Mini Content Marketing comparison of websites for apartmenttherapy.com

ebay.co.uk

65%
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thefreedictionary.com

30%
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vocabulary.com

23%
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apartmenttherapy.com

20%

wish.com

11%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric apartmenttherapy.com ebay.co.uk thefreedictionary.com vocabulary.com wish.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric apartmenttherapy.com ebay.co.uk thefreedictionary.com vocabulary.com wish.com
Number of Referring Backlinks (Content Popularity) (day) 5,411,857 162,117,668 44,958,369 1,615,636 1,996,526
Number of Referring Domains (Content Popularity) (day) 58,416 124,325 94,490 24,009 11,193
Number of URLs found in the index (day) 1,314,183 65,281,432 17,762,937 503,182 663,168
Number of IPs that refer to domain (day) 34,968 70,007 63,430 19,365 8,727
Number of subnets that refer to domain (day) 20,017 36,407 35,518 13,317 5,998
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 156 238 1,333 548 10
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 692 7,836 89,069 9,260 18
Number of governmental and .gov - related domains that refer to domain (day) 22 99 136 32 x
Number of government and .gov - related external backlinks that link to domain (day) 97 2,660 5,509 426 x
The exact number of educational domains that refer to domain (day) 132 61 597 217 6
Number of Backlinks from .EDU Domains (Content Popularity) (day) 612 2,860 17,084 1,166 14
The exact number of government domains that refer to domain (day) 16 6 50 10 x
The exact number of government links that refer to domain (day) 79 10 184 76 x
Average number of outgoing links to unique domains for that domain (day) 3 0 2 2 0
The number of outgoing links for this domain (day) 6 0 4 2 0
Average number of internal links for domain (day) 13 30 61 48 4
Link Strength of Referring Domains (Content Popularity) (day) 68 73 62 59 47
Authority of Referring Domains (Content Popularity) (day) 71 78 62 63 27
TrustMetric value for domain (day) - Majestic metric 71 78 62 63 27

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Apartment Therapy | Saving the world, one room at a time
Desktop speed score 85
Mobile speed score 74
Mobile usability score 100
Number of all page resources 61
Number of static page resources 38
Number of JS page resources 37
Number of styles (CSS) page resources 2
Total request weight 12 kb
HTML response weight 126 kb
CSS response weight 291 kb
Images response weight 112 kb
JS response weight 2898 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://collector-pxjayeky18.perimeterx.net/api/v1/collector
https://d3b02estmut877.cloudfront.net/grumi-ip.js
https://assets.pinterest.com/js/pinit_main.js?0.33025058545172215
Cache (mobile) by setting expiry date for
https://collector-pxjayeky18.perimeterx.net/api/v1/collector
https://d3b02estmut877.cloudfront.net/grumi-ip.js
https://assets.pinterest.com/js/pinit_main.js?0.33025058545172215
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 733.
  • The competing domain wish.com has achieved a score of 403

Content

  • The word or combination of words with the worst "Count on Page" result on the competitors website is amended terms (based first 10 subpages of the domain under investigation).
  • We think there is a blog section on the competitors website "vocabulary.com".
  • The competitor ebay.co.uk has achieved a value of 7836 for the metric: "Number of backlinks from .EDU and .EDU-like domains (daily value)".
  • Competitor ebay.co.uk has achieved a value of 61 for the metric: "Number of referring .EDU domains (daily value)".
  • The competitor ebay.co.uk achieved a value of 2860 for the metric: "Number of backlinks from .EDU domains (daily value)".

Social media

  • The main domain category on Facebook is "Home & Garden Website".
  • A link to Twitter has been found on the domain vocabulary.com.
  • 0% of this group of domains has a Youtube account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter tweets belonging to the competitor vocabulary.com tweet account is 15387 (since the last update).

Seo

  • In the search engine rankings below, the average position for the competitor wish.com is: 54.
  • The competitor vocabulary.com should get at least 1027299 visitors from the search engine per month.
  • This free report has been updated for the main domain on 2020-01-21.
  • The main domain's best performing keyword is before and it was found on the position 30
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • It would be an advantage to compress the image at the competitor wish.com website: https://contestimg.wish.com/api/image/fetch?contest_id=55010248a0086e174de6355d&w=230&h=230&cache_buster=a71e5d2fc96c2a13061d0aaf45f75237 in order to 3.1KiB kb.
  • The desktop version of the website vocabulary.com had 74 points scored at Google Insights.
  • The version for smartphones and tablets of the competitor wish.com has achieved 93 points for user-experience (how user-friendly a website is).
  • The entire HTML files of the main domain homepage weighs 126 kb.
  • The version for smartphones and tablets of the main domain has achieved 100 points for user-experience (how user-friendly a website is).