Mini
Content Marketing comparison of websites for amnesty.org.uk
vocabulary.com
history.com
grammarly.com
pancan.org
amnesty.org.uk
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | amnesty.org.uk | history.com | vocabulary.com | grammarly.com | pancan.org | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 4868780 |
| Youtube subscribers | x | x | x | x | 5270 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 306 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | amnesty.org.uk | history.com | vocabulary.com | grammarly.com | pancan.org |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 743,534 | 4,690,057 | 1,615,636 | 1,858,924 | 207,721 |
| Number of Referring Domains (Content Popularity) (day) | 15,845 | 99,925 | 24,009 | 26,375 | 5,866 |
| Number of URLs found in the index (day) | 211,960 | 288,880 | 503,182 | 77,319 | 2,780,549 |
| Number of IPs that refer to domain (day) | 11,659 | 61,619 | 19,365 | 20,182 | 3,864 |
| Number of subnets that refer to domain (day) | 8,148 | 33,464 | 13,317 | 13,050 | 3,129 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 202 | 1,413 | 548 | 1,077 | 108 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 1,351 | 20,198 | 9,260 | 863,273 | 621 |
| Number of governmental and .gov - related domains that refer to domain (day) | 40 | 159 | 32 | 21 | 21 |
| Number of government and .gov - related external backlinks that link to domain (day) | 12,867 | 1,187 | 426 | 960 | 160 |
| The exact number of educational domains that refer to domain (day) | 55 | 1,136 | 217 | 479 | 108 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 204 | 17,059 | 1,166 | 25,062 | 621 |
| The exact number of government domains that refer to domain (day) | 6 | 130 | 10 | 10 | 21 |
| The exact number of government links that refer to domain (day) | 60 | 1,050 | 76 | 19 | 160 |
| Average number of outgoing links to unique domains for that domain (day) | 5 | 6 | 2 | 1 | 4 |
| The number of outgoing links for this domain (day) | 5 | 12 | 2 | 1 | 4 |
| Average number of internal links for domain (day) | 43 | 40 | 48 | 7 | 11 |
| Link Strength of Referring Domains (Content Popularity) (day) | 54 | 66 | 59 | 55 | 47 |
| Authority of Referring Domains (Content Popularity) (day) | 62 | 75 | 63 | 39 | 62 |
| TrustMetric value for domain (day) - Majestic metric | 62 | 75 | 63 | 39 | 62 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Home | Amnesty International UK |
|
| Desktop speed score | 50 |
|---|---|
| Mobile speed score | 37 |
| Mobile usability score | 100 |
| Number of all page resources | 118 |
| Number of static page resources | 61 |
| Number of JS page resources | 41 |
| Number of styles (CSS) page resources | 25 |
| Total request weight | 20 kb |
| HTML response weight | 167 kb |
| CSS response weight | 167 kb |
| Images response weight | 559 kb |
| JS response weight | 2076 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Avoid landing page redirects for the following chain of redirected URLs http://amnesty.org.uk/
https://amnesty.org.uk/
https://www.amnesty.org.uk/
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Cache (desktop) by setting expiry date for https://m.addthisedge.com/live/boost/amnestyuk/_ate.track.config_resp
https://cdn.optimizely.com/js/3262330469.js
https://c.flx1.com/4-15264.js?id=15264&m=4?id=15264&m=4
|
|
Cache (mobile) by setting expiry date for https://load.s3.amazonaws.com/pixel.gif
https://m.addthisedge.com/live/boost/amnestyuk/_ate.track.config_resp
https://cdn.optimizely.com/js/3262330469.js
|
|
Minify your CSS files (desktop) https://www.amnesty.org.uk/core/themes/stable/css/system/components/hidden.module.css?oschtf - 1KiB (75%)
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Minify your CSS files (mobile) https://www.amnesty.org.uk/core/themes/stable/css/system/components/hidden.module.css?oschtf - 1KiB (75%)
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Minify HTML files (desktop) https://www.amnesty.org.uk/ - 12.2KiB (24%)
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Minify HTML files (mobile) https://www.amnesty.org.uk/ - 12.2KiB (24%)
|
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Minify JavaScript files (desktop) https://www.amnesty.org.uk/themes/proto/assets/js/custom.js?v=1.x - 22.4KiB (45%)
https://www.amnesty.org.uk/themes/proto/assets/js/vendor/jquery.fancybox.js?v=8.2.8 - 16.9KiB (36%)
https://www.amnesty.org.uk/core/misc/drupal.js?v=8.2.8 - 14.8KiB (78%)
|
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Minify JavaScript files (mobile) https://www.amnesty.org.uk/themes/proto/assets/js/custom.js?v=1.x - 22.4KiB (45%)
https://www.amnesty.org.uk/themes/proto/assets/js/vendor/jquery.fancybox.js?v=8.2.8 - 16.9KiB (36%)
https://www.amnesty.org.uk/core/misc/drupal.js?v=8.2.8 - 14.8KiB (78%)
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Optimize image files (desktop) https://www.amnesty.org.uk/files/styles/homepage_slider/s3fs/2017-06/shawkan-home.jpg?No.mIW.s5EGKgAjRrDEbBqbGJUt.ARS5&itok=nTCdT_2X - 23.7KiB (78%)
https://www.amnesty.org.uk/files/styles/aiuk_hp_news/s3fs/2017-07/Mosul_2_0.jpg?h1Zui.Z8avz1K2VhW1Tlcv8xq3tKqCud&itok=H1xvgtJe - 17.1KiB (70%)
https://www.amnesty.org.uk/files/styles/homepage_slider/s3fs/2017-05/privacy300x300.jpg?B56vn_XOnnR11OvmtLasnbu0NAwkVvpN&itok=2DBQ8aXI - 16.2KiB (77%)
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Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 540.
- The competing domain grammarly.com has achieved a score of 877
Content
- For the popular word history, this would be a similar word combination: from history, history schedule, history create, history shows, history emails
- The word or combination of words with the worst "Count on Page" result is hire find (based first 10 subpages of the domain under investigation).
- The term policy only appears on one competitor's website - vocabulary.com.
- Competitor vocabulary.com has achieved a value of 48 for the metric:"Average number of internal links".
- The competitor vocabulary.com has achieved a value of 59 for the metric: "Link power of the referring domains".
Social media
- The domain vocabulary.com has a Twitter account.
- 100% of this group of domains has a Twitter account.
- 20% of this group of domains has a Youtube account.
- The competitor pancan.org has created 204 youtube videos.
- The number of Twitter fans belonging to the main domain facebook account is 267994 (since the last update).
Seo
- The URL https://www.vocabulary.com/dictionary/appear is the most frequent url in our search engine rankings, which belongs to the competitor vocabulary.com
- The data of the search engine results was updated on the 2020-01-15 for the domain pancan.org.
- This free report has been updated for the main domain on 2020-01-09.
- The domain grammarly.com has the best search engine rankings average position.
- The average number of visitors expected from the search engine for the competitors websites is 1627523.
Server
- The CSS of the competitor vocabulary.com website accounts for13% of all data transfers.
- The compression of the HTML together with INLINE CSS and JS enables the competitor history.com website to save 9.3KiB kb each time the page is loaded.
- The competitor's history.com meta title is: HISTORY | Watch Full Episodes of Your Favorite Shows .
- The entire HTML files of the competitor history.com homepage weighs 274 kb.
- The desktop version of the main domain received an Insights value of 50 for the performance.