Mini Content Marketing comparison of websites for aprentas.ch

wst.ch

66%
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aprentas.com

62%
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igkg-beiderbasel.ch

41%
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aprentas.ch

33%

igkg-zueri.ch

29%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric aprentas.ch wst.ch igkg-zueri.ch igkg-beiderbasel.ch aprentas.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric aprentas.ch wst.ch igkg-zueri.ch igkg-beiderbasel.ch aprentas.com
Number of Referring Backlinks (Content Popularity) (day) 1,335 1,229 164 368 10,797
Number of Referring Domains (Content Popularity) (day) 98 115 20 5 201
Number of URLs found in the index (day) 1,642 3,576 10 123 5,328
Number of IPs that refer to domain (day) 84 98 17 5 153
Number of subnets that refer to domain (day) 73 87 15 5 126
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 1 0 x 2 0
The number of outgoing links for this domain (day) 1 0 x 2 0
Average number of internal links for domain (day) 0 13 x 50 8
Link Strength of Referring Domains (Content Popularity) (day) 13 28 7 13 30
Authority of Referring Domains (Content Popularity) (day) 15 38 14 8 16
TrustMetric value for domain (day) - Majestic metric 15 38 14 8 16

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
aprentas basel | Home
Desktop speed score 43
Mobile speed score 40
Mobile usability score 58
Number of all page resources 46
Number of static page resources 43
Number of JS page resources 10
Number of styles (CSS) page resources 7
Total request weight 3 kb
HTML response weight 13 kb
CSS response weight 35 kb
Images response weight 1577 kb
JS response weight 209 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://aprentas.ch/css/languagemapping.css
http://aprentas.ch/css/lytebox.css
http://aprentas.ch/css/main.css
Cache (mobile) by setting expiry date for
http://aprentas.ch/css/languagemapping.css
http://aprentas.ch/css/lytebox.css
http://aprentas.ch/css/main.css
Minify HTML files (desktop)
http://aprentas.ch/home.cfm - 1.6KiB (13%)
Minify HTML files (mobile)
http://aprentas.ch/home.cfm - 1.6KiB (13%)
Minify JavaScript files (desktop)
http://aprentas.ch/plugins/lytebox.js - 1.8KiB (25%)
http://aprentas.ch/fancybox/jquery.fancybox-1.3.4.js - 1.4KiB (20%)
Minify JavaScript files (mobile)
http://aprentas.ch/plugins/lytebox.js - 1.8KiB (25%)
http://aprentas.ch/fancybox/jquery.fancybox-1.3.4.js - 1.4KiB (20%)
Optimize image files (desktop)
http://aprentas.ch/images/homepage_bild_5.jpg - 166.1KiB (74%)
http://aprentas.ch/images/homepage_bild_2.jpg - 155KiB (72%)
http://aprentas.ch/images/homepage_bild_1.jpg - 140.3KiB (73%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 767.
  • The competing domain wst.ch has achieved a score of 1533

Content

  • The main domain probably has a legal disclosure subpage.
  • There is much to suggest that the main domain website has an online shop.
  • The achieved value for the metric: "Trustmetric value for this domain - majestic metric" is 15 .
  • Competitor wst.ch has reached a value of 0 for the metric: "Number of outgoing links".
  • The competitor aprentas.com has achieved a value of 16 for the metric: "Trust metric - Majestic metric".

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.

Seo

  • The search engine rankings update for the main domain took place on 2018-02-28.
  • Of all the URLs found in the domain igkg-zueri.ch, "http://www.igkg-zueri.ch/" is the most frequently found URL in the search results.
  • The best position ever found for the competitor igkg-beiderbasel.ch was 9 and it was found the keyword :keyword.
  • The competitor aprentas.com should get at least 1103 visitors from the search engine per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The main domain size of the website should reach 1,120 pages.
  • It would be an advantage to compress the image at the main domain: http://aprentas.ch/images/homepage_bild_1.jpg in order to 140.3KiB kb.
  • The entire HTML files of the main domain homepage weighs 13 kb.
  • When the homepage of the competitor igkg-zueri.ch is loaded once, 18 objects are downloaded (files, JS scripts, etc.).
  • On the homepage, belonging to igkg-beiderbasel.ch 3 CSS files can be identified.