Mini Content Marketing comparison of websites for arbel.ch

swissfilms.ch

62%
Change competitor

interhome.ch

62%
Change competitor

2zu1film.com

21%
Change competitor

turnusfilm.com

15%
Change competitor

arbel.ch

10%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric arbel.ch swissfilms.ch interhome.ch turnusfilm.com 2zu1film.com
Twitter followers x 3745 496 x x
Twitter following (account is following) x 1087 245 x x
Twitter likes x x x x x
Instagram followers x 3649 x x x
Instagram following (account is following) x 749 x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric arbel.ch swissfilms.ch interhome.ch turnusfilm.com 2zu1film.com
Number of Referring Backlinks (Content Popularity) (day) x 44,466 231,346 x x
Number of Referring Domains (Content Popularity) (day) x 1,546 1,022 x x
Number of URLs found in the index (day) x 268,053 399,281 x x
Number of IPs that refer to domain (day) x 1,268 556 x x
Number of subnets that refer to domain (day) x 1,016 465 x x
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 10 x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 117 x x x
Number of governmental and .gov - related domains that refer to domain (day) x 1 x x x
Number of government and .gov - related external backlinks that link to domain (day) x 2 x x x
The exact number of educational domains that refer to domain (day) x 6 x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 23 x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 6 0 x x
The number of outgoing links for this domain (day) x 8 0 x x
Average number of internal links for domain (day) x 36 37 x x
Link Strength of Referring Domains (Content Popularity) (day) x 22 44 x x
Authority of Referring Domains (Content Popularity) (day) x 21 30 x x
TrustMetric value for domain (day) - Majestic metric x 21 30 x x

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
arbel gmbh photography & film production
Desktop speed score 23
Mobile speed score 20
Mobile usability score 99
Number of all page resources 108
Number of static page resources 92
Number of JS page resources 24
Number of styles (CSS) page resources 4
Total request weight 13 kb
HTML response weight 91 kb
CSS response weight 156 kb
Images response weight 5854 kb
JS response weight 871 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://use.typekit.net/xqj3xyn.js
https://maps.google.com/maps/api/js?sensor=false&key=AIzaSyBiSiOMo1_x-c8LUEti5ykBV3khwwyis34&language=de
Cache (mobile) by setting expiry date for
https://use.typekit.net/xqj3xyn.js
https://maps.google.com/maps/api/js?sensor=false&key=AIzaSyBiSiOMo1_x-c8LUEti5ykBV3khwwyis34&language=de
Speed up server response time
Response time in 2.3 seconds
Minify your CSS files (desktop)
http://arbel.ch/wp-content/themes/arbel/css/customstyle.css?ver=4.8 - 550B (17%)
Minify your CSS files (mobile)
http://arbel.ch/wp-content/themes/arbel/css/customstyle.css?ver=4.8 - 550B (17%)
Minify HTML files (desktop)
http://arbel.ch/ - 2KiB (16%)
Minify HTML files (mobile)
http://arbel.ch/ - 2KiB (16%)
Minify JavaScript files (desktop)
http://arbel.ch/wp-content/themes/arbel/js/jquery.fancybox.js?ver=1 - 8.3KiB (37%)
http://arbel.ch/wp-content/themes/arbel/js/jquery.easing.1.3.min.js?ver=1 - 1,013B (55%)
http://arbel.ch/wp-content/themes/arbel/js/site.js?ver=1 - 530B (43%)
Minify JavaScript files (mobile)
http://arbel.ch/wp-content/themes/arbel/js/jquery.fancybox.js?ver=1 - 8.3KiB (37%)
http://arbel.ch/wp-content/themes/arbel/js/jquery.easing.1.3.min.js?ver=1 - 1,013B (55%)
http://arbel.ch/wp-content/themes/arbel/js/site.js?ver=1 - 530B (43%)
Optimize image files (desktop)
http://arbel.ch/wp-content/uploads/2017/01/mondovino_visp.jpg - 491.2KiB (44%)
http://arbel.ch/wp-content/uploads/2017/01/buespi.jpg - 244.4KiB (75%)
http://arbel.ch/wp-content/uploads/2017/02/SBB_FaszinationTransport.jpg - 221.1KiB (77%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 319.
  • The competing domain 2zu1film.com has achieved a score of 686

Content

  • The word or combination of words with the worst "Count on Page" result on the competitors website is simon manar (based first 10 subpages of the domain under investigation).
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "196:196".
  • Competitor swissfilms.ch has reached a value of 268053 for the metric: "Number of URLs found in the index (daily value)".
  • Competitor swissfilms.ch has achieved a value of 10 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • The competitor swissfilms.ch achieved a value of 23 for the metric: "Number of backlinks from .EDU domains (daily value)".

Social media

  • A link to Twitter has been found on the domain swissfilms.ch.
  • 40% of this group of domains has a Twitter account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter Following for the competitor interhome.ch tweet account is 249 (since the last update).

Seo

  • The competitors (2zu1film.com) best performing keyword is julia and it was found on the position 11
  • In the search engine rankings below, the average position for the competitor 2zu1film.com is: 41.
  • The competitor interhome.ch should get at least 184339 visitors from the search engine per month.
  • The number of visitors from the search engine to the main domain is 0 per month.
  • The competing websites have an average search engine position of 142566 in our rankings.

Server

  • The number of Javascript resources (on the homepage of the competitor 2zu1film.com) is 11 .
  • The version for smartphones and tablets of the competitor turnusfilm.com has achieved 100 points for user-experience (how user-friendly a website is).
  • The server of the main domain responded within2.3 seconds.
  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 2KiB kb each time the page is loaded.
  • The main domain website could compress the JS file http://arbel.ch/wp-content/themes/arbel/js/jquery.fancybox.js?ver=1 and save 8.3KiB kb (37%).