Mini Content Marketing comparison of websites for afar.com

afar.com

100%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric afar.com
Twitter followers x
Twitter following (account is following) x
Twitter likes x
Instagram followers 257573
Instagram following (account is following) 810
Youtube subscribers x
Youtube comments x
Youtube videos x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric afar.com
Number of Referring Backlinks (Content Popularity) (day) 819,246
Number of Referring Domains (Content Popularity) (day) 8,057
Number of URLs found in the index (day) 1,558,000
Number of IPs that refer to domain (day) 5,754
Number of subnets that refer to domain (day) 4,293
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 40
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 212
Number of governmental and .gov - related domains that refer to domain (day) 5
Number of government and .gov - related external backlinks that link to domain (day) 6
The exact number of educational domains that refer to domain (day) 31
Number of Backlinks from .EDU Domains (Content Popularity) (day) 199
The exact number of government domains that refer to domain (day) 2
The exact number of government links that refer to domain (day) 2
Average number of outgoing links to unique domains for that domain (day) 5
The number of outgoing links for this domain (day) 10
Average number of internal links for domain (day) 145
Link Strength of Referring Domains (Content Popularity) (day) 53
Authority of Referring Domains (Content Popularity) (day) 36
TrustMetric value for domain (day) - Majestic metric 36

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
AFAR - Travel Magazine and Guide | AFAR
Desktop speed score 59
Mobile speed score 43
Mobile usability score 100
Number of all page resources 114
Number of static page resources 60
Number of JS page resources 44
Number of styles (CSS) page resources 2
Total request weight 38 kb
HTML response weight 200 kb
CSS response weight 823 kb
Images response weight 883 kb
JS response weight 4356 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://afar.com/
http://www.afar.com/
https://www.afar.com/
Cache (desktop) by setting expiry date for
https://ak.sail-horizon.com/horizon/v1.js
https://s.dpmsrv.com/dpm_f47aea8bdcbd1179a1f3d91e6afeeb259488f2d1.min.js
https://api.optnmstr.com/v1/optins/site/14417/568ee7736b5e5
Cache (mobile) by setting expiry date for
https://ak.sail-horizon.com/horizon/v1.js
https://www.googletagservices.com/tag/js/gpt.js
https://connect.facebook.com/en_US/sdk.js
Speed up server response time
Response time in 0.77 seconds
Optimize image files (desktop)
https://s0.2mdn.net/4746208/BMD100-US_StaticBanner_Chaplin_300x250_v1.jpg - 93.1KiB (80%)
https://media.afar.com/assets/home/saveplango_acp3-d56af16f6e5b1b283600778267011288.png - 92.9KiB (86%)
https://media.afar.com/assets/editorial_platform/afar_insiders_logo-6c34d34864d76ed87abdfd5029bec812.jpeg - 60.9KiB (95%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 3420.

Content

  • The word or combination of words with the lowest median result regarding the frequency is family hotels (based on first 10 subpages of examined domain).
  • The achieved value for the metric: "Number of referring .EDU and similar to .EDU domains (daily value)" is 40 .
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 31 .
  • The achieved value for the metric: "Number of incoming backlinks from .GOV domains (daily value)" is 2 .
  • The achieved value for the metric: "Average number of outbound links to different domains" is 5 .

Social media

  • The main domain category on Facebook is "Publisher".
  • 0% of this group of domains has a Youtube account.
  • The number of Facebook fans belonging to the main domain facebook account is 161003 (since the last update).
  • THe main domain instagram account has a post activity of 5099
  • The number of Instagram Following for the main domain is 799 (since the last update).

Seo

  • The URL https://www.afar.com/places/schipfe-zurich is the most common search engine result in our search engine rankings
  • This free report has been updated for the main domain on 2020-02-04.
  • The best position ever found for the main domain was 13 and it was found the keyword :keyword.
  • The average position in the search engine rankings for the main domain is 61.
  • The number of visitors from the search engine to the main domain is 2285 per month.

Server

  • The main domain size of the website should reach 129,000 pages.
  • The CSS of the main domain website accounts for13% of all data transfers.
  • When the homepage of the main domain is loaded once, 114 objects are downloaded (files, JS scripts, etc.).
  • The entire CSS files of the main domain homepage weighs 823 kb.
  • The version for smartphones and tablets of the main domain has achieved 100 points for user-experience (how user-friendly a website is).