Mini Content Marketing comparison of websites for ama.ch

innotrans.de

73%
Change competitor

messe-duesseldorf.de

32%
Change competitor

zagg.ch

21%
Change competitor

zugermesse.ch

20%
Change competitor

ama.ch

9%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric ama.ch zagg.ch zugermesse.ch innotrans.de messe-duesseldorf.de
Twitter followers x x x x 8556
Twitter following (account is following) x x x x 126
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric ama.ch zagg.ch zugermesse.ch innotrans.de messe-duesseldorf.de
Number of Referring Backlinks (Content Popularity) (day) 1,797 x x 1,653,098 2,347,020
Number of Referring Domains (Content Popularity) (day) 139 x x 4,345 5,409
Number of URLs found in the index (day) 334 x x 12,832,541 2,220,495
Number of IPs that refer to domain (day) 116 x x 2,964 3,711
Number of subnets that refer to domain (day) 104 x x 2,455 2,855
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x 9 4
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x 30 18
Number of governmental and .gov - related domains that refer to domain (day) x x x 14 6
Number of government and .gov - related external backlinks that link to domain (day) x x x 61 29
The exact number of educational domains that refer to domain (day) x x x x 1
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x 4
The exact number of government domains that refer to domain (day) x x x 2 x
The exact number of government links that refer to domain (day) x x x 7 x
Average number of outgoing links to unique domains for that domain (day) 10 x x 0 1
The number of outgoing links for this domain (day) 10 x x 0 1
Average number of internal links for domain (day) 19 x x 50 10
Link Strength of Referring Domains (Content Popularity) (day) 12 x x 44 41
Authority of Referring Domains (Content Popularity) (day) 16 x x 57 38
TrustMetric value for domain (day) - Majestic metric 16 x x 57 38

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
AMA 21. MÄRZ BIS 25. MÄRZ 2018 - Home
Mobile usability score 92
Number of all page resources 55
Number of static page resources 49
Number of JS page resources 16
Number of styles (CSS) page resources 10
Total request weight 4 kb
HTML response weight 21 kb
CSS response weight 219 kb
Images response weight 18974 kb
JS response weight 440 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.ama.ch/include/jquery/jquery-include.js
http://www.ama.ch/include/jquery/jquery-insert.js
http://www.ama.ch/include/jquery/jquery-min.js
Cache (mobile) by setting expiry date for
http://www.ama.ch/include/jquery/jquery-include.js
http://www.ama.ch/include/jquery/jquery-insert.js
http://www.ama.ch/include/jquery/jquery-min.js
Minify your CSS files (desktop)
http://www.ama.ch/include/jquery/jquery-ui.css - 7.9KiB (25%)
http://www.ama.ch/modules/colorbox/1/colorbox.css - 1.1KiB (25%)
http://www.ama.ch/templates/AMA_start/css/sl-slide.css - 959B (16%)
Minify your CSS files (mobile)
http://www.ama.ch/include/jquery/jquery-ui.css - 7.9KiB (25%)
http://www.ama.ch/modules/colorbox/1/colorbox.css - 1.1KiB (25%)
http://www.ama.ch/templates/AMA_start/css/sl-slide.css - 959B (16%)
Minify HTML files (desktop)
http://ama.ch/ - 813B (19%)
Minify HTML files (mobile)
http://ama.ch/ - 813B (19%)
Minify JavaScript files (desktop)
http://www.ama.ch/templates/AMA_start/js/jquery.slitslider.js - 6.4KiB (43%)
http://www.ama.ch/modules/colorbox/frontend.js - 3.4KiB (40%)
http://www.ama.ch/include/jquery/jquery-include.js - 800B (25%)
Minify JavaScript files (mobile)
http://www.ama.ch/templates/AMA_start/js/jquery.slitslider.js - 6.4KiB (43%)
http://www.ama.ch/modules/colorbox/frontend.js - 3.4KiB (40%)
http://www.ama.ch/include/jquery/jquery-include.js - 800B (25%)
Optimize image files (desktop)
http://www.ama.ch/media/Impressionen_2017/170402_walk_7-103.jpg - 5.2MiB (99%)
http://www.ama.ch/media/ama_2018/160406_eroeffnung-0104.jpg - 4.3MiB (99%)
http://www.ama.ch/media/Impressionen_2017/170402_stubete-104.jpg - 3.8MiB (99%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 275.
  • The competing domain zugermesse.ch has achieved a score of 655

Content

  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is messe produkte (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency is ausstellungsfläche rauchverbotwillkommen (based on first 10 subpages of examined domain).
  • The competitor innotrans.de has achieved a value of 1653098 for the metric: "Number of incoming backlinks (daily value)".
  • The competitor innotrans.de has achieved a value of 30 for the metric: "Number of backlinks from .EDU and .EDU-like domains (daily value)".
  • Competitor innotrans.de has achieved a value of 61 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".

Social media

  • A link to Twitter has been found on the domain messe-duesseldorf.de.
  • The domain messe-duesseldorf.de has a Linkedin account.
  • 20% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter fans belonging to the competitor messe-duesseldorf.de tweet account is 8556 (since the last update).

Seo

  • The data of the search engine results was updated on the 2020-02-09 for the domain messe-duesseldorf.de.
  • The best position ever found for the competitor zagg.ch was 1 and it was found the keyword :keyword.
  • The URL http://www.ama.ch/ occurs most frequently in the search engine results.
  • From this group of websites, the domain innotrans.de has the best average position among in search engine rankings.
  • The competing websites have an average search engine position of 31635 in our rankings.

Server

  • The CSS file on the competitor innotrans.de http://www.innotrans.de/media/master_layout/master_layout_styles/print.css could be compressed to save 27% - 1.7KiB kb.
  • The entire CSS files of the competitor zagg.ch homepage weighs 56 kb.
  • The main domain website could compress the JS file http://www.ama.ch/modules/itemz/frontend.js and save 574B kb (30%).
  • The number of Javascript resources (on the homepage of the main domain) is 16 .
  • The HTML script of the main domain weighs 440 kb.