Mini
Content Marketing comparison of websites for adlershop.ch
aponeo.de
adlershop.ch
coopvitality.ch
topwell.ch
Other competitor
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | adlershop.ch | topwell.ch | aponeo.de | coopvitality.ch | |
|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x |
Twitter
|
Tweets | x | x | x | x |
| Twitter followers | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | |
| Twitter likes | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x |
| Instagram followers | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x |
| Youtube subscribers | x | x | x | x | |
| Youtube comments | x | x | x | x | |
| Youtube videos | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | adlershop.ch | topwell.ch | aponeo.de | coopvitality.ch |
|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 9,087 | 4,678 | 21,305 | 18,918 |
| Number of Referring Domains (Content Popularity) (day) | 866 | 341 | 1,848 | 368 |
| Number of URLs found in the index (day) | 163,291 | 1,183,049 | 52,422 | 1,033,318 |
| Number of IPs that refer to domain (day) | 756 | 236 | 862 | 258 |
| Number of subnets that refer to domain (day) | 617 | 207 | 718 | 226 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 17 | x | x | x |
| Number of government and .gov - related external backlinks that link to domain (day) | 9 | x | x | x |
| The number of outgoing links for this domain (day) | 0 | 2 | 2 | 3 |
| Average number of internal links for domain (day) | 69 | 102 | 284 | 166 |
| Link Strength of Referring Domains (Content Popularity) (day) | 34 | 35 | 41 | 31 |
| Authority of Referring Domains (Content Popularity) (day) | 13 | 31 | 50 | 29 |
| TrustMetric value for domain (day) - Majestic metric | 13 | 31 | 50 | 29 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Adler Apotheke - Online Apotheke und Versandapotheke in Winterthur |
|
| Desktop speed score | 97 |
|---|---|
| Mobile speed score | 89 |
| Mobile usability score | 100 |
| Number of all page resources | 36 |
| Number of static page resources | 34 |
| Number of styles (CSS) page resources | 1 |
| Total request weight | 3 kb |
| HTML response weight | 17 kb |
| CSS response weight | 76 kb |
| Images response weight | 198 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1590.
- The competing domain topwell.ch has achieved a score of 1155
Content
- The achieved value for the metric: "Number of referring .EDU and similar to .EDU domains (daily value)" is 4 .
- The achieved value for the metric: "Number of referring .GOV and similar to .GOV domains (daily value)" is 4 .
- The value achieved for the metric: "Link power of the referring domains" is 34 .
- The achieved value for the metric: "Trustmetric value for this domain" is 13 .
- Competitor coopvitality.ch has reached a value of 1033318 for the metric: "Number of URLs found in the index (daily value)".
Social media
- The domain topwell.ch has a Linkedin account.
- 25% of this group of domains has a Twitter account.
- 25% of this group of domains has a LinkedIn account.
- 0% of this group of domains has a Youtube account.
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
Seo
- The URL https://www.adlershop.ch/pages/hausspezialitaeten occurs most frequently in the search engine results.
- In the search engine rankings above, the average position of the main domain is: 60.
- The competitors (topwell.ch) best performing keyword is gesundheitsmagazin and it was found on the position 2
- The competitor topwell.ch should get at least 85660 visitors from the search engine per month.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
Server
- Graphic files (on the homepage of the main domain) have a size of 198 kb.
- Static objects of the competitor topwell.ch are numerous and https://www.google.com/recaptcha/api.js, https://static.doubleclick.net/instream/ad_status.js, https://www.googletagmanager.com/gtm.js?id=GTM-KBXZC9, https://www.google-analytics.com/analytics.js could have information about their expiry date and be loaded from the cache of the browser.
- The desktop version of the website aponeo.de had 41 points scored at Google Insights.
- On the homepage, belonging to topwell.ch 12 CSS files can be identified.
- Some links and buttons are too small and can cause problems for website visitors of the competitor topwell.ch website.