all page resources 73
Number of static page resources 52
Number of JS page resources 26
Number of styles (CSS) page resources 4
Total request weight 9 kb
HTML response weight 73 kb
CSS response weight 235 kb
Images response weight 650 kb
JS response weight 1200 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://autismspeaks.org/
http://www.autismspeaks.org/
https://www.autismspeaks.org/
Cache (desktop) by setting expiry date for
https://s3.amazonaws.com/static.chartbeat.com/js/chartbeat.js
https://sumo.com/api/load/
https://load.sumome.com/
Cache (mobile) by setting expiry date for
https://s3.amazonaws.com/static.chartbeat.com/js/chartbeat.js
https://sumo.com/api/load/
https://load.sumome.com/
Minify your CSS files (desktop)
https://www.google.com/uds/api/search/1.0/01d3e4019d02927b30f1da06094837dc/default+en.css - 3.9KiB (40%)
https://www.google.com/cse/static/style/look/minimalist.css - 588B (24%)
Minify your CSS files (mobile)
https://www.google.com/uds/api/search/1.0/01d3e4019d02927b30f1da06094837dc/default+en.css - 3.9KiB (40%)
https://www.google.com/cse/static/style/look/minimalist.css - 588B (24%)
Minify HTML files (desktop)
https://www.autismspeaks.org/ - 3.1KiB (19%)
Minify HTML files (mobile)
https://www.autismspeaks.org/ - 3.1KiB (19%)
Minify JavaScript files (desktop)
https://www.autismspeaks.org/sites/all/themes/roots/sprout/js/plugins.js?1501937436 - 2.2KiB (40%)
https://www.autismspeaks.org/sites/all/themes/roots/sprout/js/main.js?1501937436 - 1KiB (22%)
https://www.autismspeaks.org/sites/all/themes/roots/sprout/js/vendor/jquery.cookie.js - 563B (42%)
Minify JavaScript files (mobile)
https://www.autismspeaks.org/sites/all/themes/roots/sprout/js/plugins.js?1501937436 - 2.2KiB (40%)
https://www.autismspeaks.org/sites/all/themes/roots/sprout/js/main.js?1501937436 - 1KiB (22%)
https://www.autismspeaks.org/sites/all/themes/roots/sprout/js/vendor/jquery.cookie.js - 563B (42%)
Optimize image files (desktop)
https://www.autismspeaks.org/sites/default/files/images/Banner/walk_banner_970x250_love.jpg - 93.5KiB (62%)
https://www.autismspeaks.org/sites/all/themes/roots/sprout/img/highlights/learn-signs.jpg - 57.6KiB (79%)
https://www.autismspeaks.org/sites/all/themes/roots/sprout/img/highlights/Diagnosed.jpg - 31.3KiB (72%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1213.
  • The competing domain alz.org has achieved a score of 896

Content

  • The term resources only appears on one competitor's website - alz.org.
  • The competitor ndss.org has achieved a value of 65 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
  • Competitor ndss.org has achieved a value of 189 for the metric: "Number of referring .EDU domains (daily value)".
  • The competitor ndss.org achieved a value of 889 for the metric: "Number of backlinks from .EDU domains (daily value)".
  • Competitor ndss.org has achieved a value of 61 for the metric: "Number of referring .GOV domains (daily value)".

Social media

  • A link to Twitter has been found on the domain arthritis.org.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The competitor mssociety.org.uk has created 200 youtube videos.
  • The number of instagram posts on the main domain is 1961 (since the last update).
  • Number of Instagram followers, which belong to the competitor alz.org has been 74983 since the last check.

Seo

  • Of all the URLs found in the domain mssociety.org.uk, "https://www.mssociety.org.uk/care-and-support/everyday-living/staying-active/simple-exercises-for-ms" is the most frequently found URL in the search results.
  • The data of the search engine results was updated on the 2020-02-10 for the domain alz.org.
  • The competitors (arthritis.org) best performing keyword is goût and it was found on the position 9
  • The main domain has a number of expected visitor coming from the search engine of 619 per month (traffic).
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The competitor's ndss.org meta title is: National Down Syndrome Society - The leading human rights organization for all individuals with Down syndrome. .
  • Graphic files (on the homepage of the competitor alz.org) have a size of 819 kb.
  • The competitor alz.org website could compress the JS file http://alz.org/js/WT/wtid_alz.js and save 1.2KiB kb (100%).
  • Title of the homepage for the main domain is Home | Autism Speaks .
  • On the homepage of the main domain 4 CSS files can be identified.