Mini Content Marketing comparison of websites for arbel.ch

swissfilms.ch

62%
Change competitor

interhome.ch

62%
Change competitor

2zu1film.com

21%
Change competitor

turnusfilm.com

15%
Change competitor

arbel.ch

10%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric arbel.ch swissfilms.ch interhome.ch turnusfilm.com 2zu1film.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x 3649 x x x
Instagram following (account is following) x 749 x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric arbel.ch swissfilms.ch interhome.ch turnusfilm.com 2zu1film.com
Number of Referring Backlinks (Content Popularity) (day) x 44,466 231,346 x x
Number of Referring Domains (Content Popularity) (day) x 1,546 1,022 x x
Number of URLs found in the index (day) x 268,053 399,281 x x
Number of IPs that refer to domain (day) x 1,268 556 x x
Number of subnets that refer to domain (day) x 1,016 465 x x
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 10 x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 117 x x x
Number of governmental and .gov - related domains that refer to domain (day) x 1 x x x
Number of government and .gov - related external backlinks that link to domain (day) x 2 x x x
The exact number of educational domains that refer to domain (day) x 6 x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 23 x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 6 0 x x
The number of outgoing links for this domain (day) x 8 0 x x
Average number of internal links for domain (day) x 36 37 x x
Link Strength of Referring Domains (Content Popularity) (day) x 22 44 x x
Authority of Referring Domains (Content Popularity) (day) x 21 30 x x
TrustMetric value for domain (day) - Majestic metric x 21 30 x x

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
arbel gmbh photography & film production
Desktop speed score 23
Mobile speed score 20
Mobile usability score 99
Number of all page resources 108
Number of static page resources 92
Number of JS page resources 24
Number of styles (CSS) page resources 4
Total request weight 13 kb
HTML response weight 91 kb
CSS response weight 156 kb
Images response weight 5854 kb
JS response weight 871 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://use.typekit.net/xqj3xyn.js
https://maps.google.com/maps/api/js?sensor=false&key=AIzaSyBiSiOMo1_x-c8LUEti5ykBV3khwwyis34&language=de
Cache (mobile) by setting expiry date for
https://use.typekit.net/xqj3xyn.js
https://maps.google.com/maps/api/js?sensor=false&key=AIzaSyBiSiOMo1_x-c8LUEti5ykBV3khwwyis34&language=de
Speed up server response time
Response time in 2.3 seconds
Minify your CSS files (desktop)
http://arbel.ch/wp-content/themes/arbel/css/customstyle.css?ver=4.8 - 550B (17%)
Minify your CSS files (mobile)
http://arbel.ch/wp-content/themes/arbel/css/customstyle.css?ver=4.8 - 550B (17%)
Minify HTML files (desktop)
http://arbel.ch/ - 2KiB (16%)
Minify HTML files (mobile)
http://arbel.ch/ - 2KiB (16%)
Minify JavaScript files (desktop)
http://arbel.ch/wp-content/themes/arbel/js/jquery.fancybox.js?ver=1 - 8.3KiB (37%)
http://arbel.ch/wp-content/themes/arbel/js/jquery.easing.1.3.min.js?ver=1 - 1,013B (55%)
http://arbel.ch/wp-content/themes/arbel/js/site.js?ver=1 - 530B (43%)
Minify JavaScript files (mobile)
http://arbel.ch/wp-content/themes/arbel/js/jquery.fancybox.js?ver=1 - 8.3KiB (37%)
http://arbel.ch/wp-content/themes/arbel/js/jquery.easing.1.3.min.js?ver=1 - 1,013B (55%)
http://arbel.ch/wp-content/themes/arbel/js/site.js?ver=1 - 530B (43%)
Optimize image files (desktop)
http://arbel.ch/wp-content/uploads/2017/01/mondovino_visp.jpg - 491.2KiB (44%)
http://arbel.ch/wp-content/uploads/2017/01/buespi.jpg - 244.4KiB (75%)
http://arbel.ch/wp-content/uploads/2017/02/SBB_FaszinationTransport.jpg - 221.1KiB (77%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 319.
  • The competing domain turnusfilm.com has achieved a score of 513

Content

  • The most common term on the website is film
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is informiert newsletter (based on first 10 subpages of examined domain).
  • The term that appears on all competitors websites, but not on the website of the main domain, is kino.
  • The competitor swissfilms.ch achieved a value of 23 for the metric: "Number of backlinks from .EDU domains (daily value)".
  • The competitor swissfilms.ch achieved a value of 21 for the metric: "Authority of the referring domains".

Social media

  • The domain swissfilms.ch has a Twitter account.
  • 20% of this group of domains has a Google+ account.
  • The number of Twitter tweets belonging to the competitor interhome.ch tweet account is 378 (since the last update).
  • The number of Twitter fans belonging to the competitor interhome.ch tweet account is 501 (since the last update).
  • The number of Twitter favorites for the competitor interhome.ch tweet account is 83 (since the last update).

Seo

  • This free report has been updated for the competitor swissfilms.ch on 2020-02-04.
  • This free report has been updated for the main domain on 2020-01-15.
  • The number of visitors from the search engine to the main domain is 0 per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The average number of visitors expected from the search engine for the competitors websites is 285132.

Server

  • It would be an advantage to compress the image at the competitor interhome.ch website: https://pbs.twimg.com/profile_images/825734109649571841/LiDKJS2h_normal.jpg in order to 945B kb.
  • The entire HTML files of the competitor 2zu1film.com homepage weighs 162 kb.
  • The mobile version of the competitor swissfilms.ch achieved 15 points for the server response and website loading times in the Google Insights test.
  • The server of the main domain responded within2.3 seconds.
  • 92 CSS/JSS static elements can be found on the website of the main domain.