Mini Content Marketing comparison of websites for


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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Twitter followers x 66900
Twitter following (account is following) x 467
Twitter likes x x
Instagram followers x x
Instagram following (account is following) x x
Youtube subscribers x x
Youtube comments x x
Youtube videos x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Number of Referring Backlinks (Content Popularity) (day) 4,465,147 3,534,124
Number of Referring Domains (Content Popularity) (day) 95,397 16,518
Number of URLs found in the index (day) 152,010 593,976
Number of IPs that refer to domain (day) 53,044 11,793
Number of subnets that refer to domain (day) 33,491 7,236
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 450 47
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 5,272 134
Number of governmental and .gov - related domains that refer to domain (day) 58 9
Number of government and .gov - related external backlinks that link to domain (day) 603 29
The exact number of educational domains that refer to domain (day) 209 26
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2,245 77
The exact number of government domains that refer to domain (day) 11 5
The exact number of government links that refer to domain (day) 122 13
Average number of outgoing links to unique domains for that domain (day) 0 9
The number of outgoing links for this domain (day) 1 25
Average number of internal links for domain (day) 9 69
Link Strength of Referring Domains (Content Popularity) (day) 48 54
Authority of Referring Domains (Content Popularity) (day) 50 38
TrustMetric value for domain (day) - Majestic metric 50 38

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title | Kostenlose Email, Nachrichten & Wetter, Finanzen , Sport und Star-News auf
Desktop speed score 64
Mobile speed score 60
Mobile usability score 97
Number of all page resources 128
Number of static page resources 69
Number of JS page resources 46
Number of styles (CSS) page resources 37
Total request weight 25 kb
HTML response weight 117 kb
CSS response weight 157 kb
Images response weight 556 kb
JS response weight 900 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
Cache (mobile) by setting expiry date for
Minify your CSS files (desktop) - 637B (96%) - 563B (22%)
Minify your CSS files (mobile) - 637B (96%) - 563B (22%)
Minify JavaScript files (desktop) - 1.5KiB (53%) - 1.4KiB (26%) - 1.3KiB (20%)
Minify JavaScript files (mobile) - 1.5KiB (53%) - 1.4KiB (26%) - 1.3KiB (20%)
Optimize image files (desktop) - 41.6KiB (90%) - 41.1KiB (90%) - 40.4KiB (90%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition


  • Die Domain achieved a Score of 2770.
  • The competing domain has achieved a score of 1160


  • The word or combination of words with the worst "Count on Page" result on the competitors website is alexandra hildebrandt (based first 10 subpages of the domain under investigation).
  • The competitor "" enables visitors to subscribe to their newsletter list.
  • We think there is a blog section on the competitors website "".
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 53044.
  • The achieved value for the metric: "Trustmetric value for this domain - majestic metric" is 50 .

Social media

  • The domain has a Twitter account.
  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of Twitter tweets belonging to the competitor tweet account is 36827 (since the last update).


  • This free report has been updated for the competitor on 2020-01-23.
  • The best position ever found for the competitor was 35 and it was found the keyword :keyword.
  • The competitor should get at least 856479 visitors from the search engine per month.
  • The main domain's best performing keyword is dehttp and it was found on the position 16
  • The competing websites have an average search engine position of 856536 in our rankings.


  • The main domain has a number of pages indexed in the search engine of 23,200.
  • On the homepage, belonging to 10 CSS files can be identified.
  • The entire CSS files of the competitor homepage weighs 629 kb.
  • The HTML script of the competitor weighs 5244 kb.
  • The main domain website could compress the JS file and save 575B kb (22%).