Mini Content Marketing comparison of websites for alpine-trails.ch

trails.visitazores.com

73%
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verbier.ch

29%
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saalbach.com

23%
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herbert.bike

17%
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alpine-trails.ch

14%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric alpine-trails.ch verbier.ch herbert.bike saalbach.com trails.visitazores.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 3600
Youtube comments x x x x x
Youtube videos x x x x 114

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric alpine-trails.ch verbier.ch herbert.bike saalbach.com trails.visitazores.com
Number of Referring Backlinks (Content Popularity) (day) x 545,583 9,460 439,118 7,033
Number of Referring Domains (Content Popularity) (day) x 2,964 201 3,902 410
Number of URLs found in the index (day) x 126,251 1,972 33,405 2,150
Number of IPs that refer to domain (day) x 2,092 173 2,810 372
Number of subnets that refer to domain (day) x 1,642 152 2,117 337
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 8 x 3 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 13 x 4 x
Number of governmental and .gov - related domains that refer to domain (day) x x x x 1
Number of government and .gov - related external backlinks that link to domain (day) x x x x 9
The exact number of educational domains that refer to domain (day) x 2 x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 2 x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 1 5 4 7
The number of outgoing links for this domain (day) x 1 6 4 9
Average number of internal links for domain (day) x 56 70 25 41
Link Strength of Referring Domains (Content Popularity) (day) x 46 30 48 33
Authority of Referring Domains (Content Popularity) (day) x 58 27 56 19
TrustMetric value for domain (day) - Majestic metric x 58 27 56 19

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Alpine Trails
Desktop speed score 74
Mobile speed score 59
Mobile usability score 100
Number of all page resources 45
Number of static page resources 10
Number of JS page resources 4
Number of styles (CSS) page resources 1
Total request weight 6 kb
HTML response weight 62 kb
CSS response weight 405 kb
Images response weight 1923 kb
JS response weight 861 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Optimize image files (desktop)
https://static1.squarespace.com/static/57e52fc65016e153f056942f/t/5890aa1459cc68806c8e44f1/1485875747545/DSC_0768.jpg?format=1500w - 139.3KiB (29%)
http://static1.squarespace.com/static/57e52fc65016e153f056942f/t/57e92c90579fb3ccde2c95f4/1493888530167/?format=1500w - 29.9KiB (81%)
https://static1.squarespace.com/static/57e52fc65016e153f056942f/t/57e935acb8a79b8ba30e79fc/1474901428756/?format=500w - 27.6KiB (44%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 453.
  • The competing domain saalbach.com has achieved a score of 780

Content

  • The most common term on the website is bike
  • The most common term (found) on the website is davos
  • 214 Words / phrases were found at competitor "herbert.bike".
  • The term that appears on all competitors websites, but not on the website of the main domain, is deutsch.
  • The competitor trails.visitazores.com has achieved a value of 372 for the metric: "Number of referring domains from different IPs (daily value)".

Social media

  • On Facebook the main domain was categorized as "Tour Guide".
  • 80% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Google+ account.
  • The competitor trails.visitazores.com youtube account has reached a subscribers number of 2490 (since the last update)
  • The competitor trails.visitazores.com has created 78 youtube videos.

Seo

  • The competitors (trails.visitazores.com) best performing keyword is serra and it was found on the position 13
  • The URL http://alpine-trails.ch/ occurs most frequently in the search engine results.
  • The search engine rankings update for the main domain took place on 2020-01-01.
  • In the search engine rankings above, the average position of the main domain is: 65.
  • The number of visitors from the search engine to the main domain is 0 per month.

Server

  • AJavascript on the competitor saalbach.com hold 31% of all data transfers.
  • The server of the competitor herbert.bike responded within0.95 seconds.
  • It would be an advantage to compress the image at the competitor herbert.bike website: https://www.herbert.bike/sites/default/files/public/styles/herbert_front_news/public/scald/thumbnails/image/56ce69667669db80737dec7a457c2044_XL.jpg?itok=XKLop0-p in order to 257.8KiB kb.
  • The CSS of the main domain website accounts for12% of all data transfers.
  • The entire HTML files of the main domain homepage weighs 62 kb.