Mini Content Marketing comparison of websites for active12.ch

bodyworld.ch

63%
Change competitor

protein-projekt.de

33%
Change competitor

sportnahrung.de

27%
Change competitor

bodyandfit.de

25%
Change competitor

active12.ch

23%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric active12.ch protein-projekt.de sportnahrung.de bodyworld.ch bodyandfit.de
Twitter followers 30 x x x x
Twitter following (account is following) 8 x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric active12.ch protein-projekt.de sportnahrung.de bodyworld.ch bodyandfit.de
Number of Referring Backlinks (Content Popularity) (day) 1,895 1,516 7,182 900 2,569
Number of Referring Domains (Content Popularity) (day) 130 167 143 77 169
Number of URLs found in the index (day) 7,707 16,735 37,648 2,018 109,377
Number of IPs that refer to domain (day) 87 138 113 70 142
Number of subnets that refer to domain (day) 86 127 102 66 135
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x 1
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x 293
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 0 1 1 2 0
The number of outgoing links for this domain (day) 0 2 1 2 0
Average number of internal links for domain (day) 1 28 179 184 81
Link Strength of Referring Domains (Content Popularity) (day) 13 31 27 25 33
Authority of Referring Domains (Content Popularity) (day) 6 8 21 23 10
TrustMetric value for domain (day) - Majestic metric 6 8 21 23 10

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
active12.com low-carb-supermarkt.ch
Desktop speed score 20
Mobile speed score 65
Mobile usability score 100
Number of all page resources 83
Number of static page resources 64
Number of JS page resources 7
Number of styles (CSS) page resources 1
Total request weight 17 kb
HTML response weight 90 kb
CSS response weight 202 kb
Images response weight 4408 kb
JS response weight 315 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.active12.ch/gm/images/gm_bookmarks/delicio.gif
http://www.active12.ch/gm/images/gm_bookmarks/diggs.gif
http://www.active12.ch/gm/images/gm_bookmarks/edelight.gif
Cache (mobile) by setting expiry date for
http://www.active12.ch/images/logos/active12com%20logo%20Sportnahrung%20low-carb-supermarkt.ch%20A4quer%20cut%2015.jpg
http://www.active12.ch/templates/MobileCandy/img/ajax-loader.gif
http://www.active12.ch/templates/MobileCandy/img/list-item-grau.png
Speed up server response time
Response time in 0.72 seconds
Minify your CSS files (desktop)
http://www.active12.ch/templates/EyeCandy/gm_dynamic.css.php?current_template=EyeCandy&http_caching=true&gzip=true&gzip_level=9&ob_gzhandler=false - 2.3KiB (12%)
Minify your CSS files (mobile)
http://www.active12.ch/templates/MobileCandy/gm_dynamic.css.php?current_template=MobileCandy - 5.7KiB (27%)
Minify HTML files (mobile)
http://www.active12.ch/ - 2.5KiB (22%)
Optimize image files (desktop)
http://www.active12.ch/images/CANADA_DRY_diet_GINGER_ALE_FB.jpg - 405.1KiB (96%)
http://www.active12.ch/images/Scandinavian_Bran_Crispbread_Hafer_FB.jpg - 376.6KiB (66%)
http://www.active12.ch/images/Classic_Sauce_Garlic_GOT7_FB.jpg - 366.7KiB (65%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 610.
  • The competing domain bodyworld.ch has achieved a score of 1658

Content

  • The most common term on the website is protein
  • The main domain probably has a legal disclosure subpage.
  • The most common word or combination of words on the competitors Website: bodyworld.ch is lieferzeit
  • The word or combination of words with the worst "Count on Page" result on the competitors website is muskeln aufbauen (based first 10 subpages of the domain under investigation).
  • The competitor "protein-projekt.de" enables visitors to subscribe to their newsletter list.

Social media

  • The domain sportnahrung.de has a Google+ account.
  • 100% of this group of domains has a Facebook account.
  • 60% of this group of domains has a Instagram account.
  • 0% of this group of domains has a Youtube account.
  • The main domain has a following number on twitter account of 8

Seo

  • The URL http://www.active12.ch/Nahrungsmittel-und-Sportnahrung/Spezialnahrungsmittel/Chips-Riegel-und-Snacks/Snacks--low-carb-/PROTOBRIO-Sweet-Ciaocarb.html occurs most frequently in the search engine results.
  • The URL https://www.bodyworld.ch/Aminosaeuren/ is the most frequent url in our search engine rankings, which belongs to the competitor bodyworld.ch
  • From this group of websites, the domain sportnahrung.de has the best average position among in search engine rankings.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • On average, the competitors get at least 65915 visitors per month from the search engine.

Server

  • Graphic files (on the homepage of the main domain) have a size of 4408 kb.
  • The mobile website of the main domain got a score of 65/100 points for the loading times.
  • Static objects of the competitor bodyandfit.de are numerous and https://robincontentdesktop.blob.core.windows.net/external/robin/knhk464p.js, https://robincontentdesktop.blob.core.windows.net/images/33484/avatars/fa8d2dae-4792-e611-80c3-000d3a2136a2_128px.png, https://s.adroll.com/j/sendrolling.js, https://webinsight.s3.amazonaws.com/js/_dmptv4.js could have information about their expiry date and be loaded from the cache of the browser.
  • When the homepage of the competitor bodyandfit.de is loaded once, 245 objects are downloaded (files, JS scripts, etc.).
  • The server of the competitor bodyworld.ch responded within0.91 seconds.