Mini
Content Marketing comparison of websites for americanrepertorytheater.org
giphy.com
theguardian.com
americanrepertorytheater.org
thecrossing.church
babycentre.co.uk
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | americanrepertorytheater.org | theguardian.com | giphy.com | thecrossing.church | babycentre.co.uk | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | americanrepertorytheater.org | theguardian.com | giphy.com | thecrossing.church | babycentre.co.uk |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 100,572 | 247,407,602 | 28,971,255 | 5,926 | 783,566 |
| Number of Referring Domains (Content Popularity) (day) | 3,039 | 726,461 | 178,756 | 155 | 10,990 |
| Number of URLs found in the index (day) | 52,164 | 7,349,878 | 6,506,653 | 10,916 | 2,504,338 |
| Number of IPs that refer to domain (day) | 2,102 | 323,779 | 108,597 | 146 | 8,286 |
| Number of subnets that refer to domain (day) | 1,760 | 118,839 | 52,667 | 139 | 5,915 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 88 | 4,007 | 874 | 4 | 48 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 3,803 | 566,317 | 38,874 | 38 | 118 |
| Number of governmental and .gov - related domains that refer to domain (day) | 4 | 900 | 122 | x | 28 |
| Number of government and .gov - related external backlinks that link to domain (day) | 12 | 16,466 | 694,322 | x | 11,597 |
| The exact number of educational domains that refer to domain (day) | 83 | 1,583 | 463 | 4 | 16 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 3,797 | 183,341 | 13,668 | 38 | 24 |
| The exact number of government domains that refer to domain (day) | 4 | 201 | 38 | x | x |
| The exact number of government links that refer to domain (day) | 12 | 4,041 | 995 | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 3 | 1 | 2 | 3 | 13 |
| The number of outgoing links for this domain (day) | 7 | 2 | 2 | 5 | 17 |
| Average number of internal links for domain (day) | 9 | 6 | 8 | 34 | 187 |
| Link Strength of Referring Domains (Content Popularity) (day) | 43 | 90 | 71 | 33 | 48 |
| Authority of Referring Domains (Content Popularity) (day) | 47 | 83 | 49 | 35 | 53 |
| TrustMetric value for domain (day) - Majestic metric | 47 | 83 | 49 | 35 | 53 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title A.R.T. - American Repertory Theater |
|
| Desktop speed score | 62 |
|---|---|
| Mobile speed score | 44 |
| Mobile usability score | 100 |
| Number of all page resources | 117 |
| Number of static page resources | 86 |
| Number of JS page resources | 19 |
| Number of styles (CSS) page resources | 38 |
| Total request weight | 20 kb |
| HTML response weight | 133 kb |
| CSS response weight | 247 kb |
| Images response weight | 750 kb |
| JS response weight | 558 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for http://www.googletagmanager.com/gtm.js?id=GTM-N7PJWF
http://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/120063624998296?v=2.7.18
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Cache (mobile) by setting expiry date for http://m.americanrepertorytheater.org/m2/resources/js/SignalR/jquery-1.6.4.min.js
http://m.americanrepertorytheater.org/m2/resources/js/SignalR/jquery.signalR-2.0.2.min.js
http://m.americanrepertorytheater.org/m2/resources/js/SwitchCaseGroup/helpers/jquery-barcode.min.js
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Minify your CSS files (desktop) http://americanrepertorytheater.org/sites/all/themes/art2012/css/pages.css?osqkdd - 4.1KiB (25%)
http://americanrepertorytheater.org/sites/all/themes/art2012/css/html-reset.css?osqkdd - 2.3KiB (45%)
http://americanrepertorytheater.org/sites/all/themes/art2012/css/layout-fixed.css?osqkdd - 1.1KiB (74%)
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Minify JavaScript files (desktop) https://redirect.instantencore.com/utilities/mowebjavascript/5186636/script.js - 6.1KiB (64%)
http://americanrepertorytheater.org/sites/default/files/js/js__Eb7iH1V8MBmaOTMCn-AKjjwTjh2x6FnwyDSrwrZsBA.js - 5.2KiB (48%)
http://americanrepertorytheater.org/sites/default/files/js/js_5ZvYbR_RpAnAa4Gy_hGCjwhuaBQEWzQIAwlMCStkIuU.js - 5.1KiB (44%)
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Minify JavaScript files (mobile) https://services.instantencore.com/1/App/Init.json?cid=5186636&appversion=1.61.00&platform=webapp&deviceId=cf4e790d-557e-47b0-9921-46e7a7602446&_dc=1500310725048&taccountEmail=&taccountToken=&tsessionKey=&maintainSession=0&tpromoCode=&page=1&start=0&limit=25&callback=Ext.data.JsonP.callback1 - 23.3KiB (47%)
http://m.americanrepertorytheater.org/m2/resources/js/SwitchCaseGroup/helpers/Facebook.js?v=161102 - 945B (54%)
http://m.americanrepertorytheater.org/m2/resources/js/SignalR/server.js?v=161102 - 647B (50%)
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Optimize image files (desktop) http://americanrepertorytheater.org/sites/default/files/styles/tile_large/public/pageimages/Donkey%20Show%20dance%20floor.jpg?itok=THxm9BBT - 170.8KiB (74%)
http://americanrepertorytheater.org/sites/default/files/styles/tile_large/public/pageimages/1718-seasonannounce--wide1.jpg?itok=wzkdEmtR - 123KiB (73%)
http://americanrepertorytheater.org/sites/default/files/styles/tile_small/public/uploaded/pageimages-vertical/1718-obeornGLOW-web-pennyvert.jpg?itok=hzSrLp9E - 36.2KiB (69%)
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Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 611.
- The competing domain babycentre.co.uk has achieved a score of 510
Content
- 185 Words / phrases were found at competitor "giphy.com".
- The competitor giphy.com has achieved a value of 108597 for the metric: "Number of referring domains from different IPs (daily value)".
- Competitor giphy.com has achieved a value of 38 for the metric: "Number of referring .GOV domains (daily value)".
- Competitor giphy.com has achieved a value of 995 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
- Competitor giphy.com has achieved a value of 8 for the metric:"Average number of internal links".
Social media
- A link to Google+ was found on the competitors website: babycentre.co.uk.
- The domain thecrossing.church has an Instagram account.
- 0% of this group of domains has a LinkedIn account.
- On Facebook, the main domain is followed by 8065 fans.
- On Twitter, the main domain ha an activity of 3538 tweets.
Seo
- Of all the URLs found in the domain thecrossing.church, "https://thecrossing.church/" is the most frequently found URL in the search results.
- The competitors (babycentre.co.uk) best performing keyword is tigen and it was found on the position 26
- The search engine rankings update for the main domain took place on 2019-11-26.
- The domain thecrossing.church has the best search engine rankings average position.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
Server
- The number of Javascript resources (on the homepage of the competitor thecrossing.church) is 11 .
- The total amount of the website requests on competitor theguardian.com was calculated at 55 kb.
- The entire HTML files of the competitor babycentre.co.uk homepage weighs 221 kb.
- 86 CSS/JSS static elements can be found on the website of the main domain.
- The number of Javascript resources (on the homepage of the main domain) is 19 .