Mini Content Marketing comparison of websites for apartmenttherapy.com

ebay.co.uk

65%
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thefreedictionary.com

30%
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vocabulary.com

23%
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apartmenttherapy.com

20%

wish.com

11%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric apartmenttherapy.com ebay.co.uk thefreedictionary.com vocabulary.com wish.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric apartmenttherapy.com ebay.co.uk thefreedictionary.com vocabulary.com wish.com
Number of Referring Backlinks (Content Popularity) (day) 5,411,857 162,117,668 44,958,369 1,615,636 1,996,526
Number of Referring Domains (Content Popularity) (day) 58,416 124,325 94,490 24,009 11,193
Number of URLs found in the index (day) 1,314,183 65,281,432 17,762,937 503,182 663,168
Number of IPs that refer to domain (day) 34,968 70,007 63,430 19,365 8,727
Number of subnets that refer to domain (day) 20,017 36,407 35,518 13,317 5,998
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 156 238 1,333 548 10
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 692 7,836 89,069 9,260 18
Number of governmental and .gov - related domains that refer to domain (day) 22 99 136 32 x
Number of government and .gov - related external backlinks that link to domain (day) 97 2,660 5,509 426 x
The exact number of educational domains that refer to domain (day) 132 61 597 217 6
Number of Backlinks from .EDU Domains (Content Popularity) (day) 612 2,860 17,084 1,166 14
The exact number of government domains that refer to domain (day) 16 6 50 10 x
The exact number of government links that refer to domain (day) 79 10 184 76 x
Average number of outgoing links to unique domains for that domain (day) 3 0 2 2 0
The number of outgoing links for this domain (day) 6 0 4 2 0
Average number of internal links for domain (day) 13 30 61 48 4
Link Strength of Referring Domains (Content Popularity) (day) 68 73 62 59 47
Authority of Referring Domains (Content Popularity) (day) 71 78 62 63 27
TrustMetric value for domain (day) - Majestic metric 71 78 62 63 27

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Apartment Therapy | Saving the world, one room at a time
Desktop speed score 85
Mobile speed score 74
Mobile usability score 100
Number of all page resources 61
Number of static page resources 38
Number of JS page resources 37
Number of styles (CSS) page resources 2
Total request weight 12 kb
HTML response weight 126 kb
CSS response weight 291 kb
Images response weight 112 kb
JS response weight 2898 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://collector-pxjayeky18.perimeterx.net/api/v1/collector
https://d3b02estmut877.cloudfront.net/grumi-ip.js
https://assets.pinterest.com/js/pinit_main.js?0.33025058545172215
Cache (mobile) by setting expiry date for
https://collector-pxjayeky18.perimeterx.net/api/v1/collector
https://d3b02estmut877.cloudfront.net/grumi-ip.js
https://assets.pinterest.com/js/pinit_main.js?0.33025058545172215
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 733.
  • The competing domain vocabulary.com has achieved a score of 824

Content

  • We think there is a blog section on the competitors website "vocabulary.com".
  • The word or combination of words with the worst "Count on Page" result is perimeterx incaccess (based first 10 subpages of the domain under investigation).
  • The word or combination of words with the best median result regarding the frequency is been (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency is perimeterx incaccess (based on first 10 subpages of examined domain).
  • Competitor ebay.co.uk has achieved a value of 2660 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".

Social media

  • A link to Instagram was found on the main domain.
  • A link to Twitter has been found on the domain vocabulary.com.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter fans belonging to the competitor vocabulary.com tweet account is 60515 (since the last update).

Seo

  • The best position ever found for the competitor thefreedictionary.com was 1 and it was found the keyword :keyword.
  • The URL https://www.apartmenttherapy.com/organizing-cleaning is the most common search engine result in our search engine rankings
  • This free report has been updated for the main domain on 2020-01-21.
  • In the search engine rankings above, the average position of the main domain is: 67.
  • The competing websites have an average search engine position of 2178721 in our rankings.

Server

  • The main domain has a number of pages indexed in the search engine of 294,000.
  • The total amount of the website requests on competitor vocabulary.com was calculated at 4 kb.
  • The compression of the HTML together with INLINE CSS and JS enables the competitor vocabulary.com website to save 1.5KiB kb each time the page is loaded.
  • Static objects of the main domain are numerous and https://collector-pxjayeky18.perimeterx.net/api/v1/collector, https://d3b02estmut877.cloudfront.net/grumi-ip.js, https://assets.pinterest.com/js/pinit_main.js?0.33025058545172215, https://assets.pinterest.com/js/pinit.js could have information about their expiry date and be loaded from the cache of the browser.
  • On the homepage of the main domain 2 CSS files can be identified.