Mini Content Marketing comparison of websites for

Change competitor

Change competitor

Change competitor

Change competitor


Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Twitter followers x 484 x 20918 483
Twitter following (account is following) x 1225 x 5310 1226
Twitter likes x 2121 x x x
Instagram followers x x x x 2789
Instagram following (account is following) x x x x 6885
Youtube subscribers x x x 2240 x
Youtube comments x x x x x
Youtube videos x x x 289 x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Number of Referring Backlinks (Content Popularity) (day) 23,642 1,103,805 42,973 30,809 1,364,948
Number of Referring Domains (Content Popularity) (day) 1,305 647 706 72 696
Number of URLs found in the index (day) 610,317 262,882 34,237 66 433,898
Number of IPs that refer to domain (day) 1,113 445 611 68 462
Number of subnets that refer to domain (day) 627 387 548 67 414
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 2 7 19 2 6
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 5 65 62 32 262
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) 1 4 16 2 3
Number of Backlinks from .EDU Domains (Content Popularity) (day) 4 15 46 32 210
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 0 3 5 0 2
The number of outgoing links for this domain (day) 0 6 6 0 4
Average number of internal links for domain (day) 84 13 48 0 10
Link Strength of Referring Domains (Content Popularity) (day) 41 54 39 18 54
Authority of Referring Domains (Content Popularity) (day) 14 23 27 26 22
TrustMetric value for domain (day) - Majestic metric 14 23 27 26 22

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Usability - optimization suggestions

Selected advices to optimize loading times.

Summary of some information about this domain and its competition


  • Die Domain achieved a Score of 390.
  • The competing domain has achieved a score of 2739


  • The word or combination of words with the worst "Count on Page" result on the competitors website is business degree (based first 10 subpages of the domain under investigation).
  • 158 Words / phrases were found at competitor "".
  • Competitor has reached a value of 66 for the metric: "Number of URLs found in the index (daily value)".
  • The competitor has achieved a value of 18 for the metric: "Link power of the referring domains".
  • The competitor has achieved a value of 26 for the metric: "Trust metric - Majestic metric".

Social media

  • Facebook gives the category Education for the domain
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of YouTube views of the competitor youtube account is 2088305 (since the last update).
  • The competitor youtube account has reached a subscribers number of 2240 (since the last update)
  • The number of Twitter favorites for the competitor tweet account is 2121 (since the last update).


  • Of all the URLs found in the domain, "" is the most frequently found URL in the search results.
  • The average position in the search engine rankings for the website is 53.
  • The competitor should get at least 0 visitors from the search engine per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 60 in our rankings.


  • The competitor has a number of pages indexed in the search engine of 86,100.
  • The main domain size of the website should reach 509,000 pages.
  • The CSS of the competitor website accounts for8% of all data transfers.
  • The number of Javascript resources (on the homepage of the competitor is 18 .
  • Some links and buttons are too small and can cause problems for website visitors of the competitor website.