Mini Content Marketing comparison of websites for adnovum.ch

nevis-security.ch

59%
Change competitor

jobscout24.ch

50%
Change competitor

adnovum.ch

25%

myjob.ch

22%
Change competitor

elca.ch

20%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric adnovum.ch jobscout24.ch elca.ch myjob.ch nevis-security.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric adnovum.ch jobscout24.ch elca.ch myjob.ch nevis-security.ch
Number of Referring Backlinks (Content Popularity) (day) 373,707 515,951 12,253 1,153,238 13,097
Number of Referring Domains (Content Popularity) (day) 563 1,547 510 201 70
Number of URLs found in the index (day) 23,979 1,764,214 15,895 771,521 776
Number of IPs that refer to domain (day) 452 958 417 163 53
Number of subnets that refer to domain (day) 424 788 358 152 50
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1 2 6 x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2 3 33 x x
Number of governmental and .gov - related domains that refer to domain (day) x 1 x x x
Number of government and .gov - related external backlinks that link to domain (day) x 1 x x x
The exact number of educational domains that refer to domain (day) 1 1 2 x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2 1 2 x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 11 5 2 1 4
The number of outgoing links for this domain (day) 12 9 2 1 4
Average number of internal links for domain (day) 44 38 21 21 30
Link Strength of Referring Domains (Content Popularity) (day) 34 40 37 46 26
Authority of Referring Domains (Content Popularity) (day) 24 50 46 31 15
TrustMetric value for domain (day) - Majestic metric 24 50 46 31 15

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
AdNovum - High-End Software and Security Engineering
Desktop speed score 65
Mobile speed score 52
Mobile usability score 100
Number of all page resources 74
Number of static page resources 60
Number of JS page resources 20
Number of styles (CSS) page resources 10
Total request weight 11 kb
HTML response weight 193 kb
CSS response weight 430 kb
Images response weight 1479 kb
JS response weight 1271 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://www.adnovum.ch/.imaging/stk/adntheme/stage/dam/adnovum/img/stage/fintech_stage_teaser_940x360/jcr:content/stage_teaser_fintechr_940x360.png.2016-03-10-08-46-52.png
https://www.adnovum.ch/.imaging/stk/adntheme/stage/dam/adnovum/img/stage/papierknauel_stageteaser_940x360/jcr:content/papierknauel_stageteaser_940x360.jpg.2017-03-17-09-24-48.jpg
https://www.adnovum.ch/.imaging/stk/adntheme/stage/dam/adnovum/img/stage/stage_teaser_digitalevolution_940x360_notext/jcr:content/stage_teaser_digitalevolution_940x360_notext.png.2017-03-17-09-25-10.png
Cache (mobile) by setting expiry date for
https://www.adnovum.ch/.imaging/stk/adntheme-mobile/stage/dam/adnovum/img/stage/fintech_stage_teaser_940x360/jcr:content/stage_teaser_fintechr_940x360.png.2016-03-10-08-46-52.png
https://www.adnovum.ch/.imaging/stk/adntheme-mobile/stage/dam/adnovum/img/stage/papierknauel_stageteaser_940x360/jcr:content/papierknauel_stageteaser_940x360.jpg.2017-03-17-09-24-48.jpg
https://www.adnovum.ch/.imaging/stk/adntheme-mobile/stage/dam/adnovum/img/stage/stage_teaser_digitalevolution_940x360_notext/jcr:content/stage_teaser_digitalevolution_940x360_notext.png.2017-03-17-09-25-10.png
Minify your CSS files (desktop)
https://www.adnovum.ch/resources/templating-kit/themes/adntheme/css/styles.2017-06-07-12-26-13-354.cache.css - 9.4KiB (21%)
https://www.adnovum.ch/resources/templating-kit/themes/adntheme/css/small.2017-06-16-05-33-49-636.cache.css - 2.2KiB (24%)
Minify your CSS files (mobile)
https://www.adnovum.ch/resources/templating-kit/themes/adntheme/css/mobile.2017-06-16-08-43-15-614.cache.css - 5KiB (20%)
Minify HTML files (desktop)
https://www.adnovum.ch/ - 2.1KiB (19%)
Minify HTML files (mobile)
https://www.adnovum.ch/ - 1.4KiB (14%)
Minify JavaScript files (desktop)
https://www.adnovum.ch/resources/templating-kit/js/scriptloader-libraries.2015-05-27-15-13-47-502.cache.js - 53.5KiB (41%)
https://www.adnovum.ch/resources/templating-kit/js/scriptloader-plugin.2015-05-27-15-13-47-420.cache.js - 14.2KiB (39%)
https://www.adnovum.ch/resources/templating-kit/themes/adntheme/js/jquery-cycle-all.2017-06-01-10-21-04-331.cache.js - 5.5KiB (41%)
Minify JavaScript files (mobile)
https://www.adnovum.ch/resources/templating-kit/js/scriptloader-libraries.2015-05-27-15-13-47-502.cache.js - 53.5KiB (41%)
https://www.adnovum.ch/resources/templating-kit/js/scriptloader-plugin.2015-05-27-15-13-47-420.cache.js - 14.2KiB (39%)
https://www.adnovum.ch/resources/templating-kit/themes/adntheme/js/jquery-cycle-all.2017-06-01-10-21-04-331.cache.js - 5.5KiB (41%)
Optimize image files (desktop)
https://www.adnovum.ch/dam/jcr:5c22fad2-f340-4de4-930d-9e547929054d/papierknauel_stageteaser.jpg - 55.1KiB (42%)
https://www.adnovum.ch/dam/jcr:6444343e-e902-4a54-8aad-22184c213085/menu_teaser_kununu_100px.png - 16.2KiB (64%)
https://www.adnovum.ch/resources/templating-kit/themes/adntheme/img/bgs/logo_01.jpg - 14.5KiB (82%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 671.
  • The competing domain myjob.ch has achieved a score of 596

Content

  • For the popular word management, this would be a similar word combination: identity management, project management, access management, application management, relationship management
  • The competitor "myjob.ch" probably has a legal disclosure subpage.
  • The term that appears on all competitors websites, but not on the website of the main domain, is produkt.
  • The competitor nevis-security.ch has achieved a value of 26 for the metric: "Link power of the referring domains".
  • The competitor nevis-security.ch achieved a value of 15 for the metric: "Authority of the referring domains".

Social media

  • The domain myjob.ch was defined as category: Internet Marketing Service on Facebook.
  • A link to Google+ was found on the competitors website: elca.ch.
  • The main domain has a Twitter account.
  • The number of Twitter Following for the competitor jobscout24.ch tweet account is 150 (since the last update).
  • The number of Twitter fans belonging to the main domain facebook account is 895 (since the last update).

Seo

  • The URL https://www.adnovum.ch/de/ is the most common search engine result in our search engine rankings
  • The average position in the search engine rankings for the main domain is 55.
  • The number of visitors from the search engine to the main domain is 8072 per month.
  • The domain jobscout24.ch has the best search engine rankings average position.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • Static objects of the main domain are numerous and https://www.adnovum.ch/.imaging/stk/adntheme/stage/dam/adnovum/img/stage/fintech_stage_teaser_940x360/jcr:content/stage_teaser_fintechr_940x360.png.2016-03-10-08-46-52.png, https://www.adnovum.ch/.imaging/stk/adntheme/stage/dam/adnovum/img/stage/papierknauel_stageteaser_940x360/jcr:content/papierknauel_stageteaser_940x360.jpg.2017-03-17-09-24-48.jpg, https://www.adnovum.ch/.imaging/stk/adntheme/stage/dam/adnovum/img/stage/stage_teaser_digitalevolution_940x360_notext/jcr:content/stage_teaser_digitalevolution_940x360_notext.png.2017-03-17-09-25-10.png, https://www.adnovum.ch/.imaging/stk/adntheme/stage/dam/adnovum/img/stage/stage_teaser_notitia_30/jcr:content/stage_teaser_notitia_30.png.2017-03-24-12-47-59.png could have information about their expiry date and be loaded from the cache of the browser.
  • On the homepage of the main domain 10 CSS files can be identified.
  • The HTML script of the main domain weighs 1271 kb.
  • The version for smartphones and tablets of the main domain has achieved 100 points for user-experience (how user-friendly a website is).
  • The competitor elca.ch website could compress the JS file https://www.elca.ch/sites/default/files/advagg_js/js__uR68GPvxnomvqSw7HLZLI5pCNbo3wiSzGtK8sZcRMU4__4EnbRDdlllaDH8HG8SMjdnyLkUPAACR10j4p7LzmI80__7wlQwlXMOdMCwEnxslQOAlsnONKOH_DAA8wdNJab1FA.js and save 2KiB kb (16%).