Mini Content Marketing comparison of websites for actionaid.org

actionaid.org

100%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric actionaid.org
Twitter followers x
Twitter following (account is following) x
Twitter likes x
Instagram followers x
Instagram following (account is following) x
Youtube subscribers x
Youtube comments x
Youtube videos x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric actionaid.org
Number of Referring Backlinks (Content Popularity) (day) 1,714,830
Number of Referring Domains (Content Popularity) (day) 5,820
Number of URLs found in the index (day) 284,410
Number of IPs that refer to domain (day) 4,465
Number of subnets that refer to domain (day) 3,619
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 100
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 362
Number of governmental and .gov - related domains that refer to domain (day) 25
Number of government and .gov - related external backlinks that link to domain (day) 8,128
The exact number of educational domains that refer to domain (day) 54
Number of Backlinks from .EDU Domains (Content Popularity) (day) 167
The exact number of government domains that refer to domain (day) x
The exact number of government links that refer to domain (day) x
Average number of outgoing links to unique domains for that domain (day) 13
The number of outgoing links for this domain (day) 14
Average number of internal links for domain (day) 63
Link Strength of Referring Domains (Content Popularity) (day) 46
Authority of Referring Domains (Content Popularity) (day) 59
TrustMetric value for domain (day) - Majestic metric 59

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
ActionAid International | ActionAid
Desktop speed score 75
Mobile speed score 63
Mobile usability score 65
Number of all page resources 61
Number of static page resources 55
Number of JS page resources 7
Number of styles (CSS) page resources 5
Total request weight 7 kb
HTML response weight 41 kb
CSS response weight 288 kb
Images response weight 839 kb
JS response weight 491 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://malsup.github.io/jquery.form.js
http://www.google-analytics.com/analytics.js
http://dnn506yrbagrg.cloudfront.net/pages/scripts/0011/8782.js?416770
Cache (mobile) by setting expiry date for
http://malsup.github.io/jquery.form.js
http://www.google-analytics.com/analytics.js
http://dnn506yrbagrg.cloudfront.net/pages/scripts/0011/8782.js?416770
Minify JavaScript files (desktop)
http://actionaid.org/sites/files/actionaid/js/js_2300992cb2d596b1d4b93157396ac20a.js - 15.6KiB (20%)
http://malsup.github.io/jquery.form.js - 5.6KiB (48%)
Minify JavaScript files (mobile)
http://actionaid.org/sites/files/actionaid/js/js_2300992cb2d596b1d4b93157396ac20a.js - 15.6KiB (20%)
http://malsup.github.io/jquery.form.js - 5.6KiB (48%)
Optimize image files (desktop)
http://actionaid.org/sites/files/actionaid/imagecache/637x425px/image/aa_tax_treaties_inequality_infographic_banner.jpg - 5.1KiB (12%)
http://actionaid.org/sites/default/themes/custom/aa2/css/assets/images/arrow-btn-medium-trans-small.png - 3.2KiB (90%)
http://actionaid.org/sites/files/actionaid/footer.png - 524B (18%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1170.

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.

Seo

  • The URL http://www.actionaid.org/where-we-work/africa/about-burundi is the most common search engine result in our search engine rankings
  • The search engine rankings update for the main domain took place on 2019-04-18.
  • The best position ever found for the main domain was 31 and it was found the keyword :keyword.
  • The average position in the search engine rankings for the main domain is 67.
  • The number of visitors from the search engine to the main domain is 0 per month.

Server

  • The total amount of the website requests on the main domain was calculated at 7 kb.
  • The entire CSS files of the main domain homepage weighs 288 kb.
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.
  • The mobile website of the main domain got a score of 63/100 points for the loading times.
  • The version for smartphones and tablets of the main domain has achieved 65 points for user-experience (how user-friendly a website is).